<s>
The	O
Xbox	B-Device
is	I-Device
a	O
home	B-Device
video	I-Device
game	I-Device
console	I-Device
manufactured	O
by	O
Microsoft	O
that	O
is	O
the	O
first	O
installment	O
in	O
the	O
Xbox	B-Device
series	I-Device
of	O
video	B-Application
game	I-Application
consoles	I-Application
.	O
</s>
<s>
It	O
is	O
classified	O
as	O
a	O
sixth-generation	B-Application
console	I-Application
,	O
competing	O
with	O
Sony	O
's	O
PlayStation	B-Device
2	I-Device
and	O
Nintendo	O
's	O
GameCube	B-Application
.	O
</s>
<s>
It	O
was	O
also	O
the	O
first	O
major	O
console	O
produced	O
by	O
an	O
American	O
company	O
since	O
the	O
release	O
of	O
the	O
Atari	B-Device
Jaguar	I-Device
in	O
1993	O
.	O
</s>
<s>
With	O
the	O
release	O
of	O
the	O
PlayStation	B-Device
2	I-Device
,	O
which	O
featured	O
the	O
ability	O
to	O
playback	O
CD-ROMs	B-Device
and	O
DVDs	O
in	O
addition	O
to	O
playing	O
games	O
,	O
Microsoft	O
became	O
concerned	O
that	O
game	O
consoles	O
would	O
threaten	O
the	O
personal	B-Device
computer	I-Device
as	O
an	O
entertainment	O
device	O
for	O
living	O
rooms	O
.	O
</s>
<s>
Whereas	O
most	O
games	O
consoles	O
to	O
that	O
point	O
were	O
built	O
from	O
custom	O
hardware	O
components	O
,	O
the	O
Xbox	B-Operating_System
was	O
built	O
around	O
standard	O
personal	B-Device
computer	I-Device
components	O
,	O
using	O
variations	O
of	O
Microsoft	B-Application
Windows	I-Application
and	O
DirectX	B-Application
as	O
its	O
operating	B-General_Concept
system	I-General_Concept
to	O
support	O
games	O
and	O
media	O
playback	O
,	O
and	O
featuring	O
a	O
733MHz	O
Intel	B-General_Concept
Pentium	I-General_Concept
III	I-General_Concept
CPU	B-Device
and	O
a	O
233	O
MHz	O
Nvidia	O
GeForce	O
3-based	O
NV2A	O
GPU	B-Architecture
,	O
the	O
latter	O
two	O
making	O
the	O
Xbox	B-Operating_System
technically	O
more	O
powerful	O
compared	O
to	O
its	O
rivals	O
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
was	O
the	O
first	O
console	O
to	O
feature	O
a	O
built-in	O
hard	B-Device
disk	I-Device
.	O
</s>
<s>
The	O
console	O
also	O
was	O
built	O
with	O
direct	O
support	O
for	O
broadband	B-General_Concept
connectivity	O
to	O
the	O
Internet	O
via	O
an	O
integrated	O
Ethernet	O
port	O
,	O
and	O
with	O
the	O
release	O
of	O
Xbox	B-Application
Live	I-Application
,	O
a	O
fee-based	O
online	B-Application
gaming	I-Application
service	O
,	O
a	O
year	O
after	O
the	O
console	O
's	O
launch	O
,	O
Microsoft	O
gained	O
an	O
early	O
foothold	O
in	O
online	B-Application
gaming	I-Application
and	O
made	O
the	O
Xbox	B-Operating_System
a	O
strong	O
competitor	O
in	O
the	O
sixth	B-Application
generation	O
of	O
consoles	O
.	O
</s>
<s>
The	O
popularity	O
of	O
killer	O
app	O
blockbuster	O
titles	O
such	O
as	O
Bungie	O
's	O
Halo	B-Application
2	I-Application
contributed	O
to	O
the	O
popularity	O
of	O
online	O
console	O
gaming	O
,	O
and	O
in	O
particular	O
first-person	O
shooters	O
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
had	O
a	O
record-breaking	O
launch	O
in	O
North	O
America	O
,	O
selling	O
1.5	O
million	O
units	O
before	O
the	O
end	O
of	O
2001	O
,	O
aided	O
by	O
the	O
popularity	O
of	O
one	O
of	O
the	O
system	O
's	O
launch	O
titles	O
,	O
Halo	O
:	O
Combat	O
Evolved	O
,	O
which	O
sold	O
a	O
million	O
units	O
by	O
April	O
2002	O
.	O
</s>
<s>
The	O
system	O
outsold	O
the	O
GameCube	B-Application
and	O
the	O
Sega	B-Operating_System
Dreamcast	I-Operating_System
,	O
but	O
was	O
vastly	O
outsold	O
by	O
the	O
PlayStation	B-Device
2	I-Device
,	O
which	O
had	O
sold	O
over	O
100	O
million	O
units	O
by	O
the	O
system	O
's	O
end	O
of	O
production	O
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
was	O
the	O
first	O
in	O
an	O
ongoing	O
brand	O
of	O
video	B-Application
game	I-Application
consoles	I-Application
developed	O
by	O
Microsoft	O
,	O
with	O
a	O
successor	O
,	O
the	B-Operating_System
Xbox	I-Operating_System
360	I-Operating_System
,	O
launching	O
in	O
November	O
2005	O
,	O
followed	O
by	O
the	B-Device
Xbox	I-Device
One	I-Device
in	O
2013	O
and	O
the	O
Xbox	B-Device
Series	I-Device
X	I-Device
and	I-Device
Series	I-Device
S	I-Device
consoles	O
in	O
2020	O
.	O
</s>
<s>
Before	O
the	O
Xbox	B-Operating_System
,	O
Microsoft	O
had	O
found	O
success	O
publishing	O
video	O
games	O
for	O
its	O
Windows	B-Application
PCs	I-Application
,	O
releasing	O
popular	O
titles	O
such	O
as	O
Microsoft	B-Operating_System
Flight	I-Operating_System
Simulator	I-Operating_System
and	O
the	O
massively	O
successful	O
Age	B-Application
of	I-Application
Empires	I-Application
after	O
the	O
creation	O
of	O
DirectX	B-Application
,	O
the	O
application	B-Application
programming	I-Application
interface	I-Application
(	O
API	B-General_Concept
)	O
that	O
allowed	O
for	O
direct	O
access	O
of	O
the	O
computer	O
hardware	O
and	O
bypassing	O
Windows	O
.	O
</s>
<s>
However	O
,	O
the	O
company	O
had	O
not	O
delved	O
into	O
the	O
home	B-Device
console	I-Device
market	O
of	O
video	O
games	O
,	O
which	O
was	O
dominated	O
at	O
the	O
time	O
by	O
Sony	O
's	O
PlayStation	B-Device
.	O
</s>
<s>
Sony	O
was	O
working	O
on	O
its	O
next	O
video	B-Application
game	I-Application
console	I-Application
,	O
the	O
PlayStation	B-Device
2	I-Device
(	O
PS2	B-Device
)	O
,	O
announced	O
officially	O
to	O
the	O
public	O
on	O
March	O
2	O
,	O
1999	O
,	O
and	O
intended	O
for	O
the	O
system	O
to	O
act	O
as	O
a	O
gateway	O
for	O
all	O
types	O
