<s>
Installed	B-Operating_System
base	I-Operating_System
of	O
a	O
product	O
is	O
the	O
number	O
of	O
units	O
that	O
are	O
currently	O
in	O
use	O
by	O
customers	O
.	O
</s>
<s>
In	O
contrast	O
to	O
market	O
share	O
,	O
which	O
only	O
reflects	O
sales	O
over	O
a	O
specific	O
period	O
and	O
relative	O
to	O
the	O
total	O
market	O
,	O
the	O
installed	B-Operating_System
base	I-Operating_System
represents	O
the	O
number	O
of	O
units	O
currently	O
in	O
use	O
.	O
</s>
<s>
The	O
installed	B-Operating_System
base	I-Operating_System
plays	O
a	O
significant	O
role	O
in	O
various	O
industries	O
,	O
including	O
computing	O
,	O
automotive	O
,	O
medical	O
devices	O
,	O
and	O
home	O
appliances	O
.	O
</s>
<s>
Some	O
companies	O
that	O
have	O
leveraged	O
their	O
installed	B-Operating_System
base	I-Operating_System
include	O
Apple	O
,	O
Microsoft	O
,	O
Nintendo	O
in	O
the	O
computing	O
industry	O
,	O
and	O
Tesla	O
in	O
the	O
automotive	O
industry	O
.	O
</s>
<s>
The	O
installed	B-Operating_System
base	I-Operating_System
of	O
company	O
's	O
products	O
represents	O
a	O
valuable	O
customer	O
base	O
that	O
is	O
already	O
using	O
their	O
products	O
,	O
services	O
or	O
systems	O
.	O
</s>
<s>
Companies	O
can	O
use	O
their	O
installed	B-Operating_System
base	I-Operating_System
to	O
determine	O
the	O
average	O
lifespan	O
of	O
their	O
products	O
,	O
which	O
can	O
inform	O
product	O
development	O
and	O
planning	O
,	O
as	O
well	O
as	O
to	O
assess	O
their	O
market	O
position	O
and	O
to	O
track	O
the	O
success	O
of	O
their	O
product	O
over	O
time	O
.	O
</s>
<s>
There	O
are	O
several	O
key	O
characteristics	O
that	O
define	O
an	O
installed	B-Operating_System
base	I-Operating_System
,	O
including	O
:	O
</s>
<s>
The	O
size	O
of	O
a	O
company	O
's	O
installed	B-Operating_System
base	I-Operating_System
reflects	O
the	O
number	O
of	O
products	O
,	O
systems	O
,	O
or	O
services	O
currently	O
in	O
use	O
by	O
customers	O
.	O
</s>
<s>
The	O
composition	O
of	O
an	O
installed	B-Operating_System
base	I-Operating_System
can	O
be	O
evaluated	O
to	O
determine	O
the	O
types	O
of	O
products	O
,	O
systems	O
or	O
services	O
in	O
use	O
,	O
and	O
the	O
demographics	O
of	O
the	O
customers	O
using	O
them	O
.	O
</s>
<s>
The	O
lifespan	O
of	O
products	O
in	O
the	O
installed	B-Operating_System
base	I-Operating_System
can	O
provide	O
important	O
information	O
about	O
the	O
average	O
lifespan	O
of	O
a	O
company	O
's	O
products	O
and	O
systems	O
.	O
</s>
<s>
The	O
rate	O
at	O
which	O
customers	O
upgrade	O
or	O
replace	O
products	O
in	O
the	O
installed	B-Operating_System
base	I-Operating_System
can	O
provide	O
important	O
information	O
about	O
the	O
success	O
of	O
a	O
company	O
's	O
product	O
and	O
the	O
willingness	O
of	O
customers	O
to	O
invest	O
in	O
new	O
or	O
upgraded	O
versions	O
.	O
</s>
<s>
The	O
installed	B-Operating_System
base	I-Operating_System
of	O
computer	O
systems	O
,	O
such	O
as	O
operating	O
systems	O
and	O
video	O
game	O
consoles/platforms	O
,	O
is	O
a	O
significant	O
factor	O
in	O
their	O
respective	O
industries	O
.	O
</s>
<s>
In	O
these	O
markets	O
,	O
the	O
size	O
of	O
the	O
installed	B-Operating_System
base	I-Operating_System
is	O
a	O
key	O
indicator	O
of	O
the	O
reach	O
and	O
influence	O
of	O
a	O
particular	O
product	O
or	O
platform	O
.	O
</s>
<s>
