Sari, Amalia (2006) PENGARUH FAKTOR PSIKOLOSI, FAKTOR SOSIOLOGI, FAKTOR KEMASAN ACARA TERHADAP TINDAK REMAJA MENONTON SINETRON “BAJAJ BAJURI” DI TRANS TV(Studi pada siswa kelas III di SMUN 01 Batu). Other thesis, University of Muhammadiyah Malang.
Download (96kB) | Preview
Keywords: Influence of psychological factors, sociological factors, and factors of packaging events, Interest Watch. Soap opera is one form of mass communication media since played a role in process of formation of value - the value adopted for the public viewers, One of them is a teenager, because adolescence is the age most vulnerable to influences that often provide stimulus. The mushrooming of soap operas that show violence, sadism, consumptive lifestyles feared would damage the moral life as a teenage audience spectators. This makes it more creative filmmakers in presenting sebauh sinetrons in order to appear different from the others. As Bajaj Bajuri sinetrons comedy aimed at all ages can memeberikan a different both in terms of themes and packaging of the soap opera. Based on the above, the researchers want to know is there any influence of psychological factors, sociological factors, and packing factor of interest in watching the show. In this research uses theory and gratification.Teori Uses Uses and gratification to say that media users play an active role to select and use these media in other words that the parties are active in the communication process. The research method used is explanatif by using quantitative analysis or testing hypotheses. The population in this study were students SMU 01 Batu Class III 343 students and based on the results of questionnaires which were randomly selected and representative of what is desired by the researcher, the number of respondents as many as 86 students. Data collection techniques were Questionnaire, observations, and documentation. While analyzing the data, used multiple linear regression because the variable X is more than one and can be obtained from the F> F namely 24 944> 2.72 and prove the existence of significant influence between the influence of psychological factors, sociological factors, and factors packaging event of interest to watch soap opera teen Bajaj Bajuri transformed Tv. And magnitude of the effect caused by three factors is 47.7%. From the above results it can be concluded that there is significant influence between psychological factors, sociological factors, and show packaging factor against SMU student interest Bajaj Bajuri 1Batu watching soap operas on TV Tarns Student University of Malang, for further research should be to explore more of the factors that encourage teenagers to watch a television soap opera, so it can be seen that there are many influences that affect adolescents watch soap operas.
|Item Type:||Thesis (Other)|
|Subjects:||L Education > L Education (General)|
|Divisions:||Faculty of Social and Political Science > Department of Communication Sience|
|Depositing User:||Zainul Afandi|
|Date Deposited:||18 Jul 2012 08:59|
|Last Modified:||18 Jul 2012 08:59|
Actions (login required)