<s>
Google	B-Protocol
Lively	I-Protocol
(	O
also	O
known	O
as	O
Lively	O
by	O
Google	B-Application
or	O
Lively	O
by	O
Google	B-Application
BETA	O
)	O
was	O
a	O
web-based	O
virtual	B-Application
environment	I-Application
created	O
and	O
developed	O
by	O
Google	B-Application
.	I-Application
</s>
<s>
Lively	O
was	O
only	O
supported	O
on	O
Internet	B-Application
Explorer	I-Application
or	O
Mozilla	B-Application
Firefox	I-Application
,	O
using	O
Windows	B-Application
XP	I-Application
or	O
Windows	B-Application
Vista	I-Application
.	O
</s>
<s>
It	O
required	O
a	O
special	O
download	O
as	O
well	O
as	O
Flash	B-Operating_System
.	O
</s>
<s>
This	O
was	O
enabled	O
through	O
the	O
embedding	O
of	O
Lively	O
"	O
rooms	O
"	O
into	O
any	O
HTML	B-Language
webpage	O
—	O
which	O
meant	O
content	O
could	O
be	O
provided	O
in	O
a	O
two-dimensional	O
format	O
,	O
and	O
communication	O
surrounding	O
the	O
topic	O
of	O
that	O
content	O
could	O
be	O
made	O
in	O
the	O
three-dimensional	O
room	O
without	O
the	O
need	O
to	O
enter	O
a	O
separate	O
program	O
.	O
</s>
<s>
Engineering	O
manager	O
Niniane	O
Wang	O
supervised	O
this	O
Google	B-Application
project	O
,	O
described	O
in	O
The	O
New	O
York	O
Times	O
by	O
Brad	O
Stone	O
:	O
</s>
<s>
Text	O
appeared	O
as	O
cartoon-style	O
bubbles	O
atop	O
the	O
avatars	B-Application
.	O
</s>
<s>
Users	O
could	O
design	O
their	O
own	O
virtual	O
environments	O
and	O
hang	O
YouTube	B-General_Concept
videos	I-General_Concept
and	O
photos	O
from	O
Picasa	B-Application
,	O
Google	B-Application
's	I-Application
photo	O
service	O
,	O
on	O
the	O
walls	O
as	O
if	O
they	O
were	O
pieces	O
of	O
art	O
...	O
Students	O
at	O
Arizona	O
State	O
University	O
tested	O
Lively	O
for	O
several	O
months	O
.	O
</s>
<s>
Ms.	O
Wang	O
wrote	O
in	O
the	O
blog	O
post	O
that	O
she	O
started	O
Lively	O
as	O
a	O
20	O
percent	O
project	O
referring	O
to	O
Google	B-Application
’s	O
philosophy	O
that	O
employees	O
should	O
spend	O
one	O
day	O
a	O
week	O
working	O
on	O
projects	O
outside	O
their	O
day-to-day	O
responsibilities	O
.	O
</s>
<s>
Compared	O
to	O
Second	B-Application
Life	I-Application
,	O
the	O
virtual	B-Application
world	I-Application
run	O
by	O
Linden	O
Lab	O
of	O
San	O
Francisco	O
,	O
the	O
world	O
of	O
Lively	O
is	O
considerably	O
smaller	O
.	O
</s>
<s>
Also	O
unlike	O
Second	B-Application
Life	I-Application
,	O
in	O
Lively	O
the	O
users	O
could	O
not	O
buy	O
and	O
sell	O
products	O
.	O
</s>
<s>
Google	B-Application
eventually	O
introduced	O
this	O
product	O
on	O
July	O
8	O
,	O
2008	O
with	O
this	O
comment	O
by	O
Wang	O
:	O
</s>
<s>
You	O
can	O
also	O
express	O
your	O
own	O
personality	O
by	O
customizing	O
your	O
avatar	B-Application
's	O
look	O
,	O
showing	O
people	O
who	O
you	O
are	O
without	O
having	O
to	O
say	O
a	O
word	O
.	O
</s>
<s>
Gadgets	O
in	O
Lively	O
rooms	O
could	O
also	O
run	O
on	O
a	O
user	O
's	O
desktop	O
through	O
Google	B-Application
Desktop	I-Application
.	O
</s>
