<s>
Searchers	B-Application
is	O
an	O
internet	B-Application
search	I-Application
engine	I-Application
launched	O
to	O
the	O
public	O
in	O
February	O
2005	O
.	O
</s>
<s>
It	O
is	O
a	O
locally	O
hosted	O
web	B-Application
search	I-Application
engine	I-Application
claiming	O
the	O
largest	O
web	O
index	O
in	O
the	O
United	O
Kingdom	O
.	O
</s>
<s>
Searchers	B-Application
,	O
named	O
Searchers.com	B-Application
until	O
a	O
branding	O
change	O
in	O
2008	O
,	O
is	O
owned	O
by	O
Reach	O
Global	O
Ltd	O
.	O
Development	O
on	O
the	O
internet	B-Application
search	I-Application
engine	I-Application
began	O
in	O
2003	O
at	O
its	O
headquarters	O
in	O
Church	O
,	O
Lancashire	O
.	O
</s>
<s>
It	O
was	O
incorporated	O
as	O
Searchers	B-Application
UK	O
Ltd	O
in	O
2004	O
.	O
</s>
<s>
Searchers	B-Application
launched	O
to	O
the	O
public	O
in	O
2005	O
with	O
the	O
aim	O
of	O
developing	O
a	O
British	O
alternative	O
to	O
US	O
internet	B-Application
search	I-Application
engines	I-Application
serving	O
the	O
UK	O
.	O
</s>
<s>
Searchers	B-Application
focuses	O
on	O
returning	O
results	O
relevant	O
to	O
UK	O
users	O
and	O
offers	O
the	O
idea	O
of	O
a	O
"	O
pure	O
"	O
search	O
result	O
which	O
is	O
not	O
influenced	O
by	O
keyword	O
manipulation	O
or	O
paid	O
prominence	O
.	O
</s>
<s>
In	O
2004	O
,	O
Searchers	B-Application
partnered	O
with	O
Yell	O
to	O
offer	O
Yell	O
web	O
links	O
for	O
businesses	O
.	O
</s>
<s>
By	O
2005	O
,	O
Searchers	B-Application
was	O
also	O
working	O
with	O
shopping	O
website	O
Kelkoo	O
to	O
offer	O
users	O
the	O
opportunity	O
to	O
search	O
for	O
products	O
based	O
on	O
product	O
name	O
and	O
category	O
.	O
</s>
<s>
Other	O
developments	O
have	O
included	O
the	O
showcasing	O
of	O
Diana	O
,	O
an	O
artificial	B-Application
intelligence	I-Application
interface	O
,	O
which	O
offered	O
conversational	O
interaction	O
to	O
its	O
web	O
users	O
.	O
</s>
<s>
The	O
seventh	O
version	O
(	O
v7	O
)	O
of	O
the	O
Searchers	B-Application
algorithm	O
was	O
launched	O
in	O
October	O
2010	O
and	O
included	O
the	O
basis	O
of	O
the	O
Credibility	O
Score	O
,	O
a	O
"	O
measure	O
of	O
commercial	O
conduct	O
"	O
.	O
</s>
<s>
Searchers	B-Application
launched	O
an	O
advertising	O
campaign	O
on	O
the	O
UK	O
terrestrial	O
channel	O
Channel	O
4	O
throughout	O
2006	O
and	O
targeted	O
potential	O
web	O
users	O
.	O
</s>
<s>
In	O
October	O
2010	O
,	O
Searchers	B-Application
parent	O
company	O
Reach	O
Global	O
featured	O
on	O
the	O
BBC	O
website	O
and	O
BBC	O
Radio	O
Lancashire	O
as	O
a	O
local	O
company	O
thriving	O
during	O
a	O
time	O
of	O
hefty	O
public	O
sector	O
cuts	O
.	O
</s>
<s>
Searchers	B-Application
 '	O
potential	O
was	O
discussed	O
in	O
a	O
parliamentary	O
adjournment	O
debate	O
(	O
as	O
Reach	O
Global	O
,	O
its	O
parent	O
company	O
)	O
on	O
26	O
January	O
2011	O
.	O
</s>
<s>
The	O
debate	O
,	O
entitled	O
UK	O
Internet	B-Application
Search	I-Application
Engines	I-Application
,	O
was	O
raised	O
by	O
Hyndburn	O
MP	O
Graham	O
Jones	O
and	O
attended	O
by	O
Culture	O
Minister	O
Edward	O
Vaizey	O
.	O
</s>
<s>
A	O
related	O
adjournment	O
debate	O
was	O
scheduled	O
on	O
5	O
April	O
2011	O
by	O
Esher	O
and	O
Walton	O
MP	O
Dominic	O
Raab	O
,	O
entitled	O
Net	O
Neutrality	O
,	O
during	O
which	O
Edward	O
Vaizey	O
confirmed	O
his	O
intention	O
to	O
visit	O
Reach	O
Global	O
and	O
its	O
search	B-Application
engine	I-Application
.	O
</s>
