<s>
Jaxsta	B-Application
is	O
an	O
Australia-based	O
database	O
of	O
music	O
credits	O
.	O
</s>
<s>
According	O
to	O
a	O
2018	O
report	O
in	O
The	O
Sydney	O
Morning	O
Herald	O
,	O
"	O
it	O
wants	O
to	O
be	O
a	O
cross	O
between	O
Bloomberg	O
and	O
LinkedIn	B-Application
,	O
a	O
trusted	O
source	O
for	O
the	O
music	O
industry	O
when	O
it	O
comes	O
to	O
finding	O
out	O
who	O
played	O
what	O
role	O
on	O
your	O
favourite	O
songs.	O
"	O
</s>
<s>
Jaxsta	B-Application
's	O
data	O
is	O
content-owner	O
supplied	O
rather	O
than	O
crowd-sourced	O
.	O
</s>
<s>
Jaxsta	B-Application
was	O
founded	O
in	O
Sydney	O
in	O
2015	O
by	O
former	O
movie	O
and	O
music	O
industry	O
professional	O
Jacqui	O
Louez	O
Schoorl	O
and	O
her	O
husband	O
Louis	O
Schoorl	O
,	O
a	O
producer	O
and	O
songwriter	O
.	O
</s>
<s>
Jaxsta	B-Application
has	O
offices	O
in	O
Sydney	O
and	O
Los	O
Angeles	O
,	O
with	O
representatives	O
in	O
London	O
and	O
New	O
York	O
.	O
</s>
<s>
The	O
idea	O
for	O
Jaxsta	B-Application
was	O
first	O
formulated	O
by	O
Louez	O
Schoorl	O
in	O
2006	O
when	O
she	O
was	O
transitioning	O
from	O
the	O
film	O
to	O
the	O
music	O
industry	O
and	O
noticed	O
music	O
credits	O
metadata	O
was	O
becoming	O
lost	O
with	O
the	O
transition	O
to	O
digital	O
music	O
,	O
as	O
the	O
credits	O
that	O
had	O
once	O
populated	O
vinyl	O
record	O
sleeve	O
and	O
CD	B-Device
booklets	O
were	O
vanishing	O
as	O
downloading	O
was	O
becoming	O
more	O
prevalent	O
.	O
</s>
<s>
Jaxsta	B-Application
derives	O
its	O
name	O
from	O
the	O
credits	O
on	O
vinyl	O
"	O
jackets	O
"	O
(	O
covers	O
)	O
–	O
the	O
stars	O
of	O
the	O
jackets	O
–	O
i.e.	O
</s>
<s>
As	O
of	O
June	O
2022	O
,	O
Jaxsta	B-Application
has	O
more	O
than	O
295	O
data	O
partner	O
agreements	O
in	O
place	O
.	O
</s>
<s>
Jaxsta	B-Application
was	O
listed	O
as	O
a	O
public	O
company	O
on	O
the	O
ASX	O
on	O
December	O
28	O
,	O
2018	O
.	O
</s>
<s>
In	O
February	O
2023	O
,	O
it	O
was	O
announced	O
Jaxsta	B-Application
had	O
acquired	O
the	O
social	O
networking	O
platform	O
for	O
musicians	O
,	O
creatives	O
and	O
fans	O
,	O
Vampr	B-Application
.	O
</s>
<s>
Jaxsta	B-Application
's	O
business-to-business	O
membership	O
plan	O
was	O
launched	O
on	O
November	O
21	O
,	O
2019	O
.	O
</s>
<s>
It	O
offered	O
music	O
industry	O
specific	O
tools	O
such	O
as	O
industry	O
events	O
calendars	O
,	O
market	O
insights	O
,	O
chart	O
alerts	O
for	O
artists	O
and	O
non-artists	O
,	O
and	O
gave	O
members	O
the	O
ability	O
to	O
claim	O
and	O
manage	O
their	O
Jaxsta	B-Application
profile	O
page	O
.	O
</s>
<s>
On	O
April	O
22	O
,	O
2020	O
Jaxsta	B-Application
announced	O
it	O
was	O
waiving	O
the	O
$US150	O
annual	O
membership	O
fee	O
and	O
making	O
Jaxsta	B-Application
membership	O
free	O
for	O
the	O
rest	O
of	O
2020	O
to	O
assist	O
the	O
music	O
industry	O
during	O
the	O
COVID-19	O
pandemic	O
.	O
</s>
<s>
In	O
August	O
2021	O
,	O
to	O
coincide	O
with	O
the	O
return	O
of	O
paid	O
memberships	O
,	O
Jaxsta	B-Application
introduced	O
two	O
levels	O
