<s>
The	O
Electronic	B-Application
AppWrapper	I-Application
(	O
EAW	O
)	O
was	O
an	O
early	O
commercial	O
electronic	O
software	B-Application
distribution	I-Application
catalog	O
.	O
</s>
<s>
Originally	O
,	O
the	O
AppWrapper	O
was	O
a	O
traditional	O
printed	O
catalog	O
,	O
which	O
later	O
developed	O
into	O
the	O
Electronic	B-Application
AppWrapper	I-Application
,	O
offering	O
electronic	O
distribution	O
and	O
software	O
licensing	O
for	O
third	B-General_Concept
party	I-General_Concept
developers	B-Application
on	O
NeXT	O
systems	O
.	O
</s>
<s>
AppWrapper	O
#4	O
App	B-Application
Store	I-Application
app	B-Application
ran	O
on	O
NeXT	O
,	O
HP-PA	O
RISC	O
,	O
Intel	O
and	O
SUN	O
Sparc	O
and	O
was	O
available	O
via	O
the	O
World	O
Wide	O
Web	O
at	O
paget.com	O
.	O
</s>
<s>
It	O
is	O
considered	O
to	O
be	O
the	O
first	O
app	B-Application
store	I-Application
.	O
</s>
<s>
According	O
to	O
Richard	O
Carey	O
,	O
an	O
employee	O
of	O
Paget	O
Press	O
who	O
was	O
present	O
in	O
1993	O
,	O
the	O
Electronic	B-Application
AppWrapper	I-Application
was	O
first	O
demonstrated	O
to	O
Steve	O
Jobs	O
by	O
Jesse	O
Tayler	O
at	O
NeXTWorld	O
Expo	O
.	O
</s>
<s>
Some	O
software	B-Application
developers	I-Application
with	O
titles	O
on	O
the	O
EAW	O
have	O
continued	O
over	O
the	O
decades	O
and	O
transitioned	O
into	O
the	O
modern	O
Apple	O
Inc	O
.	O
era	O
.	O
</s>
<s>
Andrew	O
Stone	O
is	O
one	O
example	O
,	O
who	O
designed	O
programs	O
that	O
were	O
available	O
on	O
the	O
EAW	O
and	O
still	O
designs	O
apps	O
for	O
the	O
App	B-Application
Store	I-Application
today	O
.	O
</s>
<s>
In	O
the	O
early	O
1990s	O
Paget	O
Press	O
,	O
a	O
Seattle	O
based	O
software	B-Application
distribution	I-Application
company	O
,	O
developed	O
the	O
Electronic	B-Application
AppWrapper	I-Application
which	O
was	O
the	O
first	O
electronic	O
App	B-Application
Store	I-Application
on	O
NeXT	O
.	O
</s>
<s>
Critically	O
,	O
the	O
application	O
storefront	O
itself	O
is	O
what	O
provides	O
a	O
secure	O
,	O
uniform	O
experience	O
that	O
automates	O
the	O
electronic	O
purchase	O
,	O
decryption	O
and	O
installation	O
of	O
software	B-Application
applications	I-Application
or	O
other	O
digital	O
media	O
.	O
</s>
<s>
The	O
Electronic	B-Application
AppWrapper	I-Application
started	O
initially	O
as	O
a	O
paper	O
catalog	O
,	O
which	O
was	O
released	O
periodically	O
.	O
</s>
<s>
The	O
AppWrapper	O
was	O
a	O
combination	O
of	O
both	O
a	O
catalog	O
and	O
magazine	O
,	O
which	O
listed	O
the	O
vast	O
majority	O
of	O
software	O
products	O
available	O
for	O
the	O
NeXT	B-Device
Computer	I-Device
.	O
</s>
<s>
Within	O
the	O
first	O
couple	O
of	O
publications	O
,	O
the	O
AppWrapper	O
began	O
to	O
have	O
a	O
digital	O
counterpart	O
,	O
with	O
the	O
introduction	O
of	O
CD-ROM	B-Device
disks	O
in	O
the	O
back	O
of	O
later	O
issues	O
of	O
what	O
then	O
to	O
be	O
called	O
The	O
Electronic	B-Application
AppWrapper	I-Application
as	O
well	O
as	O
a	O
website	O
at	O
paget.com	O
.	O
</s>
<s>
EAW	O
is	O
considered	O
the	O
first	O
App	B-Application
Store	I-Application
partly	O
because	O
of	O
Steve	O
Jobs	O
,	O
but	O
because	O
it	O
was	O
the	O
first	O
true	O
application	O
storefront	O
made	O
to	O
search	O
and	O
review	O
software	O
titles	O
.	O
</s>
<s>
The	O
Electronic	B-Application
AppWrapper	I-Application
was	O
mostly	O
apps	O
with	O
some	O
music	O
or	O
other	O
digital	O
media	O
,	O
the	O
iTunes	O
Music	O
Store	O
was	O
mostly	O
music	O
and	O
some	O
iPod	O
apps	O
.	O
</s>
<s>
Apple	O
's	O
Garage	O
Band	O
even	O
purveys	O
digital	O
music	O
lessons	O
using	O
the	O
very	O
same	O
iTunes	O
account	O
as	O
used	O
for	O
the	O
iOS	B-Application
App	I-Application
Store	I-Application
,	O
they	O
are	O
all	O
part	O
of	O
the	O
same	O
App	B-Application
Store	I-Application
.	O
</s>
<s>
Electronic	O
bookstores	O
such	O
as	O
Kindle	O
,	O
Barnes	O
and	O
Noble	O
or	O
Kobo	O
are	O
further	O
examples	O
of	O
successful	O
electronic	O
distribution	O
using	O
the	O
