<s>
A	O
product	O
record	O
(	O
or	O
product	B-Application
data	I-Application
record	I-Application
)	O
is	O
the	O
data	O
associated	O
with	O
the	O
entire	O
lifecycle	O
of	O
a	O
product	O
from	O
its	O
conception	O
,	O
through	O
design	O
and	O
manufacture	O
,	O
to	O
service	O
and	O
disposal	O
.	O
</s>
<s>
It	O
is	O
a	O
key	O
concept	O
of	O
product	O
lifecycle	O
management	O
(	O
PLM	O
)	O
and	O
product	B-Application
data	I-Application
management	I-Application
(	O
PDM	O
)	O
,	O
because	O
it	O
represents	O
all	O
the	O
data	O
that	O
PLM	O
processes	O
and	O
software	O
manage	O
and	O
allow	O
access	O
to	O
.	O
</s>
<s>
The	O
product	O
record	O
is	O
the	O
single	B-Application
version	I-Application
of	I-Application
the	I-Application
truth	I-Application
for	O
product	O
data	O
and	O
implementing	O
PLM	O
is	O
not	O
possible	O
without	O
first	O
designing	O
the	O
product	O
record	O
.	O
</s>
