The Celebrity 100
#40 Ellen DeGeneres - The 2009 Celebrity 10006.03.09, 06:00 PM EDT
Though her primary gig remains host of the popular talk-show hit The Ellen DeGeneres Show, she also lends her face and highly marketable name to American Express and CoverGirl.
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Though her primary gig remains host of the popular talk-show hit The Ellen DeGeneres Show, she also lends her face and highly marketable name to American Express and CoverGirl. Given her much-discussed love of animals, her estimated 15% stake in Halo Purely for Pets pet food is hardly a surprise.
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Earnings estimates are for June 2008 to June 2009. Includes dollars earned solely from entertainment income. Management, agent and attorney fees have not been deducted. Figures rounded off where appropriate. Sources include Billboard, Pollstar, Adams Media Research, Nielsen SoundScan and Nielsen BookScan. Rankings are generated by combining earnings with other metrics: Web mentions on Google press clips compiled by LexisNexis; TV/radio mentions by Factiva; and number of times a celebrity's face appeared on the cover of 25 major consumer magazines.