<s>
Scan	B-Operating_System
is	O
a	O
mobile	O
app	O
development	O
company	O
headquartered	O
in	O
Provo	O
,	O
Utah	O
,	O
United	O
States	O
.	O
</s>
<s>
The	O
company	O
,	O
owned	O
and	O
operated	O
by	O
Scan	B-Operating_System
,	O
Inc	O
,	O
was	O
acquired	O
by	O
Snapchat	B-Application
in	O
2014	O
.	O
</s>
<s>
Scan	B-Operating_System
builds	O
products	O
and	O
services	O
related	O
to	O
'	O
scannable	O
 '	O
items	O
such	O
as	O
QR	O
codes	O
.	O
</s>
<s>
Scan	B-Operating_System
's	O
products	O
consist	O
of	O
mobile	O
applications	O
that	O
consumers	O
use	O
for	O
reading	O
a	O
variety	O
of	O
physical	O
codes	O
such	O
as	O
QR	O
codes	O
,	O
NFC	O
,	O
and	O
machine-recognizable	O
images	O
(	O
Computer	B-Application
Vision	I-Application
)	O
.	O
</s>
<s>
Scan	B-Operating_System
's	O
website	O
allows	O
for	O
the	O
creation	O
of	O
QR	O
codes	O
as	O
well	O
as	O
targeted	O
codes	O
that	O
link	O
to	O
web	O
destinations	O
such	O
as	O
social	O
network	O
profiles	O
,	O
websites	O
,	O
and	O
Scan-hosted	O
personal	O
pages	O
.	O
</s>
<s>
As	O
of	O
June	O
2013	O
,	O
Scan	B-Operating_System
had	O
raised	O
$1.7	O
M	O
in	O
seed	O
investment	O
from	O
Google	O
Ventures	O
,	O
The	O
Social+Capital	O
Partnership	O
,	O
Ludlow	O
Ventures	O
,	O
Naval	O
Ravikant	O
,	O
Troy	O
Carter	O
,	O
Shervin	O
Pishevar	O
,	O
Charles	O
River	O
Ventures	O
,	O
and	O
Vikas	O
Gupta	O
.	O
</s>
<s>
As	O
of	O
December	O
2012	O
,	O
Scan	B-Operating_System
reported	O
25	O
million	O
downloads	O
on	O
the	O
iOS	O
and	O
Android	O
platforms	O
.	O
</s>
<s>
In	O
2014	O
Scan	B-Operating_System
was	O
purchased	O
by	O
Snapchat	B-Application
for	O
$54	O
million	O
and	O
the	O
Scan	B-Operating_System
app	O
developed	O
into	O
Snapcode	O
.	O
</s>
<s>
Garrett	O
Gee	O
claims	O
that	O
his	O
idea	O
for	O
Scan	B-Operating_System
was	O
conceived	O
when	O
he	O
received	O
a	O
smartphone	O
for	O
Christmas	O
in	O
2009	O
and	O
scanned	O
a	O
QR	O
code	O
.	O
</s>
<s>
By	O
the	O
end	O
of	O
2012	O
,	O
Scan	B-Operating_System
had	O
been	O
downloaded	O
25	O
million	O
times	O
and	O
averaged	O
27	O
million	O
scans	B-Operating_System
per	O
month	O
.	O
</s>
<s>
In	O
March	O
2012	O
,	O
Scan	B-Operating_System
had	O
9	O
employees	O
.	O
</s>
<s>
Scan	B-Operating_System
's	O
reported	O
revenue	O
model	O
relies	O
on	O
advertising	O
revenue	O
from	O
scanned	O
“	O
1D	O
”	O
barcodes	O
that	O
lead	O
users	O
to	O
affiliate	O
links	O
and	O
advertising	O
.	O
</s>
<s>
In	O
early	O
2012	O
,	O
Scan	B-Operating_System
had	O
released	O
support	O
for	O
scanning	O
QR	O
codes	O
,	O
1D	O
barcodes	O
,	O
and	O
offered	O
connections	O
to	O
these	O
technologies	O
in	O
the	O
form	O
of	O
websites	O
,	O
shopping	O
carts	O
,	O
social	O
media	O
actions	O
,	O
and	O
lead	O
generation	O
pages	O
.	O
</s>
<s>
In	O
February	O
,	O
Scan	B-Operating_System
launched	O
Scan	B-Operating_System
Pages	O
;	O
mobile	O
optimized	O
,	O
hosted	O
sites	O
for	O
businesses	O
and	O
individuals	O
that	O
are	O
linked	O
to	O
QR	O
codes	O
.	O
</s>
<s>
In	O
May	O
2012	O
,	O
Scan	B-Operating_System
launched	O
a	O
“	O
Scan-to-gram	O
”	O
which	O
allowed	O
users	O
to	O
create	O
QR	O
codes	O
that	O
linked	O
to	O
their	O
Instagram	O
profiles	O
.	O
</s>
<s>
In	O
December	O
2012	O
,	O
Scan	B-Operating_System
launched	O
version	O
2.0	O
of	O
its	O
apps	O
,	O
which	O
also	O
supported	O
scanning	O
of	O
QR	O
,	O
UPC	O
,	O
EAN	O
,	O
and	O
ISBN	O
codes	O
.	O
</s>
<s>
The	O
Scan	B-Operating_System
website	O
was	O
overhauled	O
in	O
August	O
2013	O
,	O
making	O
it	O
easier	O
to	O
create	O
QR	O
codes	O
and	O
related	O
materials	O
.	O
</s>
<s>
A	O
Sony	O
executive	O
who	O
was	O
on	O
the	O
board	O
of	O
Snapchat	B-Application
as	O
well	O
as	O
emails	O
stolen	O
during	O
the	O
Sony	O
Pictures	O
hack	O
leaked	O
the	O
information	O
that	O
Snapchat	B-Application
had	O
paid	O
$50	O
million	O
to	O
acquire	O
Scan	B-Operating_System
.	O
</s>
<s>
Snapchat	B-Application
's	O
Snapcode	O
feature	O
is	O
powered	O
by	O
Scan	B-Operating_System
's	O
technology	O
.	O
</s>
<s>
Later	O
reports	O
gave	O
a	O
value	O
of	O
$54	O
million	O
,	O
with	O
$30	O
million	O
in	O
cash	O
and	O
the	O
rest	O
in	O
equity	O
in	O
Snapchat	B-Application
.	O
</s>
