<s>
LayaBox	B-Application
(	O
Souyou	O
Network	O
Technology	O
Beijing	O
Co.	O
,	O
Ltd	O
.	O
)	O
,	O
also	O
named	O
Laya	O
,	O
is	O
a	O
Chinese-developed	O
freeware	B-License
framework	B-Architecture
which	O
includes	O
an	O
HTML5	B-Application
game	O
engine	O
named	O
LayaAir	O
which	O
targets	O
mobile	B-Application
and	O
web	O
platforms	O
,	O
as	O
well	O
as	O
online	O
publishing	O
and	O
digital	O
distribution	O
services	O
.	O
</s>
<s>
First	O
announced	O
on	O
the	O
Global	O
Mobile	B-Application
Game	O
Confederation	O
in	O
March	O
2015	O
,	O
it	O
offers	O
a	O
feature	O
set	O
for	O
developing	O
multi-platform	O
games	O
.	O
</s>
<s>
Founded	O
in	O
2014	O
by	O
Xie	O
ChengHong	O
,	O
LayaBox	B-Application
was	O
at	O
the	O
start	O
mainly	O
focused	O
on	O
high-performance	O
transcompiling	B-Language
flash	B-Operating_System
game	O
coded	O
in	O
ActionScript	O
3.0	O
to	O
HTML5/WebGL	O
.	O
</s>
<s>
30	O
June	O
2016	O
,	O
LayaAir	O
1.0	O
is	O
published	O
on	O
official	O
website	O
,	O
with	O
3D	O
and	O
VR	B-Application
support	O
features	O
.	O
</s>
<s>
The	O
name	O
"	O
Layabox	B-Application
"	O
was	O
inspired	O
from	O
Laya	O
village	O
,	O
nestled	O
at	O
the	O
foot	O
of	O
the	O
Himalaya	O
.	O
</s>
<s>
The	O
"	O
Layabox	B-Application
Product	O
Family	O
"	O
is	O
a	O
components	O
suite	O
solution	O
designed	O
to	O
implement	O
web/mobile	O
game	O
publishing	O
,	O
translating	O
contents	O
,	O
profit	O
monetization	O
,	O
3rd	B-General_Concept
party	I-General_Concept
API	B-Application
and	O
online	O
distribution	O
.	O
</s>
<s>
LayaFlash	O
is	O
source-to-source	B-Language
compiler	I-Language
that	O
runs	O
as	O
a	O
back	O
end	O
to	O
the	O
LLVM	B-Application
compiler	O
,	O
making	O
it	O
the	O
most	O
suitable	O
for	O
ActionScript	O
3.0	O
programmers	O
to	O
release	O
on	O
HTML5	B-Application
platform	O
.	O
</s>
<s>
or	O
LayaAir	O
IDE	B-Application
.	O
</s>
<s>
LayaAir	O
is	O
a	O
dedicated	O
open-source	B-License
API	B-Application
for	O
games	O
and	O
multimedia	O
routines	O
modules	O
.	O
</s>
<s>
It	O
can	O
be	O
integrated	O
from	O
different	O
ECMAScript	B-Language
standard	O
language	O
(	O
ActionScript	O
3.0	O
,	O
JavaScript	B-Language
and	O
TypeScript	B-Language
)	O
.	O
</s>
<s>
To	O
handle	O
importation	O
of	O
assets	O
data	O
from	O
3D	O
graphics	O
software	O
,	O
LayaBox	B-Application
provide	O
a	O
tools	O
converter	O
from	O
FBX	B-Application
files	O
.	O
</s>
<s>
Also	O
,	O
Unity	B-Application
plugin	B-Application
is	O
available	O
to	O
convert	O
"	O
GameObject	O
"	O
into	O
LayaModel	O
files	O
( *	O
.lm	O
)	O
.	O
</s>
<s>
UI	B-Application
library	O
primitives	O
with	O
the	O
most	O
common	O
GUI	O
elements	O
in	O
game	O
scene	O
.	O
</s>
<s>
2D	O
skeletal	O
animation	O
by	O
interpolation	O
with	O
timeline	O
,	O
GPU	B-Architecture
skinning	O
for	O
3D	O
.	O
</s>
<s>
VR	B-Application
view	O
mode	O
.	O
</s>
<s>
Composite	O
,	O
blend	O
and	O
basic	O
filters	O
operation	O
Canvas/sprite	O
.	O
</s>
<s>
Various	O
Event-driven	B-Application
programming	I-Application
with	O
event	B-Language
Bubbling	I-Language
and	O
Capturing	O
.	O
</s>
<s>
Written	O
in	O
C	B-Language
and	O
C++	B-Language
,	O
LayaPlayer	O
(	O
codenamed	O
Conch	B-Language
)	O
is	O
a	O
runtime	O
accelerator	O
for	O
Android	B-Application
and	O
iOS	B-Application
to	O
execute	O
HTML5	B-Application
games	O
with	O
low	O
memory	O
footprint	O
,	O
low	O
CPU	B-General_Concept
consumption	O
,	O
logic	O
render	O
with	O
dual	O
core	O
running	O
,	O
GPU	B-Architecture
acceleration	I-Architecture
,	O
video	O
memory	B-General_Concept
intelligent	I-General_Concept
management	I-General_Concept
and	O
extremely	O
optimized	O
rendering	O
flow	O
with	O
high	O
FPS	O
result	O
.	O
</s>
<s>
Supports	O
Canvas	B-Language
,	O
WebGL	B-Library
and	O
DOM-type	O
engine	O
.	O
</s>
<s>
HTML5	B-Application
web-based	O
applications	O
,	O
released	O
with	O
LayaPlayer	O
,	O
run	O
on	O
mobile	B-Application
at	O
near-native	O
speeds	O
.	O
</s>
<s>
It	O
is	O
possible	O
to	O
call	O
native	O
library	O
function	O
from	O
HTML5	B-Application
code	O
.	O
</s>
<s>
LayaStore	O
is	O
an	O
embedded	O
program	O
which	O
can	O
run	O
directly	O
into	O
native	O
applications	O
,	O
it	O
gives	O
access	O
to	O
a	O
full	O
list	O
of	O
HTML5	B-Application
APP	O
games	O
from	O
LayaBox	B-Application
store	O
.	O
</s>
<s>
Introduced	O
as	O
a	O
lightweight	O
(	O
20	O
Kb	O
)	O
add-on	B-Application
component	O
to	O
head	O
into	O
a	O
monetization	O
for	O
developers	O
.	O
</s>
<s>
They	O
can	O
generate	O
revenue	O
on	O
either	O
a	O
microtransaction	O
or	O
numbers	O
of	O
mobile	B-Application
installation	O
basis	O
service	O
.	O
</s>
<s>
Mobile	B-Application
marketing	O
technology	O
is	O
the	O
main	O
target	O
audiences	O
.	O
</s>