of	O
home	O
entertainment	O
.	O
</s>
<s>
Microsoft	O
CEO	O
Bill	O
Gates	O
saw	O
the	O
upcoming	O
PS2	B-Device
as	O
a	O
threat	O
to	O
Microsoft	O
's	O
line	O
of	O
Windows	B-Application
PCs	I-Application
,	O
worrying	O
that	O
the	O
all-encompassing	O
system	O
could	O
eliminate	O
consumer	O
interests	O
in	O
PCs	B-Device
and	O
drive	O
them	O
out	O
of	O
the	O
market	O
.	O
</s>
<s>
Previously	O
,	O
Sega	O
had	O
developed	O
a	O
version	O
of	O
Windows	B-Operating_System
CE	I-Operating_System
for	O
its	O
Dreamcast	B-Operating_System
console	O
to	O
be	O
used	O
by	O
game	O
developers	O
.	O
</s>
<s>
Additionally	O
,	O
Gates	O
had	O
directly	O
approached	O
Sony	O
CEO	O
Nobuyuki	O
Idei	O
before	O
the	O
public	O
announcement	O
of	O
the	O
PS2	B-Device
regarding	O
letting	O
Microsoft	O
develop	O
programming	O
software	O
for	O
the	O
console	O
.	O
</s>
<s>
In	O
1998	O
,	O
four	O
engineers	O
from	O
Microsoft	O
's	O
DirectX	B-Application
team	O
—	O
Kevin	O
Bachus	O
,	O
Seamus	O
Blackley	O
,	O
Ted	O
Hase	O
and	O
DirectX	B-Application
team	O
leader	O
Otto	O
Berkes	O
—	O
began	O
discussing	O
ideas	O
for	O
a	O
new	O
console	O
which	O
would	O
run	O
off	O
Microsoft	O
's	O
DirectX	B-Application
technology	O
.	O
</s>
<s>
The	O
DirectX	B-Application
team	O
held	O
their	O
first	O
development	O
meeting	O
on	O
March	O
30	O
,	O
1999	O
,	O
in	O
which	O
they	O
discussed	O
issues	O
such	O
as	O
getting	O
a	O
PC	O
to	O
boot	O
at	O
a	O
quicker	O
pace	O
than	O
usual	O
.	O
</s>
<s>
The	O
console	O
would	O
run	O
off	O
Windows	B-Application
2000	I-Application
using	O
DirectX	B-Application
8.1	I-Application
,	O
which	O
would	O
allow	O
PC	O
developers	O
to	O
easily	O
transition	O
into	O
making	O
games	O
for	O
the	O
console	O
while	O
also	O
granting	O
it	O
a	O
larger	O
processing	O
power	O
than	O
that	O
of	O
most	O
other	O
home	B-Device
consoles	I-Device
.	O
</s>
<s>
According	O
to	O
Blackley	O
,	O
using	O
PC	O
technology	O
as	O
the	O
foundation	O
for	O
a	O
video	B-Application
game	I-Application
console	I-Application
would	O
eliminate	O
the	O
technological	O
barriers	O
of	O
most	O
home	B-Device
consoles	I-Device
,	O
allowing	O
game	O
creators	O
to	O
expand	O
further	O
on	O
their	O
own	O
creativity	O
without	O
having	O
to	O
worry	O
about	O
hardware	O
limitations	O
.	O
</s>
<s>
The	O
4	O
DirectX	B-Application
team	O
members	O
encountered	O
disagreements	O
with	O
the	O
Silicon	O
Valley	O
engineering	O
team	O
behind	O
WebTV	B-Device
,	O
which	O
joined	O
Microsoft	O
after	O
they	O
purchased	O
the	O
rights	O
to	O
the	O
device	O
.	O
</s>
<s>
Microsoft	O
executive	O
Craig	O
Mundie	O
wanted	O
the	O
project	O
to	O
be	O
led	O
by	O
the	O
WebTV	B-Device
team	O
,	O
who	O
believed	O
the	O
console	O
should	O
be	O
built	O
from	O
the	O
ground-up	O
as	O
an	O
appliance	O
running	O
off	O
Windows	B-Operating_System
CE	I-Operating_System
;	O
however	O
,	O
the	O
DirectX	B-Application
team	O
were	O
adamant	O
about	O
the	O
idea	O
of	O
repurposing	O
PC	O
hardware	O
components	O
,	O
such	O
as	O
a	O
hard	B-Device
disk	I-Device
drive	I-Device
,	O
arguing	O
that	O
they	O
were	O
cheaply	O
manufactured	O
and	O
could	O
easily	O
be	O
updated	O
every	O
year	O
.	O
</s>
<s>
The	O
4	O
developers	O
gained	O
the	O
support	O
of	O
Ed	O
Fries	O
,	O
the	O
head	O
of	O
Microsoft	O
's	O
gaming	O
division	O
,	O
who	O
believed	O
the	O
use	O
of	O
a	O
hard	B-Device
drive	I-Device
,	O
in	O
particular	O
,	O
would	O
give	O
the	O
console	O
a	O
technical	O
edge	O
among	O
competitors	O
despite	O
its	O
high	O
manufacturing	O
cost	O
.	O
</s>
<s>
WebTV	B-Device
's	O
team	O
,	O
among	O
whom	O
were	O
Nick	O
Baker	O
,	O
Dave	O
Riola	O
,	O
Steve	O
Perlman	O
,	O
and	O
Tim	O
Bucher	O
,	O
and	O
their	O
sponsor	O
,	O
Craig	O
Mundie	O
,	O
made	O
the	O
case	O
that	O
creating	O
an	O
appliance	O
would	O
be	O
far	O
cheaper	O
,	O
highlighting	O
that	O
most	O
consoles	O
were	O
generally	O
sold	O
at	O
around	O
$300	O
.	O
</s>
<s>
Conversely	O
,	O
Fries	O
,	O
vouching	O
for	O
the	O
DirectX	B-Application
team	O
,	O
argued	O
that	O
using	O
a	O
PC	O
hard	B-Device
drive	I-Device
would	O
set	O
Microsoft	O
's	O
console	O
apart	O
from	O
competitors	O
by	O
allowing	O
for	O
the	O
direct	O
implementation	O
of	O
online	O
access	O
,	O
an	O
argument	O
which	O
Gates	O
sided	O
with	O
.	O
</s>
<s>
When	O
Gates	O
questioned	O
if	O
PC	O
games	O
could	O
be	O
effectively	O
ported	O
to	O
the	O
new	O
console	O
,	O
Blackley	O
explained	O
that	O
the	O
machine	O
would	O
utilize	O
DirectX	B-Application
hardware	O
,	O
meaning	O
that	O
they	O
could	O
be	O
converted	O
easily	O
.	O
</s>
<s>
Gates	O
heavily	O
favored	O
this	O
proposition	O
over	O
WebTV	B-Device
's	O
,	O
whose	O
concept	O
relied	O
on	O
Windows	B-Operating_System
CE	I-Operating_System
,	O
a	O
heavily	O
stripped-down	O
Windows	O
variant	O
that	O
was	O
not	O
compatible	O
with	O
DirectX	B-Application
.	O
</s>
<s>
As	O
such	O
,	O
Gates	O
sided	O
with	O
the	O
DirectX	B-Application
concept	O
and	O
gave	O
Berkes	O
 '	O
team	O
permission	O
to	O
create	O
a	O
new	O
video	B-Application
game	I-Application
console	I-Application
.	O
</s>
<s>
Despite	O
this	O
,	O
WebTV	B-Device
would	O
still	O
play	O
a	O
part	O
in	O
the	O
Xbox	B-Operating_System
's	O
initial	O
launch	O
.	O
</s>
<s>
Rick	O
Thompson	O
and	O
Robert	O
J	O
.	O
Bach	O
were	O
responsible	O
for	O
overseeing	O
the	O
Xbox	B-Operating_System
's	O
design	O
