<s>
IGTV	B-Operating_System
,	O
short	O
for	O
Instagram	B-Operating_System
TV	I-Operating_System
,	O
was	O
a	O
standalone	O
video	O
application	O
by	O
Instagram	B-Application
for	O
Android	B-Application
and	O
iOS	B-Application
smartphones	B-Application
.	O
</s>
<s>
It	O
allowed	O
for	O
longer	O
videos	O
compared	O
to	O
Instagram	B-Application
feeds	O
.	O
</s>
<s>
IGTV	B-Operating_System
was	O
available	O
as	O
a	O
stand-alone	O
app	O
,	O
though	O
basic	O
functionality	O
was	O
also	O
available	O
within	O
the	O
Instagram	B-Application
app	O
and	O
website	O
.	O
</s>
<s>
The	O
service	O
was	O
launched	O
and	O
introduced	O
by	O
former	O
Instagram	B-Application
CEO	O
Kevin	O
Systrom	O
in	O
a	O
live	O
event	O
in	O
San	O
Francisco	O
on	O
June	O
20	O
,	O
2018	O
,	O
featuring	O
creators	O
such	O
as	O
Lele	O
Pons	O
.	O
</s>
<s>
On	O
1	O
March	O
2022	O
Instagram	B-Application
's	O
parent	O
company	O
,	O
Meta	O
,	O
announced	O
the	O
shutdown	O
of	O
IGTV	B-Operating_System
,	O
due	O
to	O
their	O
focus	O
on	O
Instagram	B-Application
Reels	O
.	O
</s>
<s>
The	O
app	O
was	O
removed	O
from	O
app	O
stores	O
in	O
mid-March	O
,	O
and	O
all	O
IGTV	B-Operating_System
videos	O
were	O
then	O
merged	O
into	O
the	O
Instagram	B-Application
app	O
.	O
</s>
<s>
IGTV	B-Operating_System
required	O
users	O
to	O
login	O
with	O
an	O
Instagram	B-Application
account	O
.	O
</s>
<s>
Mobile	B-Application
devices	I-Application
allowed	O
uploads	O
of	O
up	O
to	O
15	O
minutes	O
in	O
length	O
with	O
a	O
file	O
size	O
of	O
up	O
to	O
650	O
MB	O
,	O
while	O
desktop	O
web	O
browsers	O
allowed	O
uploads	O
of	O
up	O
to	O
60	O
minutes	O
in	O
length	O
with	O
a	O
file	O
size	O
of	O
up	O
to	O
3.6	O
GB	O
.	O
</s>
<s>
The	O
app	O
auto-played	B-Application
videos	O
as	O
soon	O
as	O
it	O
was	O
launched	O
,	O
which	O
Kevin	O
Systrom	O
contrasted	O
to	O
video	O
hosts	O
where	O
one	O
must	O
first	O
locate	O
a	O
video	O
.	O
</s>
<s>
Instagram	B-Application
accounts	O
with	O
an	O
IGTV	B-Operating_System
channel	O
received	O
an	O
IGTV	B-Operating_System
tab	O
on	O
their	O
profile	O
page	O
.	O
</s>
<s>
Additionally	O
,	O
uploads	O
on	O
IGTV	B-Operating_System
could	O
be	O
mirrored	O
to	O
a	O
linked	O
Facebook	O
page	O
.	O
</s>
<s>
In	O
May	O
2019	O
,	O
IGTV	B-Operating_System
gained	O
the	O
ability	O
to	O
upload	O
landscape	O
videos	O
.	O
</s>
