The WWE Universe is populated with some very intriguing characters, but for every legitimate ratings draw, there are two characters that make viewers change the channel.
Some of these off-putting characters have a wealth of untapped potential. Therein lies a problem: only dedicated wrestling fans are aware of a character's upside. Casual fans and channel surfers can only judge the WWE product by what they see on television, for the most part.
Successful television shows have strong, unique characters driving their narratives. What would Breaking Bad be if Walter White had begun producing and selling drugs to pay for his cancer treatments but then quickly stopped in fear of the consequences? There would be no show; Walter would die of cancer and the narrative arc would nosedive.
Strong characters also work to change the characters surrounding them. In Weeds, Nancy Botwin begins selling drugs in order to support her family in the wake of her husband's untimely death.
While her need to keep her children housed, fed, and clothed is noble, the corrupt nature of her newfound career quickly envelopes her family. In the end, her actions ultimately dictate the lifestyles and personalities of everyone around her.
It is illogical to believe a television show will be a hit with largely undefined characters whose personas progress at a snail's pace, much like those listed later in this article. It is my intent to explain possible ways to tap the potential of the following WWE characters.