App	B-Application
Store	I-Application
concept	O
.	O
</s>
<s>
For	O
the	O
Electronic	B-Application
AppWrapper	I-Application
distribution	O
,	O
encryption	O
and	O
the	O
digital	O
rights	O
of	O
the	O
software	O
were	O
universally	O
managed	O
for	O
all	O
participating	O
developers	B-Application
much	O
like	O
stores	O
participating	O
in	O
a	O
shopping	O
mall	O
.	O
</s>
<s>
The	O
introduction	O
of	O
unified	O
commercial	O
software	B-Application
distribution	I-Application
catalog	O
with	O
a	O
true	O
application	O
storefront	O
to	O
collectively	O
manage	O
and	O
provide	O
encryption	O
for	O
apps	O
and	O
media	O
was	O
a	O
seminal	O
invention	O
.	O
</s>
<s>
This	O
is	O
because	O
by	O
protecting	O
the	O
digital	O
rights	O
of	O
artists	O
online	O
,	O
the	O
App	B-Application
Store	I-Application
provided	O
the	O
first	O
viable	O
economic	O
and	O
instant	O
distribution	O
mechanism	O
which	O
ultimately	O
exploded	O
the	O
pace	O
of	O
software	O
adoption	O
and	O
created	O
an	O
economic	O
boom	O
.	O
</s>
<s>
When	O
compared	O
to	O
shipping	O
boxes	O
and	O
printing	O
user	O
manuals	O
,	O
the	O
pace	O
and	O
efficiency	O
provided	O
by	O
the	O
App	B-Application
Store	I-Application
is	O
profound	O
and	O
has	O
changed	O
software	B-Application
distribution	I-Application
forever	O
.	O
</s>
<s>
During	O
the	O
early	O
development	O
of	O
the	O
Electronic	B-Application
AppWrapper	I-Application
,	O
it	O
became	O
the	O
first	O
commercial	O
software	B-Application
distribution	I-Application
catalog	O
to	O
allow	O
digital	O
data	O
encryption	O
and	O
provide	O
digital	O
rights	O
management	O
for	O
apps	O
,	O
music	O
and	O
data	O
.	O
</s>
<s>
This	O
was	O
a	O
tremendous	O
advance	O
for	O
the	O
independent	O
developers	B-Application
who	O
could	O
not	O
possibly	O
access	O
the	O
financial	O
resources	O
to	O
publish	O
software	O
boxes	O
across	O
the	O
country	O
and	O
the	O
world	O
,	O
in	O
order	O
to	O
reach	O
their	O
audience	O
.	O
</s>
<s>
The	O
NeXT	B-Device
Computer	I-Device
initially	O
came	O
without	O
a	O
floppy	O
disk	O
drive	O
,	O
which	O
created	O
an	O
urgent	O
need	O
to	O
invent	O
a	O
new	O
form	O
of	O
software	B-Application
distribution	I-Application
.	O
</s>
<s>
The	O
AppWrapper	O
contained	O
all	O
kinds	O
of	O
various	O
types	O
of	O
software	O
,	O
including	O
general	O
third	B-General_Concept
party	I-General_Concept
applications	I-General_Concept
,	O
music	O
and	O
media	O
.	O
</s>
<s>
The	O
invention	O
was	O
part	O
of	O
a	O
movement	O
to	O
protect	O
the	O
rights	O
of	O
third	B-General_Concept
party	I-General_Concept
developers	B-Application
and	O
distribute	O
software	O
without	O
the	O
expense	O
of	O
printing	O
manuals	O
and	O
delivering	O
boxes	O
,	O
something	O
that	O
today	O
is	O
seen	O
universally	O
as	O
then	O
norm	O
.	O
</s>
<s>
Other	O
advantages	O
of	O
the	O
EAW	O
included	O
levelling	O
the	O
playing	O
field	O
for	O
software	B-Application
distribution	I-Application
.	O
</s>
<s>
The	O
Electronic	B-Application
AppWrapper	I-Application
received	O
recognition	O
later	O
in	O
the	O
year	O
,	O
with	O
a	O
senior	O
editor	O
at	O
NeXTWORLD	O
Magazine	O
,	O
Simson	O
Garfinkel	O
rated	O
The	O
Electronic	B-Application
AppWrapper	I-Application
4	O
3/4	O
Cubes	O
(	O
out	O
of	O
5	O
)	O
,	O
in	O
his	O
formal	O
review	O
.	O
</s>
<s>
Also	O
,	O
Paget	O
's	O
Electronic	B-Application
AppWrapper	I-Application
was	O
named	O
a	O
finalist	O
in	O
the	O
highly	O
competitive	O
InVision	O
Multimedia	O
'	O
93	O
awards	O
in	O
January	O
,	O
1993	O
and	O
won	O
the	O
Best	O
of	O
Breed	O
award	O
for	O
Content	O
and	O
Information	O
at	O
NeXTWORLD	O
Expo	O
in	O
May	O
,	O
1993	O
.	O
</s>
<s>
The	O
Electronic	B-Application
AppWrapper	I-Application
operated	O
by	O
taking	O
a	O
percentage	O
of	O
each	O
sale	O
of	O
the	O
software	O
it	O
listed	O
.	O
</s>
<s>
Due	O
to	O
the	O
scale	O
of	O
the	O
operation	O
in	O
the	O
early	O
days	O
,	O
the	O
price	O
was	O
negotiated	O
individually	O
with	O
each	O
developer	B-Application
.	O
</s>
