<s>
Magisto	B-Architecture
is	O
a	O
technology	O
company	O
founded	O
in	O
2009	O
to	O
provide	O
artificial	B-Application
intelligence	I-Application
(	O
AI	B-Application
)	O
technology	O
for	O
video	O
editing	O
.	O
</s>
<s>
It	O
produces	O
an	O
online	O
video	O
editor	O
of	O
the	O
same	O
name	O
(	O
both	O
as	O
a	O
web	B-Application
application	I-Application
and	O
a	O
mobile	B-Application
app	I-Application
)	O
for	O
automated	O
video	O
editing	O
and	O
production	O
aimed	O
at	O
consumers	O
and	O
businesses	O
.	O
</s>
<s>
Magisto	B-Architecture
was	O
founded	O
by	O
Dr.	O
Oren	O
Boiman	O
,	O
a	O
computer	O
scientist	O
that	O
graduated	O
from	O
Tel	O
Aviv	O
University	O
followed	O
by	O
graduate	O
work	O
in	O
computer	B-Application
vision	I-Application
at	O
the	O
Weizmann	O
Institute	O
of	O
Science	O
.	O
</s>
<s>
Boiman	O
developed	O
a	O
number	O
of	O
patent-pending	O
image	B-General_Concept
analysis	I-General_Concept
technologies	O
that	O
analyze	O
unedited	O
videos	O
to	O
identify	O
the	O
most	O
interesting	O
parts	O
.	O
</s>
<s>
The	O
Magisto	B-Architecture
app	O
contains	O
a	O
library	O
of	O
music	O
.	O
</s>
<s>
Magisto	B-Architecture
was	O
founded	O
in	O
2009	O
as	O
SightEra	O
(	O
LTD	O
)	O
by	O
Dr.	O
Oren	O
Boiman	O
(	O
CEO	O
)	O
and	O
Dr.	O
Alex	O
Rav-Acha	O
(	O
CTO	O
)	O
.	O
</s>
<s>
Magisto	B-Architecture
was	O
launched	O
publicly	O
on	O
September	O
20	O
,	O
2011	O
,	O
as	O
a	O
video	O
editing	O
software	O
web	B-Application
application	I-Application
through	O
which	O
users	O
could	O
upload	O
unedited	O
video	O
footage	O
,	O
choose	O
a	O
title	O
and	O
soundtrack	O
and	O
have	O
their	O
video	O
edited	O
for	O
them	O
automatically	O
.	O
</s>
<s>
On	O
the	O
following	O
day	O
Magisto	B-Architecture
was	O
added	O
to	O
YouTube	B-General_Concept
Create	O
's	O
collection	O
of	O
video	O
production	O
applications	O
.	O
</s>
<s>
The	O
Magisto	B-Architecture
iPhone	O
app	O
was	O
launched	O
publicly	O
at	O
the	O
2012	O
International	O
Consumer	O
Electronics	O
Show	O
(	O
CES	O
)	O
in	O
Las	O
Vegas	O
.	O
</s>
<s>
At	O
CES	O
,	O
the	O
company	O
was	O
also	O
awarded	O
the	O
2012	O
CES	O
Mobile	B-Application
App	I-Application
Showdown	O
.	O
</s>
<s>
On	O
August	O
28	O
,	O
2012	O
,	O
Magisto	B-Architecture
launched	O
the	O
Android	B-Application
app	O
on	O
Google	B-Application
Play	I-Application
.	O
</s>
<s>
On	O
September	O
13	O
,	O
2012	O
,	O
Magisto	B-Architecture
launched	O
a	O
Google	B-Operating_System
Chrome	I-Operating_System
App	I-Operating_System
and	O
announced	O
Google	B-Application
Drive	I-Application
integration	O
.	O
</s>
<s>
On	O
March	O
7	O
,	O
2013	O
,	O
Magisto	B-Architecture
claimed	O
5	O
million	O
users	O
.	O
</s>
<s>
Google	O
listed	O
Magisto	B-Architecture
as	O
an	O
"	O
Editors’	O
Choice	O
"	O
on	O
its	O
list	O
of	O
