<s>
Software	B-Application
Business	I-Application
is	O
the	O
commercial	O
activity	O
of	O
the	O
software	B-Application
industry	I-Application
,	O
aimed	O
at	O
producing	O
,	O
buying	O
and	O
selling	O
software	B-Application
products	I-Application
or	O
software	O
services	O
.	O
</s>
<s>
Cusumano	O
and	O
Nambisan	O
divide	O
software	B-Application
companies	I-Application
(	O
supplier-side	O
)	O
into	O
service	O
and	O
product	O
companies	O
according	O
to	O
how	O
they	O
conduct	O
business	O
.	O
</s>
<s>
Popp	O
and	O
Meyer	O
give	O
a	O
more	O
detailed	O
analysis	O
of	O
different	O
types	O
of	O
business	O
models	O
of	O
software	B-Application
companies	I-Application
.	O
</s>
<s>
Software	O
service	O
business	O
can	O
also	O
refer	O
to	O
offering	O
Software	B-Architecture
as	I-Architecture
a	I-Architecture
Service	I-Architecture
.	O
</s>
