Hmm, frozen fish sticks sure start off looking suspiciously like the protein blocks from Snowpiercer and you know how that turned out (if you watched the movie). But this is all fish! Minced cod, to be exact. The frozen blocks of fish supposedly trap the flavor and are presumably more efficient to ship.
Apparently, one of those pink-ish, beige-ish bars are 48cm long and can be turned into 85 fish sticks. That's a lot.
One day we will make a How It's Made infinite GIF loop of how to make an infinite GIF loop of a How It's Made program to start a chain reaction that will destroy the space-time fabric. Until then, enjoy Sploid's How It's Made Infinite GIF series.