<s>
Mackerelmedia	B-Application
Fish	I-Application
is	O
a	O
2020	O
experimental	O
ARG-like	O
browser-based	B-Protocol
video	O
game	O
developed	O
by	O
Nathalie	O
Lawhead	O
.	O
</s>
<s>
The	O
game	O
explores	O
themes	O
and	O
settings	O
related	O
to	O
1990s	O
and	O
early	O
2000s	O
Internet	O
culture	O
(	O
its	O
name	O
being	O
a	O
parody	O
of	O
Macromedia	B-Operating_System
Flash	I-Operating_System
)	O
,	O
especially	O
the	O
loss	O
of	O
digital	O
history	O
through	O
deprecations	B-General_Concept
and	O
data	O
decay	O
.	O
</s>
<s>
Some	O
of	O
the	O
game	O
is	O
directly	O
implemented	O
on	O
a	O
website	O
's	O
open	O
.htaccess	B-Protocol
directories	O
,	O
while	O
other	O
portions	O
of	O
it	O
take	O
the	O
user	O
through	O
other	O
previous	O
art	O
projects	O
by	O
Lawhead	O
,	O
such	O
as	O
an	O
application	O
titled	O
Electric	O
Zine	O
Maker	O
.	O
</s>
<s>
According	O
to	O
the	O
developer	O
's	O
blog	O
,	O
much	O
of	O
the	O
game	O
was	O
built	O
with	O
Tumult	O
Hype	O
,	O
an	O
HTML5	B-Application
development	O
application	O
.	O
</s>
<s>
Lawhead	O
mentioned	O
wanting	O
to	O
have	O
some	O
sort	O
of	O
fictional	O
context	O
for	O
Electric	O
Zine	O
Maker	O
,	O
and	O
created	O
Mackerelmedia	B-Application
Fish	I-Application
as	O
a	O
tie-in	O
to	O
that	O
project	O
as	O
well	O
as	O
future	O
ones	O
.	O
</s>
<s>
The	O
project	O
has	O
been	O
released	O
on	O
GitHub	B-Application
.	O
</s>
<s>
PC	O
Gamer	O
and	O
The	O
Verge	O
both	O
compared	O
the	O
game	O
favourably	O
to	O
Hypnospace	B-Application
Outlaw	I-Application
.	O
</s>
