<s>
iOnRoad	B-Application
is	O
a	O
free	O
augmented	B-General_Concept
reality	I-General_Concept
driving	O
safety	O
app	B-Application
.	O
</s>
<s>
The	O
program	O
uses	O
the	O
GPS	O
feature	O
,	O
gyroscope	B-Application
and	O
video	O
camera	O
stream	O
of	O
the	O
native	O
mobile	O
device	O
to	O
monitor	O
a	O
vehicle	O
’s	O
position	O
on	O
the	O
road	O
,	O
alerting	O
drivers	O
of	O
lane	O
departures	O
and	O
potential	O
collisions	O
with	O
audio	O
and	O
visual	O
cues	O
.	O
</s>
<s>
iOnRoad	B-Application
has	O
been	O
downloaded	O
by	O
over	O
500,000	O
people	O
.	O
</s>
<s>
In	O
2012	O
,	O
iOnRoad	B-Application
won	O
the	O
most	O
innovative	O
product	O
award	O
in	O
the	O
transportation	O
category	O
at	O
the	O
International	O
CTIA	O
conference	O
.	O
</s>
<s>
The	O
app	B-Application
was	O
also	O
awarded	O
the	O
Best	O
Product	O
Demo	O
at	O
the	O
2012	O
Microsoft	O
ThinkNext	O
.	O
</s>
<s>
The	O
mobile	B-Application
application	I-Application
is	O
incorporated	O
with	O
Qualcomms	O
FastCV	O
SDK	O
which	O
offers	O
support	O
for	O
ARM	O
based	O
devices	O
.	O
</s>
<s>
At	O
its	O
launch	O
,	O
iOnRoad	B-Application
was	O
released	O
for	O
Android	B-Application
mobile	I-Application
devices	O
.	O
</s>
<s>
iOnRoad	B-Application
was	O
developed	O
by	O
an	O
Israeli	O
digital	O
company	O
.	O
</s>
<s>
In	O
May	O
2011	O
,	O
the	O
app	B-Application
was	O
released	O
to	O
closed	O
private	O
beta	O
testing	O
.	O
</s>
<s>
In	O
October	O
2011	O
,	O
the	O
app	B-Application
demoed	O
at	O
the	O
International	O
CES	O
trade	O
show	O
where	O
it	O
was	O
selected	O
for	O
the	O
CES	O
innovation	O
,	O
design	O
and	O
engineering	O
award	O
.	O
</s>
<s>
In	O
2011	O
,	O
developers	O
announced	O
the	O
launch	O
of	O
iOnRoad	B-Application
for	O
Android-based	O
devices	O
at	O
the	O
Israel	O
Mobile	O
Summit	O
.	O
</s>
<s>
Within	O
the	O
first	O
two	O
months	O
of	O
its	O
release	O
,	O
iOnRoad	B-Application
was	O
downloaded	O
over	O
200,000	O
times	O
.	O
</s>
<s>
In	O
April	O
2013	O
,	O
iOnRoad	B-Application
was	O
acquired	O
by	O
Harman	O
International	O
Industries	O
.	O
</s>
<s>
Following	O
the	O
acquisition	O
it	O
is	O
planned	O
that	O
iOnRoad	B-Application
's	O
app	B-Application
will	O
be	O
embedded	O
with	O
Harman	O
's	O
media	O
and	O
navigation	O
systems	O
.	O
</s>
<s>
While	O
iOnRoad	B-Application
is	O
in	O
use	O
,	O
the	O
phone	O
is	O
connected	O
to	O
the	O
dashboard	O
.	O
</s>
<s>
The	O
app	B-Application
also	O
assigns	O
points	O
for	O
safe	O
driving	O
tactics	O
,	O
allowing	O
other	O
iOnRoad	B-Application
drives	O
to	O
compete	O
for	O
the	O
title	O
of	O
safest	O
driver	O
.	O
</s>
