Archive for November 10th, 2011
Pozible is a crowdfunding platform and community for creative projects and ideas. Developed for artists, musicians, filmmakers, journalists, designers, entrepreneurs, inventors, event organisers, software developers and all creative minded people to help make great things possible. Inspired by crowdsourcing, crowdfunding describes the collective cooperation, attention and trust by people who network and pool their money together, usually via the Internet, in order to support efforts initiated by other people or organisations.
We offer creative individuals, groups and organisations the opportunity to raise funds through pre-selling tangible and intangible rewards by posting a project on the pozible.com. Each project has a funding goal and a time limit (from 1 – 90 days) set by the project creator. During this time the project creator spreads the word about the idea to their fans, friends, family, strangers and sponsors. Supporters simply register and help fund the project.
The eurozone, like the rest of the world economy, is a complex networked system. That gives it properties economists rarely consider but which could help us understand the current crisis.
Complex networks have many interconnected components which influence each other’s behaviour. These changes then feed back on each other. A famous example is the numbers of predators and prey in a given environment, which vary in a complex interdependent way. The eurozone – the 17 countries that share a common currency, the euro – is similarly interdependent, with similar feedback mechanisms.
All complex networks are governed by a balance between negative feedback, such as interest rates, which is stabilising, and positive feedback, such as the self-reinforcing erosion of trust in markets, which is destabilising, says physicist Len Fisher at the University of Bristol.
Looking for advice on how to run a successful crowdfunding campaign? This article lays out some of the most important considerations you’ll need to take into account if you want to build your crowd, get them engaged, and drive them to a rewarding conclusion.
dSo first things first: you’ve got to have a crowd to crowdfund something. Who are you going to reach out to with your pitch? How do you know if they’ll care about what you’re doing? How will you identify your early adopters, those precious individuals who step up first and get the process rolling? And how much money should you ask for from your community of potential supporters? To answer these questions, you’ll need to:
- Define the user group that will benefit from bringing your project into being;
- Measure your sphere of influence to get a handle on the power of your crowd for leveraging change;
- Determine the scope of your project based on insights about your crowd;
- Set priorities for who to engage first before you get started;
- Get the momentum rolling and grow your support base as you go along.