<s>
The	B-Application
Nethernet	I-Application
(	O
previously	O
known	O
as	O
PMOG	B-Application
,	O
the	O
Passively	O
Multiplayer	O
Online	O
Game	O
)	O
was	O
an	O
online	O
game	O
in	O
which	O
players	O
"	O
passively	O
"	O
participated	O
in	O
while	O
browsing	O
web	O
pages	O
.	O
</s>
<s>
The	O
game	O
was	O
launched	O
as	O
PMOG	B-Application
in	O
2007	O
and	O
underwent	O
changes	O
in	O
2009	O
to	O
be	O
rebranded	O
as	O
the	B-Application
Nethernet	I-Application
,	O
although	O
this	O
was	O
not	O
completely	O
successful	O
and	O
the	O
game	O
was	O
shut	O
down	O
from	O
August	O
until	O
coming	O
back	O
online	O
in	O
December	O
31st	O
of	O
that	O
year	O
.	O
</s>
<s>
One	O
of	O
the	O
founding	O
creators	O
of	O
The	B-Application
Nethernet	I-Application
was	O
Justin	O
Hall	O
.	O
</s>
<s>
The	O
game	O
led	O
to	O
the	O
formation	O
of	O
GameLayers	O
,	O
Inc	O
.	O
with	O
Nethernet	B-Application
co-creators	O
,	O
and	O
.	O
</s>
<s>
The	O
game	O
was	O
known	O
as	O
PMOG	B-Application
until	O
March	O
2009	O
,	O
where	O
it	O
was	O
rebranded	O
and	O
relaunched	O
as	O
The	B-Application
Nethernet	I-Application
until	O
August	O
2009	O
.	O
</s>
<s>
On	O
December	O
31	O
,	O
2009	O
,	O
Gamelayers	O
,	O
Inc.	O
,	O
reported	O
the	O
return	O
of	O
The	B-Application
Nethernet	I-Application
and	O
the	O
game	O
went	O
back	O
online	O
.	O
</s>
<s>
The	O
premise	O
of	O
The	B-Application
Nethernet	I-Application
came	O
from	O
the	O
fact	O
that	O
internet	O
users	O
spend	O
a	O
large	O
portion	O
of	O
their	O
time	O
multitasking	O
,	O
browsing	O
information	O
,	O
or	O
contacting	O
other	O
people	O
online	O
.	O
</s>
<s>
The	B-Application
Nethernet	I-Application
aimed	O
to	O
classify	O
and	O
allocate	O
an	O
individual	O
’s	O
internet	O
use	O
and	O
then	O
utilize	O
the	O
gathered	O
information	O
in	O
a	O
unique	O
and	O
playful	O
manner	O
.	O
</s>
<s>
The	B-Application
Nethernet	I-Application
was	O
originally	O
an	O
in-browser	O
toolbar	O
that	O
compensated	O
users	O
as	O
they	O
browsed	O
the	O
World	O
Wide	O
Web	O
.	O
</s>
<s>
The	O
game	O
evolved	O
as	O
a	O
heads-up	O
display	O
overlay	O
in	O
the	O
Firefox	B-Application
web	I-Application
browser	I-Application
.	O
</s>
<s>
Nethernet	B-Application
players	O
can	O
also	O
collect	O
achievement	O
badges	O
from	O
the	O
missions	O
they	O
completed	O
,	O
the	O
manner	O
in	O
which	O
they	O
utilized	O
their	O
tools	O
,	O
or	O
the	O
web	O
sites	O
they	O
visited	O
.	O
</s>