.	O
</s>
<s>
The	O
DirectX	B-Application
team	O
began	O
constructing	O
prototype	O
consoles	O
,	O
purchasing	O
several	O
Dell	O
computers	O
and	O
using	O
their	O
internal	O
parts	O
.	O
</s>
<s>
While	O
Thompson	O
and	O
Bach	O
had	O
warned	O
Gates	O
and	O
Steve	O
Ballmer	O
about	O
these	O
large-scale	O
changes	O
from	O
the	O
initial	O
proposal	O
in	O
late	O
1999	O
,	O
the	O
matter	O
came	O
to	O
a	O
head	O
at	O
a	O
February	O
14	O
,	O
2000	O
,	O
meeting	O
,	O
informally	O
referred	O
to	O
as	O
the	O
Valentine	O
's	O
Day	O
Massacre	O
,	O
in	O
which	O
Gates	O
furiously	O
vented	O
about	O
the	O
new	O
cost	O
proposal	O
and	O
massive	O
changes	O
in	O
this	O
console	O
from	O
what	O
had	O
been	O
previously	O
presented	O
,	O
since	O
the	O
Xbox	B-Operating_System
appeared	O
to	O
marginalize	O
Windows	O
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
leads	O
argued	O
that	O
with	O
the	O
planned	O
Xbox	B-Application
Live	I-Application
functionality	O
,	O
the	O
Ethernet	O
port	O
would	O
help	O
friends	O
be	O
able	O
to	O
play	O
after	O
they	O
have	O
graduated	O
from	O
schools	O
and	O
colleges	O
and	O
moved	O
across	O
the	O
country	O
.	O
</s>
<s>
Throughout	O
the	O
console	O
's	O
prototyping	O
,	O
Microsoft	O
was	O
working	O
with	O
AMD	O
for	O
the	O
CPU	B-Device
on	O
the	O
system	O
.	O
</s>
<s>
According	O
to	O
Blackley	O
,	O
just	O
prior	O
to	O
the	O
system	O
's	O
reveal	O
in	O
January	O
2001	O
,	O
the	O
Microsoft	O
engineers	O
opted	O
to	O
switch	O
to	O
an	O
Intel	O
CPU	B-Device
,	O
a	O
fact	O
that	O
had	O
not	O
yet	O
been	O
communicated	O
to	O
AMD	O
prior	O
to	O
the	O
reveal	O
.	O
</s>
<s>
Also	O
among	O
the	O
names	O
considered	O
was	O
"	O
DirectX	B-Application
Box	O
"	O
,	O
referring	O
to	O
the	O
system	O
's	O
reliance	O
on	O
Direct	B-Application
X	I-Application
.	O
</s>
<s>
"	O
DirectX	B-Application
Box	O
"	O
was	O
quickly	O
shortened	O
to	O
"	O
Xbox	B-Operating_System
"	O
through	O
an	O
e-mail	O
conversation	O
,	O
and	O
was	O
ultimately	O
favored	O
by	O
the	O
development	O
team	O
,	O
though	O
a	O
number	O
of	O
spelling	O
variants	O
were	O
tossed	O
around	O
,	O
such	O
as	O
xBox	B-Operating_System
,	O
XboX	B-Operating_System
,	O
and	O
X-box	O
.	O
</s>
<s>
During	O
focus	O
testing	O
,	O
the	O
company	O
put	O
the	O
name	O
"	O
Xbox	B-Operating_System
"	O
on	O
the	O
list	O
of	O
possible	O
names	O
simply	O
to	O
prove	O
how	O
unpopular	O
the	O
Xbox	B-Operating_System
name	O
would	O
be	O
with	O
consumers	O
.	O
</s>
<s>
However	O
,	O
"	O
Xbox	B-Operating_System
"	O
proved	O
to	O
be	O
the	O
more	O
popular	O
name	O
on	O
the	O
list	O
and	O
was	O
thus	O
selected	O
as	O
the	O
official	O
name	O
of	O
the	O
product	O
.	O
</s>
<s>
As	O
the	O
development	O
team	O
began	O
to	O
tighten	O
down	O
the	O
design	O
of	O
the	O
Xbox	B-Operating_System
,	O
they	O
got	O
help	O
from	O
Flextronics	O
not	O
only	O
in	O
revising	O
the	O
design	O
but	O
in	O
mass	O
production	O
,	O
creating	O
a	O
factory	O
in	O
Guadalajara	O
,	O
Mexico	O
,	O
for	O
this	O
purpose	O
.	O
</s>
<s>
Gates	O
first	O
publicly	O
mentioned	O
the	O
Xbox	B-Operating_System
in	O
an	O
interview	O
in	O
late	O
1999	O
,	O
stating	O
that	O
he	O
wanted	O
the	O
system	O
"	O
to	O
be	O
the	O
platform	O
of	O
choice	O
for	O
the	O
best	O
and	O
most	O
creative	O
game	O
developers	O
in	O
the	O
world	O
"	O
.	O
</s>
<s>
It	O
was	O
later	O
announced	O
officially	O
by	O
Gates	O
in	O
a	O
keynote	B-Protocol
presentation	O
at	O
the	O
Game	O
Developers	O
Conference	O
in	O
San	O
Jose	O
on	O
March	O
10	O
,	O
2000	O
,	O
showing	O
off	O
an	O
early	O
prototype	O
build	O
of	O
the	O
system	O
and	O
a	O
series	O
of	O
demos	O
showcasing	O
its	O
hardware	O
.	O
</s>
<s>
The	O
presentation	O
and	O
the	O
new	O
system	O
were	O
well-received	O
,	O
impressing	O
developers	O
with	O
both	O
the	O
hard	B-Device
drive	I-Device
and	O
the	O
Ethernet	O
port	O
and	O
appealing	O
to	O
them	O
with	O
the	O
notion	O
of	O
easy-to-use	O
development	O
tools	O
.	O
</s>
<s>
In	O
early	O
2000	O
,	O
Sega	O
's	O
Dreamcast	B-Operating_System
sales	O
were	O
diminishing	O
,	O
in	O
part	O
due	O
to	O
Electronic	O
Arts	O
 '	O
decision	O
to	O
bypass	O
the	O
console	O
,	O
and	O
Sony	O
's	O
PlayStation	B-Device
2	I-Device
was	O
just	O
going	O
on	O
sale	O
in	O
Japan	O
.	O
</s>
<s>
Gates	O
was	O
in	O
talks	O
with	O
Sega	O
's	O
late	O
chairman	O
Isao	O
Okawa	O
about	O
the	O
possibility	O
of	O
Xbox	B-Operating_System
compatibility	O
with	O
Dreamcast	B-Operating_System
games	O
,	O
but	O
negotiations	O
fell	O
apart	O
over	O
whether	O
the	B-Operating_System
Dreamcast	I-Operating_System
's	O
SegaNet	O
online	O
service	O
should	O
be	O
implemented	O
.	O
</s>
<s>
The	O
company	O
did	O
achieve	O
success	O
in	O
convincing	O
developers	O
at	O
Bethesda	O
Game	O
Studios	O
and	O
Tecmo	O
about	O
the	O
power	O
of	O
the	O
Xbox	B-Operating_System
over	O
the	O
PS2	B-Device
,	O
lining	O
up	O
The	B-Application
Elder	I-Application
Scrolls	I-Application
III	I-Application
:	I-Application
Morrowind	I-Application
and	O
Dead	B-Application
or	I-Application
Alive	I-Application
3	I-Application
as	O
Xbox	B-Operating_System
console-exclusives	O
.	O
</s>
<s>
Around	O
this	O
same	O
time	O
,	O
Microsoft	O
announced	O
it	O
was	O
rebranding	O
its	O
Games	O
Group	O
,	O
which	O
had	O
been	O
focused	O
on	O
developing	O
games	O
for	O
Windows	O
,	O
to	O
the	O
Microsoft	O
Games	O
division	O
to	O
