EDIT: per Matt Jones, image is from the mental Schulze and Webb.
Way, way back when, I suggested a model for the conversation about comics to bypass the then fairly fossilised working channels for such. Create a short magazine in simple black-and-white PDF and make it freeware, so that anyone could print it off. And ask people to print off a bunch and dump them in comics stores. (As opposed to the "glossy" high-end PDF-mag model we have today, which in those days was represented by an attractive, dense PDF mag called BORDERLINE.)
Years later, I condensed the idea down to a broadside model, which Alert Nerd adopted and Ectomo experimented with. But it shares the same thing in common — it’s about spitting paper at the other end. It’s also about creating objects where none existed before.
The broadside, one-sheet model can be broken down a little further. Anyone knows you can fold one sheet into a four-face booklet. You can get even more complicated than that, but, you know, I drink precisely so no-one asks me to do things involving fine motor skills.
Aaron Cope sees a "social letterbox." I see a box that spits out Things that require only minimal assembly at best. Broadsheets and pamphlets, a one-sheet culture. Emailable. Printable. Minimal.
Anyway. Just thinking out loud. Ignore me.