The network era is an era of excess information but scarce attention. The essence of the contemporary economy based on the network is attention economy. In this economic form, the most important resource is attention. therefore, how to attract attention on the Internet has become a very important issue. In the network era, it is undoubtedly necessary to emphasize the economic value of attention, but if the moral evaluation and spiritual significance of attracting attention are ignored, it will lead to a lack of humanistic care and minimum respect for attention. so that some people will make use of the convenience and concealment of network means to waste, pollute and trample on other people's attention through false and bad information, which is undoubtedly a serious mental injury.
The author's intention in this passage is to emphasize that the moral evaluation of attracting attention is ignored in the Internet era.