Installed	B-Operating_System
base	I-Operating_System
is	O
also	O
a	O
significant	O
factor	O
in	O
other	O
industries	O
,	O
such	O
as	O
automotive	O
,	O
medical	O
devices	O
,	O
and	O
home	O
appliances	O
.	O
</s>
<s>
In	O
these	O
markets	O
,	O
the	O
size	O
of	O
the	O
installed	B-Operating_System
base	I-Operating_System
of	O
a	O
particular	O
product	O
or	O
platform	O
can	O
impact	O
the	O
level	O
of	O
support	O
and	O
availability	O
of	O
replacement	O
parts	O
and	O
accessories	O
.	O
</s>
<s>
The	O
installed	B-Operating_System
base	I-Operating_System
is	O
used	O
in	O
a	O
variety	O
of	O
applications	O
,	O
including	O
:	O
</s>
<s>
The	O
installed	B-Operating_System
base	I-Operating_System
is	O
used	O
to	O
determine	O
the	O
size	O
and	O
growth	O
potential	O
of	O
a	O
particular	O
market	O
.	O
</s>
<s>
Manufacturers	O
use	O
the	O
installed	B-Operating_System
base	I-Operating_System
information	O
to	O
plan	O
the	O
development	O
of	O
new	O
products	O
and	O
services	O
,	O
and	O
to	O
determine	O
the	O
potential	O
for	O
future	O
sales	O
.	O
</s>
<s>
Service	O
providers	O
use	O
the	O
installed	B-Operating_System
base	I-Operating_System
information	O
to	O
determine	O
the	O
level	O
of	O
support	O
required	O
for	O
a	O
particular	O
product	O
or	O
service	O
,	O
and	O
to	O
allocate	O
resources	O
accordingly	O
.	O
</s>
<s>
Sales	O
teams	O
use	O
the	O
installed	B-Operating_System
base	I-Operating_System
information	O
to	O
make	O
informed	O
decisions	O
about	O
sales	O
targets	O
and	O
to	O
allocate	O
resources	O
accordingly	O
.	O
</s>
<s>
Manufacturers	O
and	O
service	O
providers	O
use	O
the	O
installed	B-Operating_System
base	I-Operating_System
information	O
to	O
determine	O
the	O
optimal	O
price	O
for	O
their	O
products	O
and	O
services	O
,	O
taking	O
into	O
account	O
the	O
size	O
of	O
the	O
market	O
and	O
the	O
competition	O
.	O
</s>
<s>
Apple	O
's	O
installed	B-Operating_System
base	I-Operating_System
of	O
iOS	B-Application
devices	O
,	O
such	O
as	O
the	O
iPhone	B-Device
and	O
iPad	B-Device
,	O
has	O
allowed	O
the	O
company	O
to	O
offer	O
a	O
wide	O
variety	O
of	O
accessories	O
and	O
services	O
.	O
</s>
<s>
Microsoft	O
's	O
installed	B-Operating_System
base	I-Operating_System
of	O
Windows	O
operating	O
systems	O
has	O
provided	O
the	O
company	O
with	O
a	O
platform	O
to	O
offer	O
a	O
diverse	O
array	O
of	O
software	O
and	O
services	O
.	O
</s>
<s>
Its	O
suite	O
of	O
productivity	O
tools	O
,	O
including	O
Microsoft	B-Application
Office	I-Application
,	O
are	O
designed	O
to	O
be	O
used	O
with	O
Windows	O
computers	O
.	O
</s>
<s>
Nintendo	O
has	O
a	O
large	O
installed	B-Operating_System
base	I-Operating_System
of	O
video	O
game	O
consoles	O
,	O
which	O
it	O
leverages	O
to	O
sell	O
more	O
games	O
and	O
accessories	O
.	O
</s>
<s>
For	O
example	O
,	O
the	O
company	O
has	O
a	O
suite	O
of	O
video	O
game	O
series	O
,	O
such	O
as	O
Mario	B-Application
and	O
Zelda	B-Application
,	O
that	O
are	O
designed	O
to	O
work	O
best	O
on	O
Nintendo	B-Device
consoles	I-Device
.	O
</s>
<s>
Tesla	O
's	O
installed	B-Operating_System
base	I-Operating_System
of	O
electric	O
vehicles	O
provides	O
the	O
company	O
with	O
an	O
opportunity	O
to	O
offer	O
related	O
products	O
and	O
services	O
,	O
such	O
as	O
charging	O
stations	O
and	O
energy	O
storage	O
systems	O
.	O
</s>
