As you can tell from the close-ups, the phone being used in the ad is the Motorola DROID RAZR M with a Windows Phone 8 screen and controls photoshopped on to that edge-to-edge display. Yeah, we don't get it either. If you're going to run an ad for the Nokia Lumia 822, why not use the Nokia Lumia 822 in the ad?
We get that those happy people drinking Coca-Cola are consuming something else in front of the camera because the beverage does not photograph well enough for a commercial. But there would seem to be no excuse for this. Nonetheless, if you play this just right, you might be able to confuse a poor kid and at the same time, spend some hours testing out phones in the store. Sounds like a good Saturday to us.