<s>
Business	B-Application
Intelligence	I-Application
2.0	I-Application
(	O
BI	O
2.0	O
)	O
is	O
a	O
development	O
of	O
the	O
existing	O
business	B-General_Concept
intelligence	I-General_Concept
model	O
that	O
began	O
in	O
the	O
mid-2000s	O
,	O
where	O
data	O
can	O
be	O
obtained	O
from	O
many	O
sources	O
.	O
</s>
<s>
The	O
process	O
allows	O
for	O
the	O
querying	O
of	O
real-time	O
corporate	O
data	O
by	O
employees	O
,	O
but	O
approaches	O
the	O
data	O
with	O
a	O
web	B-Application
browser	I-Application
based	O
solution	O
.	O
</s>
<s>
This	O
is	O
in	O
contrast	O
to	O
previous	O
proprietary	O
querying	O
tools	O
that	O
characterizes	O
previous	O
BI	B-General_Concept
software	I-General_Concept
.	O
</s>
<s>
The	O
growth	O
in	O
service-oriented	O
architectures	O
(	O
SOA	O
)	O
is	O
one	O
of	O
the	O
main	O
factors	O
for	O
the	O
development	O
of	O
BI	O
2.0	O
,	O
which	O
is	O
intended	O
to	O
be	O
more	O
flexible	O
and	O
adaptive	O
than	O
normal	O
business	B-General_Concept
intelligence	I-General_Concept
.	O
</s>
<s>
Data	B-General_Concept
exchange	I-General_Concept
processes	O
also	O
differ	O
,	O
with	O
XBRL	O
(	O
Extensible	O
Business	O
Reporting	O
Language	O
)	O
,	O
Web	O
Services	O
and	O
various	O
Semantic	O
Web	O
ontologies	O
enable	O
using	O
data	O
external	O
to	O
an	O
organization	O
,	O
such	O
as	O
benchmarking	O
type	O
information	O
.	O
</s>
<s>
Business	B-Application
Intelligence	I-Application
2.0	I-Application
is	O
believed	O
to	O
have	O
been	O
named	O
after	O
Web	O
2.0	O
,	O
although	O
it	O
takes	O
elements	O
from	O
both	O
Web	O
2.0	O
(	O
a	O
focus	O
on	O
user	O
empowerment	O
and	O
community	O
collaboration	O
,	O
technologies	O
like	O
RSS	O
and	O
the	O
concept	O
of	O
mashups	B-Application
)	O
,	O
and	O
the	O
Semantic	O
Web	O
,	O
sometimes	O
called	O
“	O
Web	O
3.0	O
”	O
(	O
semantic	O
integration	O
through	O
shared	O
ontologies	O
to	O
enable	O
easier	O
exchange	O
of	O
data	O
)	O
.	O
</s>
