What it is: A modern interpretation of the original Volkswagen Bus. The new van is a rehash of the Microbus concept that VW showed 10 years ago under then-CEO Ferdinand Piëch—it was subsequently killed by his successor Bernd Pischetsrieder. The Microbus would replace the Chrysler-sourced Routan that was unloved by everyone except Brooke Shields.
Why it matters: Like the Beetle, the original Bus remains a strong emotional draw for boomers. Emotion is just what VW needs as it begins to fill its U.S. showrooms with bland sedans.
Platform: Front-engine, front-drive platform related to Golf, Jetta, and Passat.
Powertrain: Turbocharged, four-cylinder gasoline and diesel engines; a hybrid is a strong possibility.
What might go wrong: It will likely be built in Europe, which means that this Microbus may have a mega price.
Estimated arrival and price: Debuts in the fall of 2013 with sales beginning in 2014. A sticker price of $30,000 would be necessary to compete, but we expect it to be closer to $40,000.