of	O
membership	O
:	O
Jaxsta	B-Application
Core	O
,	O
a	O
free	O
introductory	O
membership	O
,	O
and	O
Jaxsta	B-Application
Plus	O
,	O
which	O
for	O
$US49	O
a	O
year	O
offered	O
members	O
access	O
to	O
a	O
suite	O
of	O
features	O
such	O
as	O
Credit	O
and	O
Chart	O
Alerts	O
,	O
the	O
ability	O
to	O
claim	O
their	O
profile	O
(	O
or	O
the	O
profiles	O
of	O
those	O
they	O
represent	O
)	O
,	O
Prioritize	O
Your	O
Credits	O
,	O
and	O
more	O
.	O
</s>
<s>
In	O
June	O
2022	O
Jaxsta	B-Application
's	O
membership	O
plans	O
evolved	O
to	O
reflect	O
the	O
music	O
industry	O
's	O
demand	O
for	O
accurate	O
metadata	O
,	O
resulting	O
in	O
the	O
introduction	O
of	O
a	O
further	O
two	O
levels	O
of	O
membership	O
:	O
Business	O
and	O
Enterprise	O
.	O
</s>
<s>
Jaxsta	B-Application
Plus	O
was	O
rebranded	O
Creator	O
,	O
and	O
Jaxsta	B-Application
Core	O
became	O
the	O
free	O
membership	O
level	O
.	O
</s>
<s>
On	O
September	O
10	O
,	O
2020	O
,	O
Jaxsta	B-Application
announced	O
a	O
commercial	O
agreement	O
and	O
an	O
investment	O
with	O
Songtradr	O
,	O
the	O
Los-Angeles-based	O
global	O
B2B	O
music	O
rights	O
and	O
licensing	O
marketplace	O
platform	O
.	O
</s>
<s>
Through	O
this	O
arrangement	O
,	O
Jaxsta	B-Application
members	O
gained	O
direct	O
access	O
to	O
Songtradr	O
’s	O
Neighboring	O
Rights	O
revenue	O
collection	O
service	O
,	O
while	O
Songtradr	O
utilises	O
Jaxsta	B-Application
’s	O
music	O
credits	O
metadata	O
to	O
I.D.	O
</s>
<s>
On	O
April	O
28	O
,	O
2022	O
,	O
it	O
was	O
announced	O
that	O
Louez	O
Schoorl	O
would	O
be	O
moving	O
into	O
the	O
Founder	O
role	O
,	O
and	O
former	O
Chief	O
Marketing	O
Officer	O
Beth	O
Appleton	O
would	O
be	O
Jaxsta	B-Application
's	O
new	O
CEO	O
.	O
</s>
<s>
The	O
Music	O
Network	O
reported	O
that	O
"	O
the	O
change	O
will	O
allow	O
Louez	O
Schoorl	O
to	O
focus	O
on	O
the	O
Jaxsta	B-Application
product	O
and	O
our	O
community	O
and	O
creative	O
relationships	O
"	O
.	O
</s>
<s>
Appleton	O
joined	O
Jaxsta	B-Application
in	O
July	O
2021	O
from	O
Warner	O
Music	O
Australia	O
,	O
where	O
she	O
served	O
as	O
General	O
Manager	O
and	O
Senior	O
Vice	O
President	O
Marketing	O
Australasia	O
.	O
</s>
<s>
In	O
December	O
2019	O
,	O
Jaxsta	B-Application
launched	O
its	O
podcast	O
,	O
Humans	O
of	O
Music	O
,	O
hosted	O
by	O
former	O
Rolling	O
Stone	O
Australia	O
editor	O
Rod	O
Yates	O
.	O
</s>
<s>
In	O
June	O
2020	O
,	O
it	O
was	O
announced	O
that	O
Yates	O
would	O
head	O
up	O
Jaxsta	B-Application
's	O
dedicated	O
editorial	O
portal	O
.	O
</s>
<s>
In	O
November	O
2021	O
,	O
Jaxsta	B-Application
introduced	O
the	O
Jaxsta	B-Application
One	O
Sheet	O
in	O
an	O
effort	O
to	O
help	O
music	O
professionals	O
create	O
a	O
"	O
shareable	O
resume	O
"	O
.	O
</s>
<s>
The	O
One	O
Sheet	O
is	O
pre-populated	O
by	O
information	O
on	O
the	O
user	O
's	O
Jaxsta	B-Application
profile	O
,	O
including	O
credits	O
,	O
social	O
media	O
statistics	O
,	O
TikTok	O
plays	O
,	O
contact	O
details	O
,	O
bio	O
,	O
image	O
and	O
more	O
.	O
</s>
