<s>
CCTRL	B-Application
is	O
a	O
call	O
control	O
XML	B-Protocol
,	O
not	O
to	O
be	O
confused	O
with	O
the	O
W3C	O
standard	O
CCXML	O
.	O
</s>
<s>
CCTRL	B-Application
allows	O
web	O
developers	O
to	O
create	O
telephony	O
services	O
that	O
run	O
on	O
Lignup	O
,	O
Inc.	O
'	O
s	O
software	O
communications	O
platform	O
.	O
</s>
<s>
CCTRL	B-Application
is	O
often	O
used	O
in	O
hosted	O
telephony	O
applications	O
.	O
</s>
<s>
CCTRL	B-Application
can	O
be	O
practically	O
applied	O
in	O
call	O
initiation	O
,	O
management	O
,	O
and	O
termination	O
services	O
.	O
</s>
<s>
CCTRL	B-Application
enables	O
developers	O
to	O
perform	O
call	O
control	O
and	O
media	O
processing	O
via	O
XML	B-Protocol
.	O
</s>
<s>
Unique	O
features	O
of	O
LignUp	O
's	O
CCTRL	B-Application
platform	O
include	O
its	O
ability	O
to	O
handle	O
events	O
asynchronously	O
,	O
contributing	O
additional	O
stability	O
to	O
servers	O
that	O
receive	O
many	O
requests	O
at	O
once	O
.	O
</s>
<s>
CCTRL	B-Application
is	O
open	O
standards	O
,	O
written	O
in	O
a	O
non-proprietary	O
markup	O
language	O
.	O
</s>
<s>
Currently	O
,	O
CCTRL	B-Application
supports	O
call	O
initiation	O
,	O
call	O
termination	O
,	O
and	O
voice	O
application	O
initiation	O
.	O
</s>
<s>
The	O
term	O
CCTRL	B-Application
originated	O
from	O
its	O
first	O
use	O
as	O
core	O
part	O
of	O
the	O
LignUp	O
Communications	O
Platform	O
,	O
a	O
native-SIP	O
based	O
communications	O
system	O
that	O
leverages	O
CCTRL	B-Application
and	O
MCTRL	O
to	O
deliver	O
web	O
services	O
content	O
.	O
</s>
