<s>
The	O
Bloomberg	B-Application
Terminal	I-Application
is	O
a	O
computer	O
software	O
system	O
provided	O
by	O
the	O
financial	O
data	O
vendor	O
Bloomberg	O
L.P.	O
that	O
enables	O
professionals	O
in	O
the	O
financial	O
service	O
sector	O
and	O
other	O
industries	O
to	O
access	O
Bloomberg	O
Professional	O
Services	O
through	O
which	O
users	O
can	O
monitor	O
and	O
analyze	O
real-time	O
financial	O
market	O
data	O
and	O
place	O
trades	O
on	O
the	O
electronic	O
trading	O
platform	O
.	O
</s>
<s>
The	O
system	O
also	O
provides	O
news	O
,	O
price	O
quotes	O
,	O
and	O
messaging	O
across	O
its	O
proprietary	B-Application
secure	O
network	O
.	O
</s>
<s>
It	O
is	O
well	O
known	O
among	O
the	O
financial	O
community	O
for	O
its	O
black	B-General_Concept
interface	I-General_Concept
,	O
which	O
has	O
become	O
a	O
recognizable	O
trait	O
of	O
the	O
service	O
.	O
</s>
<s>
All	O
Bloomberg	B-Application
Terminals	I-Application
are	O
leased	O
in	O
two-year	O
cycles	O
(	O
in	O
the	O
late	O
1990s	O
and	O
early	O
2000s	O
,	O
three-year	O
contracts	O
were	O
an	O
option	O
)	O
,	O
with	O
leases	O
originally	O
based	O
on	O
how	O
many	O
displays	O
were	O
connected	O
to	O
each	O
terminal	O
(	O
this	O
predated	O
the	O
move	O
to	O
Windows-based	O
application	O
)	O
.	O
</s>
<s>
As	O
of	O
2022	O
,	O
there	O
were	O
325,000	O
Bloomberg	B-Application
Terminal	I-Application
subscribers	O
worldwide	O
.	O
</s>
<s>
Using	O
this	O
money	O
,	O
Bloomberg	O
,	O
having	O
designed	O
in-house	O
computerized	O
financial	O
systems	O
for	O
Salomon	O
,	O
set	O
up	O
a	O
data	O
services	O
company	O
named	O
Innovative	O
Market	O
Systems	O
(	O
IMS	O
)	O
based	O
on	O
his	O
belief	O
that	O
Wall	O
Street	O
would	O
pay	O
a	O
premium	O
for	O
high-quality	O
business	O
information	O
,	O
delivered	O
instantaneously	O
on	O
computer	B-General_Concept
terminals	I-General_Concept
in	O
a	O
variety	O
of	O
usable	O
formats	O
.	O
</s>
<s>
The	O
company	O
sold	O
customized	O
computer	B-General_Concept
terminals	I-General_Concept
that	O
delivered	O
real-time	O
market	O
data	O
,	O
financial	O
calculations	O
and	O
other	O
analytics	O
to	O
Wall	O
Street	O
firms	O
.	O
</s>
<s>
At	O
first	O
,	O
the	O
machine	O
was	O
called	O
the	O
Market	O
Master	O
terminal	O
,	O
but	O
later	O
became	O
known	O
as	O
the	O
Bloomberg	B-Application
Terminal	I-Application
or	O
simply	O
"	O
The	O
Bloomberg	O
"	O
.	O
</s>
<s>
Starting	O
in	O
2012	O
,	O
Bloomberg	B-Application
Terminal	I-Application
had	O
a	O
greater	O
annual	O
revenue	O
than	O
Thomson	O
Reuters	O
,	O
the	O
company	O
that	O
founded	O
the	O
market	O
data	O
business	O
.	O
</s>
<s>
Sales	O
from	O
the	O
Bloomberg	B-Application
terminal	I-Application
account	O
for	O
more	O
than	O
85	O
percent	O
of	O
Bloomberg	O
L.P.	O
'	O
s	O
annual	O
revenue	O
.	O
