THE NEW KIT IS OUT
AND THE NEW INSTRUCTABLE IS HERE
Bright Bike is a project we've been researching at Eyebeam for a while now. Why?
1. Biking can be dangerous.
2. Biking at night, in a city, can be even more dangerous.
3. Increased visibility is the best and easiest way to make these things safer.
4. There are some remarkable materials that can make bicycles much more visible to cars. These materials are called RETROREFLECTIVE.
Retroreflective materials have tiny glass beads suspended on their surface that reflect light back to the source. What this means is that a retroreflective material normally appears as a solid color but shines bright white to any direct light - like a car headlight.
The question is, "How do I make my bike Retroreflective?"
The answer is five easy steps.
After that, you've got a beautiful, solid-colored bike, that makes you more visible to cars than ever before.