<s>
I'mHalal	O
.com	O
was	O
a	O
search	B-Application
engine	I-Application
built	O
on	O
top	O
of	O
social-cultural	O
Islamic	O
values	O
.	O
</s>
<s>
The	O
search	B-Application
engines	I-Application
algorithm	O
differed	O
from	O
regular	O
search	B-Application
engines	I-Application
because	O
the	O
relevancy	O
of	O
the	O
results	O
was	O
based	O
on	O
the	O
culture	O
,	O
mindset	O
and	O
lifestyle	O
of	O
Muslims	O
.	O
</s>
<s>
The	O
founders	O
of	O
I'mHalal	O
.com	O
,	O
launched	O
the	O
search	B-Application
engine	I-Application
to	O
attract	O
more	O
Middle	O
Easterners	O
to	O
the	O
World	O
Wide	O
Web	O
by	O
providing	O
all	O
households	O
a	O
relevant	O
and	O
safe	O
search	B-Application
portal	I-Application
to	O
gather	O
information	O
and	O
explore	O
the	O
web	O
.	O
</s>
<s>
The	O
website	O
received	O
mostly	O
positive	O
comments	O
from	O
Muslims	O
,	O
The	O
search	B-Application
engine	I-Application
was	O
going	O
to	O
opensource	O
a	O
part	O
of	O
its	O
source	O
by	O
publishing	O
an	O
API	O
It	O
was	O
subsequently	O
closed	O
in	O
2011	O
due	O
to	O
financial	O
difficulties	O
.	O
</s>
<s>
In	O
late	O
2011	O
,	O
I'mHalal	O
.com	O
closed	O
its	O
search	B-Application
service	I-Application
due	O
to	O
lack	O
of	O
funds	O
.	O
</s>