</s>
<s>
The	O
financial	O
data	O
vendor	O
's	O
proprietary	B-Application
computer	O
system	O
starts	O
at	O
$	O
25,000	O
per	O
user	O
per	O
year	O
.	O
</s>
<s>
The	O
terminal	O
implements	O
a	O
client-server	O
architecture	O
with	O
the	O
server	O
running	O
on	O
a	O
multiprocessor	O
Unix	B-Application
platform	O
.	O
</s>
<s>
The	O
client	O
,	O
used	O
by	O
end	O
users	O
to	O
interact	O
with	O
the	O
system	O
,	O
is	O
a	O
Windows	B-Application
application	O
that	O
typically	O
connects	O
directly	O
through	O
a	O
router	O
provided	O
by	O
Bloomberg	O
and	O
installed	O
on-site	O
.	O
</s>
<s>
End	O
users	O
can	O
also	O
make	O
use	O
of	O
an	O
extra	O
service	O
(	O
Bloomberg	O
Anywhere	O
)	O
to	O
allow	O
the	O
Windows	B-Application
application	O
to	O
connect	O
via	O
internet/IP	O
,	O
or	O
Web	O
access	O
via	O
a	O
Citrix	B-Application
client	O
.	O
</s>
<s>
There	O
are	O
also	O
applications	O
that	O
allow	O
mobile	O
access	O
via	O
Android	B-Application
and	O
iOS	B-Operating_System
.	O
</s>
<s>
The	O
server	O
side	O
of	O
the	O
terminal	O
was	O
originally	O
developed	O
using	O
mostly	O
the	O
programming	O
languages	O
Fortran	B-Application
and	O
C	B-Language
.	O
Recent	O
years	O
have	O
seen	O
a	O
transition	O
towards	O
C++	B-Language
and	O
embedded	O
JavaScript	B-Language
on	O
the	O
clients	O
and	O
servers	O
.	O
</s>
<s>
Using	O
a	O
proprietary	B-Application
form	O
of	O
context-switching	O
,	O
the	O
servers	O
keep	O
track	O
of	O
the	O
state	O
of	O
each	O
end	O
user	O
,	O
allowing	O
consecutive	O
interactions	O
from	O
a	O
single	O
user	O
to	O
be	O
handled	O
by	O
different	O
server	O
processes	O
.	O
</s>
<s>
The	O
graphical	B-Application
user	I-Application
interface	I-Application
(	O
GUI	B-Application
)	O
code	O
is	O
also	O
proprietary	B-Application
.	O
</s>
<s>
Michael	O
Bloomberg	O
's	O
1997	O
autobiography	O
contains	O
a	O
chapter	O
entitled	O
"	O
Computers	O
for	O
Virgins	O
"	O
,	O
which	O
explains	O
the	O
differences	O
in	O
the	O
design	O
of	O
the	O
terminal	O
and	O
its	O
keyboard	O
from	O
the	O
standard	O
IBM	B-Device
PC	I-Device
keyboard	I-Device
layout	O
that	O
was	O
popular	O
at	O
that	O
time	O
.	O
</s>
<s>
Originally	O
a	O
self-contained	O
operating	O
system	O
running	O
on	O
custom	O
hardware	O
commonly	O
referred	O
to	O
as	O
a	O
Bloomberg	O
Box	O
,	O
the	O
Bloomberg	B-Application
Terminal	I-Application
now	O
functions	O
as	O
an	O
application	O
within	O
the	O
Windows	B-Application
environment	O
.	O
</s>
<s>
Core	O
Terminal	O
is	O
the	O
original	O
Bloomberg	O
system	O
;	O
typically	O
consisting	O
of	O
four	O
windows	B-Application
,	O
or	O
Panels	O
,	O
each	O
Panel	O
contains	O
a	O
separate	O
instance	O
of	O
the	O
terminal	O
command	O
line	O
.	O
</s>
<s>
Users	O
can	O
run	O
all	O
four	O
windows	B-Application
on	O
a	O
