Beyond the schlock of the new: eight strategies for design and foresight
by Kevin McCullagh
[For those from outside the USA: “schlock” is a play of words, referring to both the “shock of the new” and the “schlock” that this newness often incorporates. “Schlock” is an English word of Yiddish origin meaning “something cheap, shoddy, or inferior”.]
When done well foresight can help designers make sense of a world in flux, bring clarity to planning, and help situate strategy within a future context in a way that can be communicated to senior management. Kevin McCullagh, director of Plan, presents eight good habits he learned to adopt when doing foresight strategies.
Conventional wisdom: eight ways to save design conferences
by Alissa Walker
Design conferences have become exercises in regenerated, wasteful spectacle. Alissa Walker, a self-described conference junkie shows us how to bring back the magic, also with eight ideas.