As far as the world is concerned, in mature markets, large enterprises earn more profits through continuous innovation. Only in the immature market, there is room to make high profits by other means. In an era of increasingly symmetrical information, abnormal high profits are abnormal, and enterprises that make use of factors such as immature consumer psychology to obtain high profits will no longer be welcome. As the domestic market and consumers become more mature and rational, the future of enterprises will provide consumers with better and more diverse products.
In the future, enterprises can make high profits only through more fancy marketing is not in line with the author's point of view.