make	O
titles	O
for	O
both	O
Windows	O
and	O
the	O
Xbox	B-Operating_System
.	O
</s>
<s>
With	O
Microsoft	O
's	O
acquisition	O
,	O
Halo	O
switched	O
from	O
being	O
a	O
release	O
for	O
personal	B-Device
computers	I-Device
to	O
being	O
an	O
Xbox	B-Operating_System
exclusive	O
release	O
and	O
as	O
a	O
launch	O
time	O
to	O
help	O
drive	O
sales	O
of	O
the	O
console	O
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
was	O
officially	O
unveiled	O
to	O
the	O
public	O
by	O
Gates	O
and	O
guest	O
professional	O
wrestler	O
Dwayne	O
"	O
The	O
Rock	O
"	O
Johnson	O
at	O
CES	O
2001	O
in	O
Las	O
Vegas	O
on	O
January	O
3	O
,	O
2001	O
.	O
</s>
<s>
Microsoft	O
announced	O
Xbox	B-Operating_System
's	O
release	O
dates	O
and	O
prices	O
at	O
E3	O
2001	O
in	O
May	O
.	O
</s>
<s>
Most	O
Xbox	B-Operating_System
launch	O
titles	O
were	O
unveiled	O
at	O
E3	O
,	O
most	O
notably	O
Halo	O
and	O
Dead	B-Application
or	I-Application
Alive	I-Application
3	I-Application
.	O
</s>
<s>
The	O
system	O
was	O
officially	O
launched	O
at	O
midnight	O
on	O
November	O
15	O
,	O
2001	O
,	O
three	O
days	O
before	O
the	O
subsequent	O
launch	O
of	O
the	O
Nintendo	B-Application
GameCube	I-Application
.	O
</s>
<s>
Bill	O
Gates	O
was	O
present	O
at	O
the	O
event	O
,	O
personally	O
selling	O
the	O
very	O
first	B-Application
Xbox	I-Application
console	O
and	O
greeting	O
people	O
in	O
line	O
and	O
playing	O
games	O
with	O
them	O
at	O
the	O
numerous	O
display	O
units	O
present	O
.	O
</s>
<s>
In	O
2002	O
,	O
the	O
Independent	O
Television	O
Commission	O
(	O
ITC	O
)	O
banned	O
a	O
television	O
advertisement	O
for	O
the	O
Xbox	B-Operating_System
in	O
the	O
United	O
Kingdom	O
after	O
complaints	O
that	O
it	O
was	O
"	O
offensive	O
,	O
shocking	O
and	O
in	O
bad	O
taste.	O
"	O
</s>
<s>
The	O
Xbox	B-Operating_System
's	O
successor	O
,	O
the	B-Operating_System
Xbox	I-Operating_System
360	I-Operating_System
,	O
was	O
officially	O
announced	O
on	O
May	O
12	O
,	O
2005	O
on	O
MTV	O
.	O
</s>
<s>
Nvidia	O
ceased	O
production	O
of	O
the	O
Xbox	B-Operating_System
's	O
GPU	B-Architecture
in	O
August	O
2005	O
,	O
which	O
marked	O
the	O
end	O
of	O
brand-new	O
Xbox	B-Operating_System
production	O
.	O
</s>
<s>
The	O
last	O
game	O
for	O
the	O
Xbox	B-Operating_System
in	O
Japan	O
was	O
The	B-Application
King	I-Application
of	I-Application
Fighters	I-Application
Neowave	I-Application
released	O
in	O
March	O
2006	O
,	O
the	O
last	O
Xbox	B-Operating_System
game	O
in	O
Europe	O
was	O
Xiaolin	B-Application
Showdown	I-Application
released	O
in	O
June	O
2007	O
,	O
and	O
the	O
last	O
game	O
in	O
North	O
America	O
was	O
Madden	B-Device
NFL	I-Device
09	I-Device
released	O
in	O
August	O
2008	O
.	O
</s>
<s>
Support	O
for	O
out-of-warranty	O
Xbox	B-Application
consoles	I-Application
was	O
discontinued	O
on	O
March	O
2	O
,	O
2009	O
.	O
</s>
<s>
Support	O
for	O
Xbox	B-Application
Live	I-Application
on	O
the	O
console	O
ended	O
on	O
April	O
15	O
,	O
2010	O
.	O
</s>
<s>
The	B-Operating_System
Xbox	I-Operating_System
360	I-Operating_System
supports	O
a	O
limited	B-Device
number	I-Device
of	I-Device
the	I-Device
Xbox	I-Device
's	I-Device
game	I-Device
library	I-Device
if	O
the	O
player	O
has	O
an	O
official	O
Xbox	B-Operating_System
360	I-Operating_System
Hard	B-Device
Drive	I-Device
.	O
</s>
<s>
Xbox	B-Operating_System
games	O
were	O
added	O
up	O
until	O
November	O
2007	O
.	O
</s>
<s>
Xbox	B-Operating_System
game	O
saves	O
cannot	O
be	O
transferred	O
to	O
Xbox	B-Operating_System
360	I-Operating_System
,	O
and	O
the	O
ability	O
to	O
play	O
Xbox	B-Operating_System
games	O
through	O
Xbox	B-Application
LIVE	I-Application
has	O
been	O
discontinued	O
since	O
April	O
15	O
,	O
2010	O
.	O
</s>
<s>
It	O
is	O
still	O
possible	O
to	O
play	O
Xbox	B-Operating_System
games	O
with	O
System	B-Device
Link	I-Device
functionality	O
online	O
via	O
both	O
the	O
original	O
console	O
and	O
the	B-Operating_System
Xbox	I-Operating_System
360	I-Operating_System
with	O
tunneling	O
software	O
such	O
as	O
XLink	B-Protocol
Kai	I-Protocol
.	O
</s>
<s>
It	O
was	O
announced	O
at	O
E3	O
2017	O
that	O
the	B-Device
Xbox	I-Device
One	I-Device
would	O
be	O
gaining	O
support	O
for	O
a	O
limited	B-Device
number	I-Device
of	I-Device
the	I-Device
Xbox	I-Device
's	I-Device
game	I-Device
library	I-Device
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
was	O
the	O
first	O
video	B-Application
game	I-Application
console	I-Application
to	O
feature	O
a	O
built-in	O
hard	B-Device
disk	I-Device
drive	I-Device
,	O
used	O
primarily	O
for	O
storing	O
game	O
saves	O
and	O
content	O
downloaded	O
from	O
Xbox	B-Application
Live	I-Application
.	O
</s>
<s>
This	O
eliminated	O
the	O
need	O
for	O
separate	O
memory	B-Device
cards	I-Device
(	O
although	O
some	O
older	O
consoles	O
,	O
such	O
as	O
the	O
Amiga	B-Device
CD32	I-Device
,	O
used	O
internal	O
flash	O
memory	O
,	O
and	O
others	O
,	O
such	O
as	O
the	O
TurboGrafx-CD	O
,	O
Sega	B-Device
CD	I-Device
,	O
and	O
Sega	B-Device
Saturn	I-Device
,	O
had	O
featured	O
built-in	O
battery	O
backup	O
memory	O
prior	O
to	O
2001	O
)	O
.	O
</s>
<s>
An	O
Xbox	B-Operating_System
user	O
could	O
rip	O
music	O
from	O
standard	O
audio	O
CDs	B-Device
to	O
the	O
hard	B-Device
drive	I-Device
,	O
and	O
these	O
songs	O
were	O
used	O
for	O
the	O
custom	O
soundtracks	O
in	O
some	O
games	O
.	O
</s>
<s>
Unlike	O
the	O
PlayStation	B-Device
