Before you create a revolution via a business launch, have an idea of how you're going to build an enterprise and capture profit, says Thomas Prescott, CEO of Align Technology. He quotes Clayton Christensen who advises entrepreneurs to, "Be patient for growth; don't be patient for profitability." Know from the onset how the company can be scaled and how it will be exited. Prescott says this is the difference between a company with longevity and one with simply an interesting product.
Oct 21, 2010