<s>
SCVNGR	B-Application
(	O
SCaVeNGeR	O
)	O
was	O
a	O
social	O
location-based	O
gaming	O
platform	O
for	O
mobile	O
phones.SCVNGR	O
is	O
part	O
game	O
,	O
part	O
game	O
platform	O
.	O
</s>
<s>
Playing	O
SCVNGR	B-Application
is	O
all	O
about	O
going	O
places	O
,	O
doing	O
challenges	O
and	O
earning	O
points	O
.	O
</s>
<s>
Individuals	O
and	O
institutions	O
can	O
build	O
on	O
SCVNGR	B-Application
by	O
adding	O
custom	O
challenges	O
at	O
their	O
favorite	O
places	O
!	O
Start	O
playing	O
SCVNGR	B-Application
now	O
at	O
www.scvngr.com	O
.	O
</s>
<s>
SCVNGR	B-Application
was	O
founded	O
by	O
Seth	O
Priebatsch	O
.	O
</s>
<s>
In	O
February	O
2011	O
,	O
it	O
was	O
speculated	O
that	O
SCVNGR	B-Application
had	O
reached	O
over	O
1	O
million	O
users	O
.	O
</s>
<s>
In	O
March	O
2011	O
,	O
SCVNGR	B-Application
launched	O
LevelUp	O
,	O
a	O
mobile	O
payments	O
platform	O
to	O
increase	O
engagement	O
and	O
loyalty	O
at	O
local	O
businesses	O
.	O
</s>
<s>
The	O
SCVNGR	B-Application
Android	O
app	O
was	O
silently	O
pulled	O
out	O
of	O
Google	B-Application
Play	I-Application
store	I-Application
sometime	O
in	O
early	O
2012	O
.	O
</s>
<s>
As	O
of	O
2021	O
,	O
scvngr.com	O
redirects	O
to	O
thelevelup.com,	O
a	O
spinoff	O
company	O
and	O
product	O
that	O
was	O
acquired	O
by	O
GrubHub	O
in	O
2018	O
.	O
</s>
<s>
Companies	O
,	O
educational	O
institutions	O
,	O
and	O
organizations	O
could	O
build	O
challenges	O
,	O
the	O
core	O
unit	O
of	O
their	O
game	O
,	O
at	O
places	O
on	O
SCVNGR	B-Application
from	O
the	O
web	O
.	O
</s>
<s>
The	O
service	O
also	O
supported	O
SMS	B-Device
.	O
</s>
<s>
SCVNGR	B-Application
is	O
building	O
a	O
game	O
"	O
layer	O
"	O
on	O
top	O
of	O
the	O
world	O
.	O
</s>
<s>
Players	O
could	O
earn	O
points	O
by	O
going	O
places	O
and	O
doing	O
challenges	O
,	O
and	O
could	O
broadcast	O
where	O
they	O
were	O
and	O
their	O
activities	O
to	O
their	O
friends	O
on	O
Facebook	B-Application
and	O
Twitter	B-Application
.	O
</s>
<s>
By	O
June	O
2010	O
,	O
over	O
1000	O
companies	O
,	O
educational	O
institutions	O
,	O
and	O
organizations	O
had	O
built	O
on	O
SCVNGR	B-Application
by	O
creating	O
challenges	O
(	O
and	O
often	O
rewards	O
)	O
at	O
their	O
locations	O
.	O
</s>
<s>
At	O
educational	O
institutions	O
,	O
SCVNGR	B-Application
was	O
mostly	O
utilized	O
as	O
a	O
tool	O
for	O
orientation	O
for	O
prospective	O
and	O
new	O
students	O
to	O
college	O
campuses	O
(	O
for	O
example	O
at	O
the	O
University	O
of	O
Louisville	O
in	O
Kentucky	O
)	O
.	O
</s>
<s>
Rather	O
than	O
having	O
a	O
traditional	O
tour	O
guide	O
approach	O
to	O
orientation	O
,	O
colleges	O
used	O
the	O
SCVNGR	B-Application
application	O
to	O
entice	O
students	O
to	O
visit	O
places	O
they	O
want	O
students	O
to	O
know	O
about	O
,	O
to	O
receive	O
rewards	O
and	O
as	O
an	O
icebreaker	O
for	O
meeting	O
new	O
people	O
.	O
</s>
<s>
The	O
app	O
was	O
also	O
used	O
for	O
orientation	O
to	O
campus	O
libraries	O
;	O
for	O
example	O
,	O
librarians	O
from	O
Boise	O
State	O
University	O
and	O
Oregon	O
State	O
University	O
have	O
created	O
SCVNGR	B-Application
hunts	O
and	O
documented	O
its	O
use	O
for	O
library	O
introductions	O
for	O
international	O
students	O
and	O
bibliographic	O
instruction	O
.	O
</s>
