<s>
Commercetools	B-Protocol
,	O
stylized	O
as	O
commercetools	B-Protocol
,	O
is	O
a	O
cloud-based	O
headless	B-Protocol
commerce	I-Protocol
platform	B-Protocol
that	O
provides	O
APIs	B-General_Concept
to	O
power	O
e-commerce	O
sales	O
and	O
similar	O
functions	O
for	O
large	O
businesses	O
.	O
</s>
<s>
Both	O
the	O
company	O
and	O
platform	B-Protocol
are	O
called	O
Commercetools	B-Protocol
.	O
</s>
<s>
The	O
company	O
is	O
headquartered	O
in	O
Munich	O
,	O
Germany	O
with	O
additional	O
offices	O
in	O
Berlin	O
,	O
Germany	O
;	O
Jena	B-Application
,	O
Germany	O
;	O
Amsterdam	O
,	O
Netherlands	O
;	O
London	O
,	O
England	O
;	O
Durham	O
,	O
North	O
Carolina	O
;	O
Zürich	O
,	O
Switzerland	B-Protocol
;	O
Sydney	O
,	O
Australia	O
and	O
Singapore	O
.	O
</s>
<s>
Commercetools	B-Protocol
is	O
a	O
founding	O
member	O
of	O
the	O
MACH	O
Alliance	O
.	O
</s>
<s>
Commercetools	B-Protocol
was	O
founded	O
by	O
Dirk	O
Hoerig	O
and	O
Denis	O
Werner	O
in	O
2006	O
.	O
</s>
<s>
It	O
launched	O
its	O
platform	B-Protocol
in	O
2013	O
.	O
</s>
<s>
In	O
2014	O
,	O
Commercetools	B-Protocol
was	O
wholly	O
bought	O
by	O
REWE	O
Digital	O
,	O
part	O
of	O
Germany	O
’s	O
REWE	O
Group	O
.	O
</s>
<s>
Hoerig	O
is	O
credited	O
with	O
coining	O
the	O
term	O
"	O
headless	B-Protocol
commerce	I-Protocol
"	O
.	O
</s>
<s>
In	O
2018	O
,	O
Commercetools	B-Protocol
announced	O
a	O
$17	O
million	O
investment	O
to	O
support	O
its	O
international	O
expansion	O
.	O
</s>
<s>
In	O
2020	O
,	O
Commercetools	B-Protocol
established	O
a	O
presence	O
in	O
Australia	O
,	O
with	O
a	O
team	O
in	O
Melbourne	O
and	O
a	O
data	B-Operating_System
center	I-Operating_System
in	O
Sydney	O
.	O
</s>
<s>
In	O
2019	O
,	O
commercetools	B-Protocol
raised	O
$145	O
million	O
from	O
venture	O
capital	O
firm	O
Insight	O
Partners	O
.	O
</s>
<s>
Insight	O
Partners	O
 '	O
managing	O
directors	O
Richard	O
Wells	O
and	O
Matt	O
Gatto	O
joined	O
Commercetools	B-Protocol
 '	O
board	O
of	O
directors	O
as	O
part	O
of	O
the	O
deal	O
.	O
</s>
<s>
At	O
the	O
same	O
time	O
,	O
Commercetools	B-Protocol
was	O
spun	O
out	O
by	O
REWE	O
.	O
</s>
<s>
In	O
January	O
2021	O
,	O
commercetools	B-Protocol
partnered	O
with	O
car	O
manufacturer	O
Volkswagen	O
Group	O
to	O
use	O
the	O
platform	B-Protocol
for	O
its	O
group	O
brands	O
,	O
including	O
Volkswagen	O
,	O
Bentley	O
,	O
Porsche	O
and	O
Audi	O
.	O
</s>
<s>
In	O
May	O
2021	O
,	O
REWE	O
group	O
announced	O
additional	O
investment	O
into	O
Commercetools	B-Protocol
to	O
fund	O
growth	O
into	O
the	O
Chinese	O
market	O
.	O
</s>
<s>
In	O
September	O
2021	O
,	O
commercetools	B-Protocol
,	O
led	O
by	O
venture	O
capital	O
firm	O
Accel	O
,	O
valuing	O
the	O
company	O
at	O
$1.9	O
billion	O
.	O
</s>
<s>
In	O
November	O
2021	O
,	O
commercetools	B-Protocol
acquired	O
Frontastic	O
for	O
an	O
undisclosed	O
amount	O
.	O
</s>
<s>
In	O
2022	O
,	O
commercetools	B-Protocol
was	O
named	O
leader	O
in	O
Digital	O
Commerce	O
by	O
the	O
technological	O
research	O
and	O
consulting	O
firm	O
Gartner	O
together	O
with	O
SAP	B-Application
,	O
Adobe	O
Inc.	O
,	O
and	O
Salesforce	B-Application
,	O
as	O
well	O
as	O
named	O
leader	O
in	O
the	O
Forrester	O
Wave™	O
B2B	O
Commerce	O
Solutions	O
,	O
Q2	O
2022	O
,	O
by	O
Forrester	O
Research	O
a	O
research	O
and	O
advisory	O
company	O
,	O
together	O
with	O
Oracle	B-Application
Corporation	I-Application
and	O
Salesforce	B-Application
.	O
</s>