2	I-Device
,	O
which	O
could	O
play	O
movie	O
DVDs	O
without	O
the	O
need	O
for	O
a	O
remote	O
control	O
(	O
although	O
an	O
optional	O
remote	O
was	O
available	O
)	O
,	O
the	O
Xbox	B-Operating_System
required	O
an	O
external	O
IR	O
adapter	O
to	O
be	O
plugged	O
into	O
a	O
controller	O
port	O
in	O
order	O
to	O
play	O
movie	O
DVDs	O
.	O
</s>
<s>
If	O
DVD	O
playback	O
is	O
attempted	O
without	O
the	O
IR	O
sensor	O
plugged	O
in	O
,	O
an	O
error	O
screen	O
will	O
pop	O
up	O
informing	O
the	O
user	O
of	O
the	O
need	O
for	O
the	O
Xbox	B-Operating_System
DVD	O
Playback	O
Kit	O
.	O
</s>
<s>
The	O
said	O
kit	O
included	O
the	O
IR	O
sensor	O
and	O
a	O
remote	O
control	O
(	O
unlike	O
the	O
PS2	B-Device
,	O
the	O
Xbox	B-Operating_System
controller	O
could	O
not	O
control	O
DVD	O
playback	O
)	O
.	O
</s>
<s>
Said	O
remote	O
was	O
manufactured	O
by	O
Thomson	O
(	O
which	O
also	O
manufactured	O
optical	O
drives	O
for	O
the	O
console	O
)	O
and	O
went	O
on	O
sale	O
in	O
late	O
2002	O
,	O
which	O
meant	O
a	O
modified	O
version	O
of	O
the	O
remote	O
design	O
used	O
by	O
the	O
RCA	B-Protocol
,	O
GE	O
and	O
ProScan	O
consumer	O
electronics	O
of	O
the	O
era	O
was	O
used	O
for	O
the	O
Xbox	B-Operating_System
remote	O
,	O
and	O
therefore	O
users	O
wishing	O
to	O
use	O
a	O
universal	O
remote	O
were	O
instructed	O
to	O
utilize	O
RCA	B-Protocol
DVD	O
remote	O
codes	O
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
was	O
the	O
first	O
gaming	O
product	O
to	O
feature	O
Dolby	O
Interactive	O
Content-Encoding	O
Technology	O
,	O
which	O
allows	O
real-time	O
Dolby	O
Digital	O
encoding	O
in	O
game	O
consoles	O
.	O
</s>
<s>
The	O
Xbox	B-Device
is	I-Device
based	O
on	O
commodity	O
PC	O
hardware	O
and	O
is	O
much	O
larger	O
and	O
heavier	O
than	O
its	O
contemporaries	O
.	O
</s>
<s>
This	O
is	O
largely	O
due	O
to	O
a	O
bulky	O
tray-loading	O
DVD-ROM	O
drive	O
and	O
the	O
standard-size	O
3.5-inch	O
hard	B-Device
drive	I-Device
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
has	O
also	O
pioneered	O
safety	O
features	O
,	O
such	O
as	O
breakaway	O
cables	O
for	O
the	O
controllers	O
to	O
prevent	O
the	O
console	O
from	O
being	O
pulled	O
from	O
the	O
surface	O
upon	O
which	O
it	O
rests	O
.	O
</s>
<s>
Several	O
internal	O
hardware	O
revisions	O
have	O
been	O
made	O
in	O
an	O
ongoing	O
battle	O
to	O
discourage	O
modding	B-Device
(	O
hackers	O
continually	O
updated	O
modchip	O
designs	O
in	O
an	O
attempt	O
to	O
defeat	O
them	O
)	O
,	O
to	O
cut	O
manufacturing	O
costs	O
,	O
and	O
to	O
make	O
the	O
DVD-ROM	O
drive	O
more	O
reliable	O
(	O
some	O
of	O
the	O
early	O
units	O
 '	O
drives	O
gave	O
disc-reading	O
errors	O
due	O
to	O
the	O
unreliable	O
Thomson	O
DVD-ROM	O
drives	O
used	O
)	O
.	O
</s>
<s>
Later-generation	O
units	O
that	O
used	O
the	O
Thomson	O
TGM-600	O
DVD-ROM	O
drives	O
and	O
the	O
Philips	O
VAD6011	O
DVD-ROM	O
drives	O
were	O
still	O
vulnerable	O
to	O
failure	O
that	O
,	O
respectively	O
,	O
either	O
rendered	O
the	O
consoles	O
unable	O
to	O
read	O
newer	O
discs	O
or	O
caused	O
them	O
to	O
halt	O
the	O
console	O
with	O
an	O
error	O
code	O
usually	O
indicating	O
a	O
PIO/DMA	O
identification	O
failure	O
.	O
</s>
<s>
In	O
2002	O
,	O
Microsoft	O
and	O
Nvidia	O
entered	O
arbitration	O
over	O
a	O
dispute	O
on	O
the	O
pricing	O
of	O
Nvidia	O
's	O
chips	O
for	O
the	O
Xbox	B-Operating_System
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
includes	O
a	O
standard	O
AV	O
cable	O
which	O
provides	O
composite	O
video	O
and	O
monaural	O
or	O
stereo	O
audio	O
to	O
TVs	O
equipped	O
with	O
RCA	B-Protocol
inputs	O
.	O
</s>
<s>
European	O
Xboxes	B-Operating_System
also	O
included	O
an	O
RCA	B-Protocol
jack	I-Protocol
to	O
SCART	B-Protocol
converter	O
block	O
and	O
the	O
standard	O
AV	O
cable	O
.	O
</s>
<s>
An	O
8MB	O
removable	O
solid-state	B-Device
memory	B-Device
card	I-Device
can	O
be	O
plugged	O
into	O
the	O
controllers	O
,	O
onto	O
which	O
game	O
saves	O
can	O
either	O
be	O
copied	O
from	O
the	O
hard	B-Device
drive	I-Device
when	O
in	O
the	O
Xbox	B-Operating_System
dashboard	O
's	O
memory	O
manager	O
or	O
saved	O
during	O
a	O
game	O
.	O
</s>
<s>
Most	O
Xbox	B-Operating_System
game	O
saves	O
can	O
be	O
copied	O
to	O
the	O
memory	O
unit	O
and	O
moved	O
to	O
another	O
console	O
,	O
but	O
some	O
Xbox	B-Operating_System
saves	O
are	O
digitally	O
signed	O
.	O
</s>
<s>
It	O
is	O
also	O
possible	O
to	O
save	O
an	O
Xbox	B-Application
Live	I-Application
account	O
on	O
a	O
memory	O
unit	O
,	O
to	O
simplify	O
its	O
use	O
on	O
more	O
than	O
one	O
Xbox	B-Operating_System
.	O
</s>
<s>
The	O
ports	O
at	O
the	O
top	O
of	O
the	O
controllers	O
could	O
also	O
be	O
used	O
for	O
other	O
accessories	O
,	O
primarily	O
headsets	B-Device
for	O
voice	O
chat	O
via	O
Xbox	B-Application
Live	I-Application
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
CPU	B-Device
is	O
a	O
32-bit	O
733MHz	O
,	O
custom	O
Intel	B-General_Concept
Pentium	I-General_Concept
III	I-General_Concept
Coppermine-based	O
processor	O
.	O
</s>
<s>
It	O
has	O
a	O
133MHz	O
64-bit	O
GTL+	B-General_Concept
front-side	B-Architecture
bus	I-Architecture
(	O
FSB	O
)	O
with	O
a	O
1.06	O
GB/s	O
bandwidth	O
.	O
</s>
<s>
The	O
system	O
has	O
64MB	O
unified	O
DDR	O
SDRAM	O
,	O
with	O
a	O
6.4	O
GB/s	O
bandwidth	O
,	O
of	O
which	O
1.06	O
GB/s	O
is	O
used	O
by	O
the	O
CPU	B-Device
and	O
5.34	O
GB/s	O
is	O
