Innovator's Dilemma: Introduction: Why Good Companies Fail to Thrive in Fast-Moving Industries
Publication Date:Jun 11, 1997
Source:Harvard Business Press Chapters
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This chapter looks at why well-managed companies that have their competitive antennae up, listen to their customers, and invest aggressively in new technologies still lose market dominance. The chapter introduces the concepts of sustaining and disruptive technologies, the tensions between them, and the need for successful companies to manage their innovation efforts in the context of continuous disruptive competition. This chapter was originally published as the introduction to "The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail."
To introduce the concepts of sustaining and disruptive technologies and the need for companies to manage the forces of disruptive innovation.