charities are now big business
why are charities now a big business here? can we afford to do away with the commercialisation of charities? long long time ago, charities were collecting money in 5c and 10c. today that kind of collection is frown upon. wasteful, unsophisticated, untalented enterprise. what we shall do is commercialisation, beg in a big way, beg with style, employ super talents and superstars to do the job. never mind about money. pay them well or you get peanuts with monkeys. so we have today big charities as big business. the objectives are now different. pull out every trick in the marketing bag and get the money to come in. that is the objective. why can't charities survive with a few cents here and there? why must charities raised big money? why is money not enough in charities? why helping the helpless is now so expensive? why is there a need for such a massive effort to raise so much money? doing an ivf cost between $7,000 to $20,000. a new drug for heart patient cost $6,000 a month. it is called the behtahan therapy. oops it is called the bosentan therapy. a dialysis cost $180 per treatment and a patient needs to be treated about 8 to 10 times a month. let me see, about $1,500 to $1,800, in order to be alive. the advances in medical science, in medication, have kept many people alive. the high cost of medication and treatment have also kept many people alive. people need money to buy time to live. and these costs are so high. looks like there is no other alternative but to set up professional fund raising organisations.