"	O
Best	O
Apps	O
of	O
2013	O
"	O
.	O
</s>
<s>
In	O
February	O
2014	O
,	O
Magisto	B-Architecture
claimed	O
that	O
they	O
had	O
20	O
million	O
users	O
,	O
with	O
2	O
million	O
new	O
users	O
per	O
month	O
.	O
</s>
<s>
In	O
September	O
2014	O
Magisto	B-Architecture
rolled	O
out	O
a	O
new	O
feature	O
called	O
,	O
‘	O
Instagram	B-Application
Ready’	O
which	O
allows	O
users	O
to	O
upload	O
15	O
second	O
clips	O
that	O
are	O
automatically	O
formatted	O
for	O
Instagram.In	O
the	O
same	O
month	O
Magisto	B-Architecture
also	O
launched	O
a	O
new	O
feature	O
for	O
iOS	B-Application
and	O
Android	B-Application
users	O
,	O
called	O
‘	O
Surprise	O
Me’	O
which	O
creates	O
video	O
from	O
still	O
photographs	O
on	O
users’	O
smartphones	O
.	O
</s>
<s>
In	O
October	O
2014	O
,	O
Magisto	B-Architecture
was	O
placed	O
9th	O
on	O
the	O
2014	O
Deloitte	O
Israel	O
Technology	O
Fast	O
50	O
list	O
and	O
named	O
as	O
a	O
finalist	O
in	O
the	O
Red	O
Herring	O
's	O
Top	O
100	O
Europe	O
award	O
.	O
</s>
<s>
In	O
January	O
2015	O
,	O
Magisto	B-Architecture
participated	O
in	O
a	O
statistical	O
analysis	O
on	O
the	O
habits	O
of	O
smartphone	O
users	O
in	O
conjunction	O
with	O
Gigaom	O
.	O
</s>
<s>
In	O
July	O
2015	O
,	O
Magisto	B-Architecture
released	O
an	O
editing	O
theme	O
dedicated	O
to	O
musician	O
Jerry	O
Garcia	O
.	O
</s>
<s>
In	O
September	O
2011	O
,	O
at	O
the	O
same	O
time	O
as	O
the	O
public	O
launch	O
of	O
their	O
web	B-Application
application	I-Application
,	O
Magisto	B-Architecture
announced	O
a	O
$5.5	O
million	O
Series	O
B	O
funding	O
round	O
led	O
by	O
Li	O
Ka-shing	O
’	O
s	O
Horizons	O
Ventures	O
.	O
</s>
<s>
Li	O
Ka-Shing	O
is	O
known	O
for	O
making	O
early-stage	O
investments	O
in	O
companies	O
like	O
Facebook	B-Application
,	O
Spotify	B-Application
,	O
SecondMarket	O
and	O
Siri	B-Application
.	O
</s>
<s>
Magisto	B-Architecture
has	O
a	O
freemium	O
business	O
model	O
:	O
Users	O
can	O
create	O
basic	O
video	O
clips	O
for	O
free	O
.	O
</s>
<s>
Magisto	B-Architecture
won	O
first	O
place	O
at	O
Technonomy3	O
,	O
an	O
annual	O
Internet	O
Technology	O
start-up	O
competition	O
in	O
Israel	O
.	O
</s>
<s>
Magisto	B-Architecture
won	O
first	O
place	O
at	O
CES	O
2012	O
Mobile	B-Application
app	I-Application
competition	O
,	O
during	O
the	O
launch	O
of	O
Magisto	B-Architecture
iOS	B-Application
mobile	B-Application
app	I-Application
.	O
</s>
<s>
Magisto	B-Architecture
was	O
awarded	O
twice	O
the	O
Google	B-Application
Play	I-Application
Editor	O
's	O
Choice	O
and	O
was	O
part	O
of	O
iPhone	O
App	O
Store	O
Best	O
App	O
awards	O
for	O
2013	O
and	O
2014	O
,	O
and	O
Wired	O
Essential	O
iPad	O
Apps	O
.	O
</s>
<s>
Magisto	B-Architecture
was	O
declared	O
by	O
Deloitte	O
as	O
the	O
7th	O
fastest	O
growing	O
companies	O
in	O
EMEA	O
in	O
2016	O
.	O
</s>