shared	O
by	O
the	O
rest	O
of	O
the	O
system	O
.	O
</s>
<s>
Its	O
GPU	B-Architecture
is	O
Nvidia	O
's	O
233MHz	O
NV2A	O
.	O
</s>
<s>
It	O
has	O
a	O
peak	O
fillrate	O
of	O
932	O
megapixels/second	O
,	O
capable	O
of	O
rendering	O
a	O
theoretical	O
29	O
million	O
32-pixel	O
triangles/second	O
.	O
</s>
<s>
With	O
bandwidth	O
limitations	O
,	O
it	O
has	O
a	O
realistic	O
fillrate	O
of	O
250	O
–	O
700	O
megapixels/second	O
,	O
with	O
Z-buffering	O
,	O
fogging	O
,	O
alpha	B-Algorithm
blending	I-Algorithm
,	O
and	O
texture	O
mapping	O
,	O
giving	O
it	O
a	O
real-world	O
performance	O
of	O
7.8	O
–	O
21	O
million	O
32-pixel	O
triangles/second	O
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
controller	O
features	O
two	O
analog	B-Device
sticks	I-Device
,	O
a	O
pressure-sensitive	O
directional	O
pad	O
,	O
two	O
analog	O
triggers	O
,	O
a	O
Back	O
button	O
,	O
a	O
Start	O
button	O
,	O
two	O
accessory	O
slots	O
and	O
six	O
8-bit	O
analog	O
action	O
buttons	O
(	O
A/Green	O
,	O
B/Red	O
,	O
X/Blue	O
,	O
Y/Yellow	O
,	O
and	O
Black	O
and	O
White	O
buttons	O
)	O
.	O
</s>
<s>
The	O
standard	O
Xbox	B-Operating_System
controller	O
(	O
also	O
nicknamed	O
the	O
"	O
Fatty	O
"	O
and	O
later	O
,	O
the	O
"	O
Duke	O
"	O
)	O
was	O
originally	O
the	O
controller	O
bundled	O
with	O
Xbox	B-Operating_System
systems	O
for	O
all	O
territories	O
except	O
Japan	O
.	O
</s>
<s>
The	O
"	O
Controller	O
S	O
"	O
(	O
codenamed	O
"	O
Akebono	O
"	O
)	O
,	O
a	O
smaller	O
,	O
lighter	O
Xbox	B-Operating_System
controller	O
,	O
was	O
originally	O
the	O
standard	O
Xbox	B-Operating_System
controller	O
only	O
in	O
Japan	O
,	O
designed	O
for	O
users	O
with	O
smaller	O
hands	O
.	O
</s>
<s>
The	O
"	O
Controller	O
S	O
"	O
was	O
later	O
released	O
in	O
other	O
territories	O
by	O
popular	O
demand	O
and	O
by	O
2002	O
replaced	O
the	O
standard	O
controller	O
in	O
the	O
Xbox	B-Operating_System
's	O
retail	O
package	O
,	O
with	O
the	O
larger	O
original	O
controller	O
remaining	O
available	O
as	O
an	O
accessory	O
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
runs	O
a	O
custom	O
operating	B-General_Concept
system	I-General_Concept
which	O
is	O
based	O
on	O
a	O
heavily	O
modified	O
version	O
of	O
Windows	B-Application
2000	I-Application
.	O
</s>
<s>
It	O
exports	O
APIs	B-General_Concept
similar	O
to	O
those	O
found	O
in	O
Microsoft	B-Application
Windows	I-Application
,	O
such	O
as	O
Direct3D	B-Application
.	O
</s>
<s>
The	O
user	B-Application
interface	I-Application
for	O
the	O
Xbox	B-Device
is	I-Device
called	O
the	O
Xbox	B-Operating_System
Dashboard	O
.	O
</s>
<s>
It	O
features	O
a	O
media	O
player	O
that	O
can	O
be	O
used	O
to	O
play	O
music	O
CDs	B-Device
,	O
rip	O
CDs	B-Device
to	O
the	O
Xbox	B-Operating_System
's	O
built-in	O
hard	B-Device
drive	I-Device
and	O
play	O
music	O
that	O
has	O
been	O
ripped	O
to	O
the	O
hard	B-Device
drive	I-Device
;	O
it	O
also	O
lets	O
users	O
manage	O
game	O
saves	O
,	O
music	O
,	O
and	O
downloaded	O
content	O
from	O
Xbox	B-Application
Live	I-Application
,	O
and	O
lets	O
Xbox	B-Application
Live	I-Application
users	O
sign	O
in	O
,	O
customize	O
,	O
and	O
manage	O
their	O
account	O
.	O
</s>
<s>
It	O
uses	O
many	O
shades	O
of	O
green	O
and	O
black	O
for	O
the	O
user	B-Application
interface	I-Application
to	O
be	O
consistent	O
with	O
the	O
physical	O
Xbox	B-Operating_System
color	O
scheme	O
.	O
</s>
<s>
When	O
the	O
Xbox	B-Operating_System
was	O
released	O
in	O
2001	O
,	O
the	O
Live	O
service	O
was	O
not	O
online	O
,	O
so	O
the	O
dashboard	O
's	O
Live	O
sections	O
and	O
the	O
network	O
settings	O
sub-menu	O
were	O
not	O
present	O
yet	O
.	O
</s>
<s>
Xbox	B-Application
Live	I-Application
was	O
released	O
in	O
November	O
2002	O
,	O
but	O
in	O
order	O
to	O
access	O
it	O
,	O
users	O
had	O
to	O
buy	O
the	O
Xbox	B-Application
Live	I-Application
starter	O
kit	O
containing	O
a	O
headset	B-Device
and	O
a	O
subscription	O
.	O
</s>
<s>
While	O
the	O
Xbox	B-Operating_System
was	O
still	O
being	O
supported	O
by	O
Microsoft	O
,	O
the	O
Xbox	B-Operating_System
Dashboard	O
was	O
updated	O
via	O
Live	O
several	O
times	O
to	O
reduce	O
cheating	O
and	O
add	O
features	O
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
launched	O
in	O
North	O
America	O
on	O
November	O
15	O
,	O
2001	O
.	O
</s>
<s>
Popular	O
launch	O
games	O
included	O
Halo	O
:	O
Combat	O
Evolved	O
,	O
Project	B-Application
Gotham	I-Application
Racing	I-Application
,	O
and	O
Dead	B-Application
or	I-Application
Alive	I-Application
3	I-Application
.	O
</s>
<s>
Although	O
the	O
console	O
gained	O
strong	O
third-party	O
support	O
from	O
its	O
inception	O
,	O
many	O
early	O
Xbox	B-Operating_System
games	O
did	O
not	O
fully	O
use	O
its	O
powerful	O
hardware	O
until	O
a	O
full	O
year	O
after	O
its	O
release	O
.	O
</s>
<s>
Xbox	B-Operating_System
versions	O
of	O
cross-platform	O
games	O
sometimes	O
came	O
with	O
a	O
few	O
additional	O
features	O
and/or	O
graphical	O
improvements	O
to	O
distinguish	O
them	O
from	O
the	O
PS2	B-Device
and	O
GameCube	B-Application
versions	O
of	O
the	O
same	O
game	O
,	O
thus	O
negating	O
one	O
of	O
the	O
Xbox	B-Operating_System
's	O
main	O
selling	O
points	O
.	O
</s>
<s>
Sony	O
countered	O
the	O
Xbox	B-Operating_System
for	O
a	O
short	O
time	O
by	O
temporarily	O
securing	O
PlayStation	B-Device
2	I-Device
exclusives	O
for	O
highly	O
anticipated	O
games	O
such	O
as	O
