<s>
Umoove	B-General_Concept
is	O
a	O
high	O
tech	O
startup	O
company	O
that	O
has	O
developed	O
and	O
patented	O
a	O
software-only	O
face	O
and	O
eye	B-General_Concept
tracking	I-General_Concept
technology	O
.	O
</s>
<s>
The	O
only	O
compatibility	O
qualification	O
for	O
tablet	B-Device
computers	I-Device
and	O
smartphones	B-Application
to	O
run	O
Umoove	B-General_Concept
software	O
is	O
a	O
front-facing	O
camera	O
.	O
</s>
<s>
Umoove	B-General_Concept
headquarters	O
are	O
in	O
Israel	O
on	O
Jerusalem	B-Application
’s	O
Har	O
Hotzvim	O
.	O
</s>
<s>
Umoove	B-General_Concept
has	O
15	O
employees	O
and	O
received	O
two	O
million	O
dollars	O
in	O
financing	O
in	O
2012	O
.	O
</s>
<s>
In	O
2013	O
Umoove	B-General_Concept
was	O
named	O
one	O
of	O
the	O
top	O
three	O
most	O
promising	O
Israeli	O
start	O
ups	O
by	O
Newsgeeks	O
magazine	O
.	O
</s>
<s>
Umoove	B-General_Concept
accounts	O
for	O
variances	O
in	O
environment	O
,	O
lighting	O
conditions	O
and	O
user	O
hand	O
shake/movement	O
.	O
</s>
<s>
Running	O
the	O
Umoove	B-General_Concept
software	O
on	O
a	O
Samsung	B-Application
Galaxy	I-Application
S3	I-Application
is	O
said	O
to	O
take	O
up	O
only	O
2%	O
CPU	B-Device
.	O
</s>
<s>
Umoove	B-General_Concept
works	O
exclusively	O
with	O
software	O
and	O
there	O
is	O
no	O
hardware	O
add-on	O
necessary	O
.	O
</s>
<s>
It	O
can	O
be	O
run	O
on	O
any	O
smartphone	B-Application
or	O
tablet	B-Device
computer	I-Device
that	O
has	O
a	O
front-facing	O
camera	O
.	O
</s>
<s>
Umoove	B-General_Concept
claims	O
that	O
even	O
a	O
low-quality	O
camera	O
on	O
an	O
old	O
device	O
will	O
run	O
their	O
software	O
flawlessly	O
.	O
</s>
<s>
In	O
January	O
2014	O
Umoove	B-General_Concept
released	O
its	O
first	O
game	O
onto	O
the	O
app	O
store	O
.	O
</s>
<s>
The	O
Umoove	B-General_Concept
Experience	O
game	O
lets	O
users	O
control	O
where	O
they	O
are	O
'	O
flying	O
 '	O
in	O
the	O
game	O
through	O
simple	O
gestures	O
and	O
motions	O
with	O
their	O
head	O
.	O
</s>
<s>
The	O
avatar	B-Application
will	O
basically	O
go	O
toward	O
wherever	O
the	O
user	O
looks	O
.	O
</s>
<s>
Umoove	B-General_Concept
also	O
announced	O
that	O
they	O
raised	O
another	O
one	O
million	O
dollars	O
and	O
that	O
they	O
are	O
opening	O
offices	O
in	O
Silicon	O
Valley	O
,	O
California	O
.	O
</s>
<s>
In	O
February	O
2014	O
,	O
Umoove	B-General_Concept
announced	O
that	O
their	O
face-tracking	O
software	B-Application
development	I-Application
kit	I-Application
is	O
available	O
for	O
Android	B-Application
developers	O
as	O
well	O
as	O
iOS	B-Application
.	O
</s>
<s>
The	O
Umoove	B-General_Concept
Experience	O
garnered	O
mostly	O
positive	O
reviews	O
from	O
bloggers	O
and	O
mainstream	O
media	O
with	O
some	O
predicting	O
that	O
it	O
could	O
be	O
the	O
future	O
of	O
mobile	B-Application
gaming	I-Application
.	O
</s>
<s>
Mashable	O
wrote	O
