A resident of Chipping Sodbury is mounting a one-man campaign against his local Odeon cinema in protest at the continued 'Knock Off Nigel' campaign being run in cinemas across the country.
The campaign, which aims to highlight the damage caused by DVD piracy, portrays a fictional character called 'Knock Off Nigel' as a copyright thief who produces low-quality copies of popular cinema films and DVD's.
Nigel Duffy complained: "Its an absolute insult to Nigels everywhere to have a name defamed in this way. What's wrong with a 'Klepto Kevin', 'Rip Off Roger' or a 'Free Loader Fred'? I'm sure they're all names that are far more likely to be associated with DVD piracy.
"If this character was portrayed as being of ethnic origin, race relations would be all over this like a rash!"
Mr Duffy added: "The people responsible for creating these advertisements obviously cannot present a logical, well reasoned argument to back their case. Instead, they choose to resort to sweeping generalisations and stereo-typical images. Anyhow, everyone knows that most knocked off DVDs are bought in by immigrants or sold by thieving Scousers, so their argument is clearly flawed".
Mr Duffy is currently maintaining a one-man protest each evening at his local Odeon waving banners, shouting a bit and generally making a twat of himself.