the	O
Grand	B-Application
Theft	I-Application
Auto	I-Application
series	O
and	O
the	O
Metal	B-Application
Gear	I-Application
Solid	I-Application
series	I-Application
as	O
well	O
as	O
Nintendo	O
for	O
the	O
Resident	B-Application
Evil	I-Application
series	O
.	O
</s>
<s>
Sega	O
released	O
exclusives	O
such	O
as	O
Panzer	B-Application
Dragoon	I-Application
Orta	I-Application
and	O
Jet	B-Application
Set	I-Application
Radio	I-Application
Future	I-Application
,	O
which	O
met	O
with	O
a	O
strong	O
reception	O
among	O
critics	O
.	O
</s>
<s>
In	O
2002	O
and	O
2003	O
,	O
several	O
high-profile	O
releases	O
helped	O
the	O
Xbox	B-Operating_System
gain	O
momentum	O
and	O
distinguish	O
itself	O
from	O
the	O
PS2	B-Device
.	O
</s>
<s>
Microsoft	O
purchased	O
Rare	O
,	O
responsible	O
for	O
many	O
Nintendo	B-Operating_System
64	I-Operating_System
hit	O
games	O
,	O
to	O
expand	O
their	O
first	O
party	O
portfolio	O
.	O
</s>
<s>
The	O
Xbox	B-Application
Live	I-Application
online	O
service	O
was	O
launched	O
in	O
late	O
2002	O
alongside	O
pilot	O
titles	O
MotoGP	O
,	O
MechAssault	B-Application
and	O
Tom	B-Application
Clancy	I-Application
's	I-Application
Ghost	I-Application
Recon	I-Application
.	O
</s>
<s>
Several	O
best-selling	O
and	O
critically	O
acclaimed	O
titles	O
for	O
the	O
Xbox	B-Operating_System
soon	O
followed	O
,	O
such	O
as	O
Tom	B-Application
Clancy	I-Application
's	I-Application
Splinter	I-Application
Cell	I-Application
,	O
and	O
Star	B-Application
Wars	I-Application
:	I-Application
Knights	I-Application
of	I-Application
the	I-Application
Old	I-Application
Republic	I-Application
.	O
</s>
<s>
Take-Two	O
Interactive	O
's	O
exclusivity	O
deal	O
with	O
Sony	O
was	O
amended	O
to	O
allow	O
Grand	B-Application
Theft	I-Application
Auto	I-Application
III	I-Application
and	O
its	O
sequels	B-Application
to	O
be	O
published	O
for	O
the	O
Xbox	B-Operating_System
.	O
</s>
<s>
Many	O
other	O
publishers	O
got	O
into	O
the	O
trend	O
of	O
releasing	O
the	O
Xbox	B-Operating_System
version	O
alongside	O
the	O
PS2	B-Device
version	O
,	O
instead	O
of	O
delaying	O
it	O
for	O
months	O
.	O
</s>
<s>
2004	O
saw	O
the	O
release	O
of	O
highly	O
rated	O
exclusives	O
Fable	B-Application
and	O
Ninja	B-Application
Gaiden	I-Application
:	O
both	O
games	O
would	O
become	O
big	O
hits	O
for	O
the	O
Xbox	B-Operating_System
.	O
</s>
<s>
Later	O
that	O
year	O
,	O
Halo	B-Application
2	I-Application
was	O
released	O
and	O
became	O
the	O
highest-grossing	O
release	O
in	O
entertainment	O
history	O
,	O
making	O
over	O
$125	O
million	O
in	O
its	O
first	O
day	O
and	O
became	O
the	O
best-selling	O
Xbox	B-Operating_System
game	O
worldwide	O
.	O
</s>
<s>
Halo	B-Application
2	I-Application
became	O
Xbox	B-Application
Live	I-Application
's	O
third	O
killer	O
app	O
after	O
MechAssault	B-Application
&	O
Tom	O
Clancy	O
's	O
Rainbow	O
Six	O
3	O
.	O
</s>
<s>
That	O
year	O
Microsoft	O
made	O
a	O
deal	O
to	O
put	O
Electronic	O
Arts	O
 '	O
popular	O
titles	O
on	O
Xbox	B-Application
Live	I-Application
to	O
boost	O
the	O
popularity	O
of	O
their	O
service	O
.	O
</s>
<s>
By	O
2005	O
,	O
despite	O
notable	O
first	O
party	O
releases	O
in	O
Conker	B-Application
:	I-Application
Live	I-Application
&	I-Application
Reloaded	I-Application
and	O
Forza	B-Application
Motorsport	I-Application
,	O
Microsoft	O
began	O
phasing	O
out	O
the	O
Xbox	B-Operating_System
in	O
favor	O
of	O
their	O
next	O
console	O
,	O
the	B-Operating_System
Xbox	I-Operating_System
360	I-Operating_System
.	O
</s>
<s>
Games	O
such	O
as	O
Kameo	B-Application
:	I-Application
Elements	I-Application
of	I-Application
Power	I-Application
and	O
Perfect	B-Device
Dark	I-Device
Zero	I-Device
,	O
which	O
were	O
originally	O
to	O
be	O
developed	O
for	O
the	O
Xbox	B-Operating_System
,	O
became	O
Xbox	B-Operating_System
360	I-Operating_System
launch	O
titles	O
instead	O
.	O
</s>
<s>
The	O
last	O
game	O
released	O
on	O
the	O
Xbox	B-Operating_System
was	O
Madden	B-Device
NFL	I-Device
09	I-Device
,	O
on	O
August	O
12	O
,	O
2008	O
.	O
</s>
<s>
On	O
November	O
15	O
,	O
2002	O
,	O
Microsoft	O
launched	O
its	O
Xbox	B-Application
Live	I-Application
online	B-Application
gaming	I-Application
service	O
,	O
allowing	O
subscribers	O
to	O
play	O
online	O
Xbox	B-Operating_System
games	O
with	O
other	O
subscribers	O
around	O
the	O
world	O
and	O
download	O
new	O
content	O
directly	O
to	O
the	O
system	O
's	O
hard	B-Device
drive	I-Device
.	O
</s>
<s>
The	O
online	O
service	O
works	O
only	O
with	O
a	O
broadband	B-General_Concept
Internet	O
connection	O
.	O
</s>
<s>
In	O
its	O
first	O
week	O
of	O
operation	O
,	O
Xbox	B-Application
Live	I-Application
received	O
100,000	O
subscriptions	O
,	O
and	O
further	O
grew	O
to	O
250,000	O
subscribers	O
within	O
two	O
months	O
of	O
the	O
service	O
's	O
launch	O
.	O
</s>
<s>
In	O
July	O
2004	O
,	O
Microsoft	O
announced	O
that	O
Xbox	B-Application
Live	I-Application
had	O
reached	O
one	O
million	O
subscribers	O
;	O
in	O
July	O
2005	O
,	O
membership	O
reached	O
two	O
million	O
,	O
and	O
by	O
July	O
2007	O
there	O
were	O
more	O
than	O
three	O
million	O
subscribers	O
.	O
</s>
<s>
On	O
February	O
5	O
,	O
2010	O
,	O
it	O
was	O
reported	O
that	O
Xbox	B-Application
Live	I-Application
support	O
for	O
the	B-Application
original	I-Application
Xbox	I-Application
games	O
would	O
be	O
discontinued	O
as	O
of	O
April	O
14	O
,	O
