<s>
Beats	B-Device
Pill	I-Device
is	O
a	O
brand	O
of	O
portable	O
Bluetooth	B-Protocol
speakers	O
produced	O
by	O
Beats	O
Electronics	O
.	O
</s>
<s>
The	O
devices	O
include	O
3.5	B-Device
mm	I-Device
audio	I-Device
input	O
and	O
output	O
jacks	O
and	O
charges	O
over	O
a	O
Micro	O
USB	O
port	O
.	O
</s>
<s>
Serving	O
as	O
one	O
of	O
the	O
company	O
's	O
first	O
self-developed	O
products	O
after	O
the	O
end	O
of	O
its	O
exclusive	O
manufacturing	O
deal	O
with	O
Monster	O
Cable	O
Products	O
,	O
the	O
Beats	B-Device
Pill	I-Device
was	O
designed	O
by	O
Robert	O
Brunner	O
's	O
studio	O
Ammunition	O
Design	O
Group	O
,	O
and	O
carries	O
a	O
capsule-based	O
design	O
roughly	O
in	O
length	O
.	O
</s>
<s>
The	O
Pill	O
uses	O
Bluetooth	B-Protocol
to	O
connect	O
to	O
a	O
device	O
(	O
such	O
as	O
a	O
smartphone	B-Application
)	O
,	O
and	O
also	O
supports	O
near-field	O
communication	O
for	O
device	O
pairing	O
.	O
</s>
<s>
The	O
device	O
also	O
includes	O
a	O
microphone	B-Application
so	O
it	O
can	O
be	O
used	O
as	O
a	O
speakerphone	O
.	O
</s>
<s>
The	O
Pill	O
is	O
also	O
an	O
aptX-certified	O
device	O
.	O
</s>
<s>
The	O
Beats	B-Device
Pill+	I-Device
was	O
unveiled	O
in	O
October	O
2015	O
,	O
as	O
the	O
first	O
revision	O
to	O
the	O
product	O
released	O
under	O
Apple	O
Inc	O
.	O
ownership	O
.	O
</s>
<s>
The	O
Pill+	O
uses	O
Apple	O
's	O
Lightning	B-Architecture
connector	I-Architecture
instead	O
of	O
USB	O
,	O
and	O
can	O
charge	O
supported	O
iOS	B-Application
products	O
from	O
its	O
battery	O
—	O
which	O
has	O
an	O
increased	O
capacity	O
rated	O
for	O
12	O
hours	O
of	O
use	O
on	O
a	O
single	O
charge	O
.	O
</s>
<s>
The	O
Pill+	O
has	O
a	O
companion	O
mobile	B-Application
app	I-Application
for	O
iOS	B-Application
and	O
Android	B-Application
devices	O
,	O
used	O
for	O
pairing	O
speakers	O
together	O
(	O
in	O
place	O
of	O
NFC	O
)	O
,	O
and	O
allowing	O
multiple	O
users	O
to	O
alternate	O
playing	O
music	O
on	O
a	O
single	O
Pill	O
(	O
"	O
DJ	O
mode	O
"	O
)	O
.	O
</s>
<s>
A	O
commercial	O
for	O
the	O
Beats	B-Device
Pill	I-Device
starred	O
Robin	O
Thicke	O
and	O
Pharrell	O
Williams	O
;	O
reprising	O
their	O
music	O
video	O
for	O
"	O
Blurred	O
Lines	O
"	O
,	O
it	O
featured	O
scenes	O
of	O
female	O
dancers	O
using	O
the	O
speakers	O
as	O
a	O
prop	O
.	O
</s>
<s>
Follow-up	O
ads	O
in	O
the	O
campaign	O
included	O
references	O
to	O
events	O
that	O
occurred	O
during	O
the	O
show	O
,	O
and	O
one	O
where	O
Siri	B-Application
refuses	O
to	O
invite	O
the	O
characters	O
to	O
attend	O
a	O
party	O
being	O
held	O
by	O
Dr.	O
Dre	O
to	O
celebrate	O
the	O
company	O
's	O
sale	O
to	O
Apple	O
.	O
</s>
<s>
The	O
Beats	B-Device
Pill	I-Device
was	O
met	O
with	O
mixed	O
reviews	O
;	O
while	O
praise	O
was	O
received	O
for	O
its	O
hardware	O
design	O
,	O
ease-of-use	O
,	O
and	O
the	O
levels	O
of	O
volume	O
it	O
could	O
produce	O
,	O
the	O
Pill	O
was	O
primarily	O
criticized	O
for	O
its	O
audio	O
quality	O
and	O
price	O
.	O
</s>
<s>
However	O
,	O
connectivity	O
issues	O
were	O
noticed	O
with	O
devices	O
running	O
iOS	B-Operating_System
6	I-Operating_System
,	O
and	O
its	O
review	O
score	O
was	O
later	O
revised	O
from	O
3.5	O
to	O
just	O
3	O
out	O
of	O
5	O
,	O
citing	O
the	O
introduction	O
of	O
competing	O
products	O
offering	O
equivalent	O
or	O
better	O
sound	O
quality	O
and	O
a	O
lower	O
price	O
than	O
the	O
Pill	O
.	O
</s>
<s>
PC	O
Magazine	O
felt	O
that	O
the	O
Pill+	O
offered	O
a	O
"	O
clean	O
,	O
well-defined	O
,	O
balanced	O
listening	O
experience	O
"	O
,	O
but	O
that	O
since	O
their	O
drivers	B-Device
were	O
not	O
angled	O
upward	O
,	O
"	O
you	O
miss	O
much	O
of	O
the	O
definition	O
the	O
tweeters	O
bring	O
to	O
the	O
table	O
unless	O
they	O
happen	O
to	O
be	O
lined	O
up	O
with	O
your	O
ears.	O
"	O
</s>
