<s>
SAM	B-Architecture
Labs	I-Architecture
is	O
a	O
startup	O
that	O
makes	O
app-enabled	O
construction	O
kits	O
,	O
designed	O
for	O
people	O
of	O
all	O
ages	O
to	O
learn	O
STEM	O
,	O
play	O
,	O
and	O
create	O
with	O
technology	O
and	O
the	B-Operating_System
Internet	I-Operating_System
of	I-Operating_System
Things	I-Operating_System
.	O
</s>
<s>
On	O
29	O
September	O
2014	O
,	O
SAM	B-Architecture
Labs	I-Architecture
launched	O
a	O
month-long	O
Kickstarter	O
campaign	O
to	O
crowdfund	O
the	O
mass	O
manufacture	O
of	O
the	O
SAM	O
kits	O
for	O
the	O
spring	O
of	O
2015	O
,	O
primarily	O
through	O
pre-orders	O
of	O
the	O
kits	O
.	O
</s>
<s>
At	O
the	O
conclusion	O
of	O
the	O
campaign	O
on	O
29	O
October	O
,	O
SAM	B-Architecture
Labs	I-Architecture
had	O
raised	O
over	O
$	O
160,000	O
from	O
817	O
backers	O
.	O
</s>
<s>
SAM	B-Architecture
Labs	I-Architecture
produces	O
app-enabled	O
construction	O
toys	B-Application
.	O
</s>
<s>
SAM	B-Architecture
Labs	I-Architecture
has	O
created	O
a	O
habit	O
of	O
working	O
with	O
local	O
design	O
talent	O
.	O
</s>
<s>
SAM	B-Architecture
Labs	I-Architecture
first	O
partnered	O
with	O
MAP	O
Project	O
Office	O
,	O
the	O
London-based	O
creative	O
consultancy	O
that	O
specialises	O
in	O
industrial	O
design	O
,	O
to	O
deliver	O
the	O
Kickstarter	O
campaign	O
.	O
</s>
<s>
Map	O
also	O
featured	O
SAM	B-Architecture
Labs	I-Architecture
in	O
a	O
video	O
collaboration	O
with	O
Honda	O
,	O
where	O
SAM	O
led	O
modules	O
were	O
featured	O
in	O
this	O
promotional	O
video	O
,	O
covering	O
"	O
Technology	O
for	O
Exploration.	O
"	O
</s>
<s>
The	O
second	O
design	O
partnership	O
was	O
with	O
Pentagram	O
Design	O
Studio	O
,	O
to	O
collaborate	O
around	O
the	O
SAM	B-Architecture
Labs	I-Architecture
branding	O
"	O
that	O
never	O
stands	O
still	O
"	O
.	O
</s>
<s>
Most	O
recently	O
,	O
SAM	O
collaborated	O
with	O
Hato	O
Press	O
and	O
the	O
London	O
Science	O
Museum	O
to	O
create	O
the	O
SAM	B-Architecture
Labs	I-Architecture
Science	O
Museum	O
"	O
Inventor	O
Kit	O
"	O
.	O
</s>
<s>
The	O
SAM	B-Architecture
Labs	I-Architecture
kits	O
have	O
received	O
two	O
Design	O
Week	O
Awards	O
:	O
the	O
Best	O
of	O
Show	O
Award	O
and	O
the	O
Interactive	O
Design	O
Award	O
,	O
the	O
judges	O
said	O
:	O
“	O
A	O
really	O
cohesive	O
design	O
;	O
from	O
the	O
elegant	O
packaging	O
,	O
to	O
the	O
use	O
of	O
the	O
product	O
itself	O
.	O
</s>
<s>
Additionally	O
,	O
the	O
SAM	B-Architecture
Labs	I-Architecture
kit	O
have	O
received	O
four	O
Maker	O
Faire	O
awards	O
by	O
MAKE	O
magazine	O
:	O
three	O
"	O
Editor	O
's	O
Choice	O
Awards	O
"	O
and	O
one	O
"	O
Best	O
in	O
Class	O
Award	O
"	O
.	O
</s>
<s>
SAM	B-Architecture
Labs	I-Architecture
was	O
a	O
winner	O
at	O
the	O
November	O
2014	O
Pitch	O
@Palace	O
UK	O
Royal	O
competition	O
,	O
which	O
saw	O
SAM	O
being	O
presented	O
at	O
the	O
World	O
Economic	O
Forum	O
in	O
January	O
2015	O
.	O
</s>
<s>
In	O
partnership	O
with	O
the	O
Map	O
Project	O
Office	O
,	O
SAM	B-Architecture
Labs	I-Architecture
was	O
awarded	O
"	O
Best	O
Interactive	O
Design	O
"	O
in	O
the	O
Design	O
Week	O
Awards	O
2015	O
.	O
</s>
<s>
SAM	B-Architecture
Labs	I-Architecture
also	O
became	O
a	O
member	O
of	O
the	O
Disrupt	O
100	O
most	O
innovative	O
companies	O
for	O
educational	O
toys	B-Application
.	O
</s>
<s>
Winner	O
of	O
a	O
gold	O
medal	O
for	O
the	O
best	O
Educational	O
Gaming	O
Toy	O
in	O
the	O
2016	O
Independent	O
Toy	O
Awards	O
,	O
SAM	B-Architecture
Labs	I-Architecture
swept	O
up	O
four	O
more	O
awards	O
throughout	O
Q4	O
:	O
a	O
silver	O
place	O
for	O
the	O
UK	O
Business	O
awards	O
for	O
Disruptive	O
Business	O
model	O
,	O
an	O
IFA	O
Markit	O
Innovation	O
Award	O
for	O
Apps	B-Application
,	O
Platforms	O
&	O
Ecosystems	O
,	O
Best	O
Educational	O
Toy	O
in	O
the	O
Toy	O
Testers	O
awards	O
,	O
and	O
a	O
CES	O
Innovation	O
award	O
in	O
the	O
Tech	O
For	O
a	O
Better	O
World	O
category	O
.	O
</s>