2010	O
.	O
</s>
<s>
Services	O
were	O
discontinued	O
on	O
schedule	O
,	O
but	O
a	O
group	O
of	O
users	O
later	O
known	O
as	O
the	O
"	O
Noble	O
14	O
"	O
continued	O
to	O
play	O
for	O
almost	O
a	O
month	O
afterwards	O
by	O
simply	O
leaving	O
their	O
consoles	O
on	O
connected	O
to	O
Halo	B-Application
2	I-Application
.	O
</s>
<s>
Prior	O
to	O
launching	O
,	O
anticipation	O
for	O
the	O
Xbox	B-Operating_System
was	O
high	O
,	O
with	O
Toys	O
'	O
R	O
 '	O
Us	O
and	O
Amazon	B-Application
reporting	O
that	O
online	O
preorders	O
had	O
sold	O
out	O
within	O
just	O
30	O
minutes	O
.	O
</s>
<s>
In	O
2003	O
,	O
the	O
console	O
had	O
knocked	O
the	O
GameCube	B-Application
down	O
to	O
third	O
place	O
in	O
terms	O
of	O
market	O
share	O
.	O
</s>
<s>
Despite	O
strong	O
sales	O
in	O
North	O
America	O
,	O
Microsoft	O
struggled	O
to	O
make	O
a	O
profit	O
from	O
the	O
Xbox	B-Operating_System
due	O
to	O
its	O
high	O
manufacturing	O
cost	O
.	O
</s>
<s>
These	O
losses	O
were	O
further	O
exacerbated	O
in	O
April	O
2002	O
,	O
when	O
Microsoft	O
lowered	O
the	O
retail	O
price	O
of	O
the	O
Xbox	B-Operating_System
even	O
further	O
to	O
$199	O
in	O
order	O
to	O
further	O
driving	O
hardware	O
sales	O
.	O
</s>
<s>
Microsoft	O
also	O
struggled	O
to	O
compete	O
with	O
Sony	O
's	O
more	O
popular	O
PlayStation	B-Device
2	I-Device
console	O
,	O
which	O
generally	O
saw	O
far	O
higher	O
sales	O
numbers	O
,	O
although	O
the	O
Xbox	B-Operating_System
outsold	O
the	O
PS2	B-Device
in	O
the	O
U.S.	O
in	O
April	O
2004	O
.	O
</s>
<s>
By	O
its	O
manufacturing	O
discontinuation	O
in	O
2005	O
,	O
the	O
Xbox	B-Operating_System
had	O
sold	O
a	O
total	O
of	O
24	O
million	O
units	O
worldwide	O
,	O
16	O
million	O
of	O
which	O
had	O
been	O
sold	O
in	O
North	O
America	O
.	O
</s>
<s>
These	O
numbers	O
fell	O
short	O
of	O
Microsoft	O
's	O
predicted	O
50	O
million	O
units	O
,	O
and	O
failed	O
to	O
match	O
the	O
PlayStation	B-Device
2	I-Device
's	O
lifetime	O
sales	O
of	O
106	O
million	O
units	O
at	O
the	O
time	O
,	O
although	O
it	O
did	O
surpass	O
the	O
GameCube	B-Application
and	O
Dreamcast	B-Operating_System
's	O
lifetime	O
sales	O
of	O
21	O
million	O
and	O
10.6	O
units	O
,	O
respectively	O
,	O
though	O
the	O
GameCube	B-Application
turned	O
out	O
to	O
be	O
more	O
profitable	O
than	O
the	O
Xbox	B-Operating_System
.	O
</s>
<s>
Ultimately	O
,	O
Microsoft	O
lost	O
an	O
accumulative	O
total	O
of	O
$4	O
billion	O
from	O
the	O
Xbox	B-Operating_System
,	O
only	O
managing	O
to	O
turn	O
a	O
profit	O
at	O
the	O
end	O
of	O
2004	O
.	O
</s>
<s>
While	O
the	O
Xbox	B-Operating_System
represented	O
an	O
overall	O
loss	O
for	O
Microsoft	O
,	O
Gates	O
,	O
Ballmer	O
,	O
and	O
other	O
executives	O
still	O
saw	O
it	O
as	O
a	O
positive	O
result	O
for	O
the	O
company	O
as	O
it	O
brought	O
them	O
into	O
the	O
console	O
marketplace	O
against	O
doubts	O
raised	O
by	O
the	O
industry	O
,	O
and	O
led	O
to	O
Microsoft	O
's	O
further	O
development	O
of	O
other	O
consoles	O
in	O
the	O
Xbox	B-Operating_System
family	O
.	O
</s>
<s>
Prior	O
to	O
its	O
Japanese	O
launch	O
in	O
February	O
2002	O
,	O
many	O
analysts	O
estimated	O
that	O
the	O
Xbox	B-Operating_System
would	O
have	O
trouble	O
competing	O
with	O
the	O
PS2	B-Device
and	O
the	O
GameCube	B-Application
,	O
its	O
local	O
counterparts	O
in	O
the	O
region	O
,	O
noting	O
its	O
comparatively	O
high	O
price	O
tag	O
,	O
lack	O
of	O
exclusives	O
,	O
and	O
larger	O
size	O
which	O
would	O
not	O
fit	O
as	O
well	O
in	O
Japan	O
's	O
smaller	O
living	O
spaces	O
.	O
</s>
<s>
Microsoft	O
hoped	O
to	O
ship	O
six	O
million	O
Japanese	O
Xbox	B-Application
consoles	I-Application
by	O
June	O
2002	O
;	O
however	O
,	O
the	O
system	O
had	O
only	O
sold	O
a	O
total	O
of	O
190,000	O
units	O
in	O
the	O
region	O
by	O
April	O
of	O
that	O
year	O
,	O
two	O
months	O
after	O
the	O
system	O
's	O
launch	O
in	O
February	O
.	O
</s>
<s>
For	O
the	O
week	O
ending	O
April	O
14	O
,	O
2002	O
,	O
the	O
Xbox	B-Operating_System
sold	O
only	O
1,800	O
units	O
,	O
considerably	O
less	O
than	O
the	O
PS2	B-Device
and	O
GameCube	B-Application
,	O
and	O
failed	O
to	O
see	O
a	O
single	O
title	O
reach	O
the	O
top	O
50	O
best-selling	O
video	O
games	O
in	O
Japan	O
.	O
</s>
<s>
In	O
November	O
2002	O
,	O
the	O
Xbox	B-Operating_System
chief	O
in	O
Japan	O
stepped	O
down	O
,	O
leading	O
to	O
further	O
consultations	O
about	O
Xbox	B-Operating_System
's	O
future	O
,	O
which	O
by	O
that	O
point	O
had	O
only	O
sold	O
278,860	O
units	O
in	O
the	O
country	O
since	O
its	O
February	O
launch	O
.	O
</s>
<s>
For	O
the	O
week	O
ending	O
July	O
18	O
,	O
2004	O
,	O
the	O
Xbox	B-Operating_System
sold	O
just	O
272	O
units	O
,	O
even	O
fewer	O
than	O
the	O
PSOne	O
had	O
sold	O
in	O
the	O
same	O
week	O
.	O
</s>
<s>
The	O
Xbox	B-Operating_System
did	O
,	O
however	O
,	O
outsell	O
the	O
GameCube	B-Application
for	O
the	O
week	O
ending	O
May	O
26	O
,	O
2002	O
.	O
</s>
<s>
Ultimately	O
,	O
the	O
Xbox	B-Operating_System
had	O
only	O
sold	O
474,992	O
units	O
in	O
its	O
lifetime	O
.	O
</s>
<s>
The	O
popularity	O
of	O
the	O
Xbox	B-Operating_System
,	O
as	O
well	O
as	O
(	O
in	O
the	O
United	O
States	O
)	O
its	O
comparatively	O
short	O
90-day	O
warranty	O
,	O
inspired	O
efforts	O
to	O
circumvent	O
the	O
built-in	O
hardware	O
and	O
software	O
security	O
mechanisms	O
,	O
a	O
practice	O
informally	O
known	O
as	O
modding	B-Device
.	O
</s>
