<s>
Cobrowsing	B-Protocol
(	O
short	O
for	O
collaborative	B-Protocol
browsing	I-Protocol
)	O
,	O
in	O
the	O
context	O
of	O
web	O
browsing	O
,	O
is	O
the	O
joint	O
navigation	O
through	O
the	O
World	O
Wide	O
Web	O
by	O
two	O
or	O
more	O
people	O
accessing	O
the	O
same	O
web	O
page	O
at	O
the	O
same	O
time	O
.	O
</s>
<s>
Early	O
cobrowsing	B-Protocol
was	O
achieved	O
by	O
local	O
execution	O
of	O
software	O
that	O
had	O
to	O
be	O
installed	O
on	O
the	O
computer	O
of	O
each	O
participant	O
.	O
</s>
<s>
Newer	O
co-browsing	B-Protocol
solutions	O
no	O
longer	O
require	O
downloads	O
,	O
installations	O
,	O
or	O
plug-ins	O
.	O
</s>
<s>
Instead	O
,	O
these	O
solutions	O
rely	O
on	O
peer-to-peer	O
connections	O
and	O
DOM	B-General_Concept
manipulation	O
.	O
</s>
<s>
Some	O
tools	O
provide	O
very	O
limited	O
cobrowsing	B-Protocol
by	O
only	O
synchronizing	O
the	O
page	O
location	O
(	O
URL	O
)	O
of	O
the	O
page	O
that	O
should	O
be	O
shared	O
.	O
</s>
<s>
Full	O
cobrowsing	B-Protocol
supports	O
automatic	O
synchronization	O
of	O
the	O
browsers	O
 '	O
state	O
and	O
content	O
,	O
including	O
frames	O
,	O
portlets	O
,	O
or	O
even	O
content	O
of	O
the	O
form	O
fields	O
and	O
controls	O
.	O
</s>
<s>
During	O
cobrowsing	B-Protocol
sessions	O
,	O
some	O
solutions	O
can	O
display	O
multiple	O
labeled	O
cursors	O
and	O
on-screen	O
highlighting	O
tools	O
.	O
</s>
<s>
Additionally	O
,	O
some	O
modern	O
cobrowsing	B-Protocol
solutions	O
will	O
also	O
offer	O
observation	O
capabilities	O
whereby	O
a	O
second	O
person	O
can	O
view	O
a	O
live	O
web	O
browsing	O
session	O
,	O
but	O
not	O
participate	O
in	O
its	O
navigation	O
.	O
</s>
<s>
Cobrowsing	B-Protocol
is	O
difficult	O
to	O
implement	O
due	O
to	O
the	O
essential	O
confidence	O
requirements	O
to	O
share	O
any	O
real-time	O
experience	O
,	O
and	O
strong	O
resistance	O
provided	O
by	O
OS	O
and	O
browser	O
security	O
mechanisms	O
.	O
</s>
<s>
Cobrowsing	B-Protocol
technology	O
has	O
many	O
inherent	O
challenges	O
such	O
as	O
page	O
personalizations	O
or	O
sites	O
that	O
require	O
user	O
authentication	O
,	O
but	O
many	O
leading	O
cobrowsing	B-Protocol
solutions	O
are	O
now	O
able	O
to	O
overcome	O
many	O
of	O
these	O
challenges	O
.	O
</s>
<s>
When	O
used	O
in	O
conjunction	O
with	O
communication	O
channels	O
like	O
live	O
chat	O
,	O
video	O
chat	O
,	O
or	O
voice	O
calls	O
,	O
cobrowsing	B-Protocol
has	O
been	O
shown	O
to	O
greatly	O
improve	O
both	O
online	O
sales	O
and	O
customer	O
support	O
.	O
</s>
<s>
A	O
number	O
of	O
companies	O
such	O
as	O
eGain	O
,	O
Recursive	O
Labs	O
,	O
Glance	O
Networks	O
and	O
Pegasystems	O
are	O
known	O
for	O
developing	O
software	O
for	O
cobrowsing	B-Protocol
,	O
or	O
have	O
acquired	O
cobrowsing	B-Protocol
companies	O
.	O
</s>
<s>
Surfly	O
and	O
Upscope	O
have	O
uniquely	O
developed	O
code-less	O
proxy	O
cobrowsing	B-Protocol
whereby	O
neither	O
a	O
javascript	O
snippet	O
or	O
an	O
extension	O
is	O
required	O
to	O
cobrowse	O
.	O
</s>
<s>
Recursive	O
Labs	O
develops	O
cobrowsing	B-Protocol
mobile	O
SDKs	O
and	O
CRM	O
software	O
that	O
integrates	O
with	O
video	O
chat	O
.	O
</s>
<s>
The	O
company	O
has	O
integrations	O
with	O
customer	O
relationship	O
management	O
(	O
CRM	O
)	O
tools	O
,	O
such	O
as	O
Salesforce	B-Application
,	O
Microsoft	B-Application
Dynamics	I-Application
,	O
Genesys	O
,	O
SAP	O
,	O
and	O
Zendesk	O
.	O
</s>
<s>
In	O
2014	O
,	O
Oracle	B-Application
Corporation	I-Application
purchased	O
LiveLOOK	O
for	O
its	O
cobrowsing	B-Protocol
technology	O
.	O
</s>
<s>
Also	O
in	O
2014	O
,	O
Pegasystems	O
acquired	O
the	O
cobrowsing	B-Protocol
tool	O
Firefly	O
,	O
which	O
was	O
developed	O
by	O
a	O
startup	O
from	O
Philadelphia	O
,	O
Pennsylvania	O
funded	O
by	O
First	O
Round	O
Capital	O
.	O
</s>
