<s>
Tidemark	B-General_Concept
is	O
a	O
private	O
enterprise	O
performance	O
management	O
firm	O
founded	O
in	O
2010	O
that	O
provides	O
cloud-based	O
analytics	O
applications	O
built	O
for	O
a	O
mobile	O
device	O
enabled	O
platform	O
.	O
</s>
<s>
Tidemark	B-General_Concept
was	O
known	O
as	O
Proferi	O
when	O
it	O
was	O
in	O
stealth	O
mode	O
and	O
is	O
located	O
in	O
Redwood	O
City	O
,	O
California	O
.	O
</s>
<s>
In	O
Sept	O
.	O
2013	O
,	O
Tidemark	B-General_Concept
won	O
the	O
Big	O
Data	O
Startup	O
Challenge	O
and	O
earned	O
a	O
spot	O
in	O
the	O
Big	O
Data	O
50	O
.	O
</s>
<s>
Founded	O
by	O
Christian	O
Gheoghe	O
with	O
co-founders	O
Tony	O
Rizzo	O
and	O
Nenshad	O
Bardoliwalla	O
in	O
2010	O
,	O
Tidemark	B-General_Concept
’s	O
approach	O
to	O
EPM	O
analytics	O
emphasizes	O
a	O
mobile	O
first	O
user	O
experience	O
in	O
a	O
public	O
multi-tenant	O
cloud	O
.	O
</s>
<s>
Gheorghe	O
and	O
Rizzo	O
spent	O
9	O
months	O
surveying	O
Fortune	O
1000	O
companies	O
before	O
they	O
developed	O
Tidemark	B-General_Concept
’s	O
product	O
range	O
asking	O
businesses	O
how	O
to	O
improve	O
existing	O
intelligence	O
and	O
analytics	O
solutions	O
.	O
</s>
<s>
Gheorghe	O
served	O
as	O
CTO	O
of	O
OutlookSoft	O
until	O
the	O
firm	O
was	O
acquired	O
by	O
SAP	B-Application
AG	I-Application
and	O
was	O
kept	O
on	O
board	O
as	O
a	O
Senior	O
Vice-President	O
and	O
CTO	O
at	O
SAP	B-Application
AG	I-Application
.	O
</s>
<s>
After	O
two	O
years	O
in	O
stealth	O
mode	O
,	O
Tidemark	B-General_Concept
raised	O
$6.3	O
million	O
in	O
Series	O
A	O
funding	O
.	O
</s>
<s>
Companies	O
utilizing	O
Tidemark	B-General_Concept
’s	O
analytics	O
services	O
include	O
Orange	O
,	O
La	O
Quinta	O
,	O
Brown	O
University	O
,	O
and	O
Stanford	O
University	O
.	O
</s>
<s>
In	O
2015	O
,	O
Tidemark	B-General_Concept
announced	O
$25	O
million	O
from	O
a	O
new	O
round	O
of	O
funding	O
,	O
led	O
by	O
Workday	B-Application
.	O
</s>
<s>
Tidemark	B-General_Concept
’s	O
customer-base	O
grew	O
4x	O
during	O
2015	O
with	O
clients	O
such	O
as	O
Veolia	O
,	O
Stanford	O
University	O
,	O
Intuit	O
,	O
G6	O
Hospitality	O
,	O
Bluelink	O
and	O
the	O
University	O
of	O
Miami	O
.	O
</s>
<s>
In	O
2015	O
,	O
Tidemark	B-General_Concept
was	O
placed	O
on	O
Gartner	O
’s	O
Magic	O
Quadrant	O
in	O
the	O
'	O
Visionaries	O
 '	O
Quadrant	O
for	O
corporate	O
performance	O
and	O
Business	O
Insider	O
named	O
Tidemark	B-General_Concept
as	O
one	O
of	O
the	O
Top	O
50	O
enterprise	O
startups	O
to	O
bet	O
your	O
career	O
on	O
in	O
2016	O
.	O
</s>
<s>
On	O
July	O
6	O
,	O
2017	O
,	O
Tidemark	B-General_Concept
merged	O
with	O
Longview	O
,	O
a	O
Toronto-based	O
finance	O
and	O
tax	O
performance	O
management	O
software	O
company	O
.	O
</s>
<s>
Tidemark	B-General_Concept
offers	O
three	O
apps	B-Application
that	O
let	O
users	O
access	O
real-time	O
risk-adjusted	O
data	O
metrics	O
,	O
profitability	O
modeling	O
,	O
and	O
other	O
tools	O
for	O
strategic	O
,	O
financial	O
,	O
and	O
operational	O
planning	O
.	O
</s>
<s>
The	O
firm	O
’s	O
performance	O
management	O
platform	O
is	O
enabled	O
for	O
any	O
device	O
compatible	O
with	O
HTML5	B-Application
.	O
</s>
<s>
The	O
firm	O
also	O
offers	O
Storylines	O
,	O
a	O
SaaS	B-Architecture
product	O
presenting	O
structured	O
and	O
unstructured	O
data	O
in	O
a	O
series	O
of	O
infographic-like	O
images	O
giving	O
users	O
an	O
interactive	O
and	O
detailed	O
view	O
of	O
a	O
company	O
’s	O
operations	O
.	O
</s>
<s>
In	O
2014	O
,	O
Tidemark	B-General_Concept
added	O
financial	O
playbooks	O
and	O
predictive	B-General_Concept
analytics	I-General_Concept
functions	O
to	O
its	O
software	O
.	O
</s>
<s>
The	O
predictive	B-General_Concept
analytics	I-General_Concept
incorporates	O
big	O
data	O
and	O
social	O
media	O
information	O
for	O
use	O
in	O
forecasting	O
and	O
budgeting	O
.	O
</s>
