<s>
Tawkers	B-Protocol
is	O
a	O
Saas	B-Architecture
application	B-Application
,	O
which	O
allows	O
publishers	O
to	O
create	O
and	O
distribute	O
branded	O
text	O
message	O
conversations	O
live	O
or	O
after	O
the	O
fact	O
.	O
</s>
<s>
The	O
application	B-Application
is	O
created	O
for	O
various	O
devices	O
,	O
but	O
was	O
originally	O
launched	O
as	O
an	O
iPhone	B-Device
app	O
and	O
has	O
become	O
a	O
set	O
of	O
content	O
tools	O
for	O
brand	O
marketers	O
and	O
publishers	O
.	O
</s>
<s>
Tawkers	B-Protocol
is	O
owned	O
and	O
managed	O
by	O
Tawkers	B-Protocol
Inc	O
,	O
which	O
was	O
founded	O
in	O
2011	O
.	O
</s>
<s>
The	O
company	O
launched	O
a	O
beta	O
of	O
Tawkers	B-Protocol
as	O
a	O
web	O
application	B-Application
in	O
2013	O
,	O
before	O
releasing	O
the	O
official	O
version	O
in	O
March	O
2014	O
.	O
</s>
<s>
Gizmodo	O
Brazil	O
ranked	O
Tawkers	B-Protocol
in	O
their	O
list	O
of	O
top	O
iPhone	B-Device
Apps	O
for	O
that	O
particular	O
month	O
.	O
</s>
<s>
In	O
2016	O
,	O
Tawkers	B-Protocol
began	O
work	O
on	O
a	O
SaaS	B-Architecture
product	O
,	O
creating	O
an	O
enterprise	O
solution	O
for	O
brands	O
,	O
agencies	O
and	O
publishers	O
to	O
create	O
and	O
manage	O
public	O
messaging	O
content	O
between	O
influencers	O
.	O
</s>
<s>
Following	O
the	O
development	O
of	O
a	O
beta	O
in	O
2013	O
,	O
Ian	O
stated	O
to	O
TechCrunch	O
that	O
he	O
believed	O
that	O
celebrities	O
would	O
use	O
the	O
Tawkers	B-Protocol
platform	O
as	O
a	O
way	O
to	O
engage	O
with	O
fans	O
and	O
also	O
engage	O
conversation	O
on	O
given	O
subjects	O
.	O
</s>
<s>
In	O
March	O
2014	O
,	O
Gizmodo	O
Brazil	O
ranked	O
Tawkers	B-Protocol
in	O
their	O
list	O
of	O
top	O
Apps	O
.	O
</s>
<s>
According	O
to	O
their	O
website	O
,	O
the	O
application	B-Application
aims	O
to	O
bridge	O
the	O
gap	O
between	O
private	O
text	O
messaging	O
and	O
public	O
expression	O
,	O
providing	O
marketers	O
and	O
publishers	O
a	O
solution	O
for	O
creating	O
mass	O
amounts	O
of	O
high	O
engaging	O
content	O
for	O
no	O
production	O
cost	O
and	O
minor	O
effort	O
from	O
influential	O
brand	O
ambassadors	O
.	O
</s>
<s>
The	O
SaaS	B-Architecture
platform	O
works	O
by	O
allowing	O
marketing	O
professionals	O
and	O
content	O
creators	O
to	O
create	O
publicly	O
accessible	O
chats	O
.	O
</s>
