<s>
GameKeys	B-Device
are	O
expansion	O
modules	O
made	O
by	O
Jakks	O
Pacific	O
for	O
the	O
purpose	O
of	O
adding	O
games	O
to	O
GameKey-ready	O
entries	O
in	O
their	O
Plug	O
It	O
In	O
&	O
Play	O
TV	B-Device
Games	I-Device
product	O
line	O
.	O
</s>
<s>
The	O
GameKey	B-Device
was	O
first	O
announced	O
at	O
the	O
2005	O
International	O
Toy	O
Fair	O
,	O
and	O
the	O
first	O
products	O
were	O
released	O
in	O
July	O
2005	O
.	O
</s>
<s>
GameKeys	B-Device
were	O
mainly	O
marketed	O
for	O
the	O
Namco	O
Ms.	O
Pac-Man	O
controller	O
,	O
but	O
different	O
GameKeys	B-Device
existed	O
for	O
other	O
TV	B-Device
Games	I-Device
manufactured	O
by	O
Jakks	O
Pacific	O
,	O
including	O
Nicktoons	B-Application
,	O
Star	B-Application
Wars	I-Application
,	O
and	O
Disney	O
.	O
</s>
<s>
There	O
were	O
also	O
GameKeys	B-Device
that	O
never	O
saw	O
release	O
due	O
to	O
market	O
failure	O
,	O
such	O
as	O
Fantastic	O
Four	O
and	O
Capcom	O
.	O
</s>
<s>
GameKeys	B-Device
were	O
discontinued	O
in	O
late	O
2006	O
after	O
struggling	O
for	O
a	O
year	O
.	O
</s>
<s>
"	O
JAKKS	O
Pacific	O
Announces	O
Availability	O
of	O
GameKey	B-Device
for	O
Ms.	O
Pac-Man	O
TV	B-Device
Games	I-Device
Controller	O
"	O
(	O
press	O
release	O
)	O
,	O
Business	O
Wire	O
,	O
July	O
7	O
,	O
2005	O
.	O
</s>
<s>
"	O
Jakks	O
Pacific	O
GameKey	B-Device
"	O
(	O
product	O
page	O
)	O
,	O
IGN	O
.	O
</s>
<s>
"	O
JAKKS	O
Pacific	O
Announces	O
GameKey	B-Device
for	O
Nicktoons	B-Application
TV	B-Device
Games	I-Device
Controller	O
"	O
(	O
press	O
release	O
)	O
,	O
Business	O
Wire	O
,	O
August	O
17	O
,	O
2005	O
.	O
</s>
<s>
"	O
JAKKS	O
Pacific	O
Announces	O
GameKey	B-Device
for	O
Star	B-Application
Wars	I-Application
TV	B-Device
Games	I-Device
Controller	O
"	O
(	O
press	O
release	O
)	O
,	O
Business	O
Wire	O
,	O
September	O
8	O
,	O
2005	O
.	O
</s>
<s>
"	O
JAKKS	O
Pacific	O
Announces	O
GameKey	B-Device
for	O
Disney	O
TV	B-Device
Games	I-Device
Controller	O
"	O
(	O
press	O
release	O
)	O
,	O
Business	O
Wire	O
,	O
September	O
20	O
,	O
2005	O
.	O
</s>
<s>
"	O
JAKKS	O
Pacific	O
Announces	O
Cancellation	O
of	O
Fantastic	O
Four	O
GameKey	B-Device
"	O
(	O
press	O
release	O
)	O
,	O
Business	O
Wire	O
,	O
August	O
2	O
,	O
2006	O
.	O
</s>