that	O
Umoove	B-General_Concept
's	O
technology	O
could	O
be	O
the	O
emergence	O
of	O
gesture	B-General_Concept
recognition	I-General_Concept
technology	O
in	O
the	O
mobile	O
space	O
,	O
similar	O
to	O
Kinect	B-Algorithm
with	O
console	O
gaming	O
and	O
what	O
Leap	B-General_Concept
Motion	I-General_Concept
has	O
done	O
with	O
desktop	O
computers	O
.	O
</s>
<s>
CNET	O
,	O
for	O
example	O
,	O
did	O
not	O
give	O
the	O
game	O
a	O
positive	O
review	O
and	O
called	O
the	O
eye	B-General_Concept
tracking	I-General_Concept
technology	O
'	O
freaky	O
but	O
cool	O
 '	O
.	O
</s>
<s>
They	O
also	O
noted	O
that	O
pioneering	O
technologies	O
have	O
been	O
known	O
to	O
fall	O
short	O
of	O
expectations	O
,	O
citing	O
Apple	O
Inc	O
’s	O
Siri	B-Application
as	O
an	O
example	O
.	O
</s>
<s>
The	O
technology	O
blog	O
GigaOM	O
said	O
that	O
the	O
Umoove	B-General_Concept
Experience	O
is	O
’	O
awesome’	O
and	O
technology	O
evangelist	O
Robert	O
Scoble	O
has	O
called	O
Umoove	B-General_Concept
"	O
brilliant	O
"	O
.	O
</s>
<s>
In	O
January	O
2015	O
,	O
Umoove	B-General_Concept
released	O
,	O
a	O
mobile	B-Application
application	I-Application
that	O
uses	O
eye	B-General_Concept
tracking	I-General_Concept
game-like	O
exercise	O
to	O
challenge	O
the	O
user	O
's	O
ability	O
to	O
be	O
attentive	O
,	O
continuously	O
focus	O
,	O
follow	O
commands	O
and	O
avoid	O
distractions	O
.	O
</s>
<s>
Umoove	B-General_Concept
has	O
stated	O
that	O
they	O
want	O
to	O
use	O
their	O
technology	O
for	O
diagnosing	O
neurological	O
disorders	O
but	O
this	O
will	O
depend	O
on	O
clinical	O
tests	O
and	O
FDA	O
approval	O
.	O
</s>
<s>
The	O
company	O
cites	O
the	O
direct	O
relationship	O
between	O
eye	O
movements	O
and	O
brain	B-Application
activity	I-Application
as	O
well	O
as	O
various	O
vision-based	O
therapies	O
have	O
been	O
backed	O
by	O
many	O
scientific	O
studies	O
conducted	O
over	O
the	O
past	O
decades	O
.	O
</s>
<s>
In	O
March	O
2013	O
there	O
were	O
rumors	O
on	O
the	O
internet	O
that	O
Umoove	B-General_Concept
would	O
be	O
the	O
functioning	O
software	O
embedded	O
into	O
the	O
Samsung	B-Application
Galaxy	I-Application
S4	I-Application
,	O
which	O
was	O
due	O
to	O
launch	O
that	O
month	O
.	O
</s>
<s>
This	O
rumor	O
was	O
perpetrated	O
by	O
,	O
among	O
others	O
,	O
New	O
York	O
Times	O
,	O
Techcrunch	O
and	O
Yahoo	B-Application
.	O
</s>
<s>
Once	O
Samsung	O
launched	O
without	O
the	O
Umoove	B-General_Concept
technology	O
rumors	O
about	O
a	O
potential	O
collaboration	O
with	O
Apple	O
Inc	O
hit	O
the	O
web	O
.	O
</s>
<s>
It	O
has	O
been	O
said	O
that	O
due	O
to	O
the	O
fact	O
that	O
Apple	O
Inc	O
is	O
losing	O
market	O
share	O
and	O
stock	O
value	O
to	O
Samsung	O
they	O
will	O
be	O
more	O
aggressive	O
and	O
eye	B-General_Concept
tracking	I-General_Concept
is	O
a	O
logical	O
place	O
to	O
make	O
that	O
move	O
.	O
</s>
