Other challenges facing the industry include:
Extending information technology beyond the supply chain to increase
Shifting balance of power to retailers, who are driving price reductions and making increasing demands for promotional support and higher levels of service
Increased competition for smaller companies in an environment where scale can help ease many competitive, legislative, and reputational pressures
Maintaining consumer loyalty by achieving returns from ever-increasing promotional budgets and consumer demands for quality, choice and convenience
Preserving reputations as investors and consumer demand for non-financial information increases
Growing concern around health among consumers and increasing regulations, such as the European Union’s proposed law on Genetically Modified Food (GMO) labeling.
At Samjong KPMG, we work with a number of leading food and drink businesses to help manage business and technology risks and increase competitiveness by creating, releasing and protecting value. Our Consumer Markets practice provide clients with in-depth business understanding, industry knowledge and insight, to help them be step ahead.