single	O
monitor	O
or	O
spread	O
them	O
out	O
amongst	O
many	O
monitors	O
,	O
maximizing	O
the	O
information	O
shown	O
on	O
each	O
,	O
to	O
effectually	O
create	O
up	O
to	O
four	O
terminals	O
.	O
</s>
<s>
Launchpad	O
is	O
a	O
customizable	O
display	O
consisting	O
of	O
a	O
number	O
of	O
smaller	O
windows	B-Application
,	O
called	O
components	O
,	O
each	O
dedicated	O
to	O
permanently	O
displaying	O
one	O
set	O
of	O
data	O
.	O
</s>
<s>
A	O
typical	O
user	O
would	O
be	O
a	O
stockbroker	O
who	O
wishes	O
to	O
keep	O
a	O
list	O
of	O
30	O
stocks	O
visible	O
at	O
all	O
times	O
:	O
Launchpad	O
allows	O
the	O
user	O
to	O
create	O
a	O
small	O
component	O
which	O
will	O
show	O
these	O
prices	O
constantly	O
,	O
saving	O
the	O
user	O
from	O
having	O
to	O
check	O
each	O
stock	O
independently	O
in	O
the	O
4	O
terminal	O
windows	B-Application
.	O
</s>
<s>
The	O
Instant	O
Bloomberg	O
messaging/chat	O
tool	O
is	O
a	O
Launchpad	O
component	O
,	O
as	O
are	O
the	O
chat	O
windows	B-Application
it	O
creates	O
.	O
</s>
<s>
To	O
launch	O
a	O
normal	O
function	O
from	O
the	O
Bloomberg	B-Application
Terminal	I-Application
's	O
4	O
Screens	O
into	O
launchpad	O
type	O
 { LLP } 	O
from	O
the	O
target	O
screen	O
you	O
wish	O
to	O
turn	O
into	O
a	O
launchpad	O
item	O
.	O
</s>
<s>
The	O
Bloomberg	O
Open	O
API	B-Application
(	O
BLPAPI	O
)	O
application	B-Application
programming	I-Application
interface	I-Application
(	O
API	B-Application
)	O
allows	O
third-party	B-General_Concept
applications	I-General_Concept
,	O
such	O
as	O
Microsoft	B-Application
Excel	I-Application
,	O
to	O
access	O
Bloomberg	O
data	O
via	O
the	O
Terminal	O
and	O
Bloomberg	O
's	O
market	O
data	O
products	O
.	O
</s>
<s>
The	O
Bloomberg	B-Application
Terminal	I-Application
installation	O
ships	O
with	O
Excel	B-Application
add-ins	O
which	O
facilitate	O
building	O
spreadsheets	O
which	O
consume	O
market	O
data	O
.	O
</s>
<s>
In	O
addition	O
,	O
Bloomberg	O
offers	O
free	O
BLPAPI	O
SDKs	O
allowing	O
Bloomberg	O
subscribers	O
to	O
build	O
their	O
own	O
software	O
which	O
accesses	O
market	O
data	O
in	O
Wolfram	B-Language
Language	I-Language
,	O
C	B-Language
,	O
C++	B-Language
,	O
Java	B-Language
,	O
.NET	B-Application
,	O
Perl	B-Language
,	O
and	O
Python	B-Language
,	O
on	O
Windows	B-Application
,	O
Linux	B-Application
,	O
macOS	B-Application
,	O
and	O
Solaris	B-Application
.	O
</s>
<s>
The	O
largest	O
competitor	O
to	O
the	O
Bloomberg	B-Application
Terminal	I-Application
is	O
Refinitiv	O
with	O
its	O
Eikon	O
offering	O
,	O
formerly	O
owned	O
by	O
Thomson	O
Reuters	O
.	O
</s>
<s>
Other	O
major	O
competitors	O
include	O
Money.Net	B-Application
,	O
SIX	O
Financial	O
Information	O
,	O
Markit	O
,	O
FactSet	O
Research	O
Systems	O
,	O
Capital	O
IQ	O
,	O
Fidessa	O
and	O
Dow	O
Jones	O
.	O
</s>
