I guess "melted" isn't good enough for fast food purveyors any more. Their cheese has to be "melty." I've lost track of how many chains are advertising items featuring "melty" cheese.
When fast food chains are dumbing things down, you know you're getting into heretofore unexplored levels of dumbness.
Many years ago, Burger King came out with a ham and cheese. sandwich called a Yumbo. There was a hiliarious column in the Providence Journal by a guy who refused to order a Yumbo. He kept asking for a ham and cheese sandwich. They kept asking if he wanted a Yumbo. He never got his sandwich.
And I will never order anything with "melty" in the name.