<s>
IceRocket	B-Application
was	O
an	O
Internet	B-Application
search	I-Application
engine	I-Application
which	O
specialized	O
in	O
real-time	O
search	O
.	O
</s>
<s>
IceRocket	B-Application
was	O
backed	O
by	O
Mark	O
Cuban	O
and	O
headquartered	O
in	O
Dallas	O
,	O
Texas	O
.	O
</s>
<s>
Icerocket	B-Application
launched	O
in	O
2004	O
.	O
</s>
<s>
The	O
search	B-Application
engine	I-Application
originally	O
launched	O
with	O
features	O
designed	O
to	O
make	O
web	B-Application
searches	I-Application
on	O
a	O
PDA	O
much	O
easier	O
,	O
for	O
instance	O
allowing	O
users	O
to	O
email	O
a	O
query	O
to	O
the	O
engine	O
and	O
receive	O
their	O
results	O
back	O
in	O
response	O
.	O
</s>
<s>
Icerocket	B-Application
had	O
an	O
early	O
licensing	O
deal	O
with	O
Gofish.com	O
.	O
</s>
<s>
In	O
August	O
2011	O
,	O
it	O
was	O
announced	O
that	O
IceRocket	B-Application
had	O
been	O
acquired	O
by	O
the	O
Meltwater	O
Group	O
.	O
</s>
<s>
IceRocket	B-Application
was	O
generally	O
for	O
blog	O
searches	O
but	O
expanded	O
into	O
searching	O
the	O
popular	O
social	O
networking	O
websites	O
Twitter	B-Application
and	O
Facebook	B-Application
as	O
well	O
as	O
allowing	O
searching	O
of	O
news	O
and	O
the	O
World	O
Wide	O
Web	O
.	O
</s>
<s>
IceRocket	B-Application
's	O
Big	O
Buzz	O
feature	O
allows	O
users	O
to	O
search	O
Blogs	O
,	O
Tweets	O
,	O
news	O
,	O
images	O
etc	O
.	O
</s>
<s>
The	O
IceRocket	B-Application
site	O
was	O
a	O
free	O
resource	O
for	O
people	O
looking	O
to	O
monitor	O
their	O
brand	O
,	O
it	O
was	O
ad	O
supported	O
.	O
</s>
<s>
IceRocket	B-Application
had	O
an	O
API	O
that	O
it	O
licenses	O
to	O
social	O
media	O
monitoring	O
firms	O
as	O
well	O
as	O
PR	O
agencies	O
.	O
</s>
