The Onion has a dead-on spoof of how major media selects "experts" for their articles. The spoof is worth reading in total, but to give you a taste:
Dr. Gary Canton, a professor of applied nuclear physics and
energy-development technologies at MIT and a leading expert in American
nuclear-power applications, was rejected by MSNBC producers for being
"too boring for TV" Monday....
"[Canton] went on like that for six... long... minutes," ...
"Fact after mind-numbing fact. Then he started spewing all these
statistics about megawatts and the nation's current energy consumption
and I don't know what, because my mind just shut off. I tried to lead
him in the right direction. I told him to address the fears that the average citizen might have about nuclear power, but he still utterly failed to mention meltdowns, radiation, or mushroom clouds."...
MSNBC chose Skip Hammond, former Arizona State football player, MBA holder, and author of Imprison The Sun: America's Coming Nuclear-Power Holocaust. Hammond is best known for his "atomic domino" theory of chained power-plant explosions and his signature lavender silk tie.
"Absolute Armageddon," Hammond said when asked about the dangers
increased reliance on nuclear power might pose. "Atoms are not only too
tiny to be seen, they're too powerful to be predicted. Three Mile
Island? Remember it? I do. Don't they?"
"Clouds of radiation, glowing rivers, a hole reaching to the earth's
core"”that's what we're facing, " Hammond continued. "Death of one in
four Americans! Count off, everyone: one, two, three, you. Millions of people gone. And no one's even mentioned terrorism yet. You have to wonder why not."
According to [MSNBC], Hammond was "perfect."
Dead-on. Tell me you haven't seen this exact type of thing in stories on nuclear power, biotechnology, genetically modified crops, global warming, breast implants, Vioxx, etc etc.