I as well, follow this case, and have contributed as I could through the means I have.
I appreciate others are taking an interest in this woman's right to freedom.
What makes this woman so different?
Nothing. Nothing makes her different than you or I. In fact, the difference is so minimal, you or I could be rotting in a jail cell subject to all sorts of abuses because of someone else's ignorance. I've actually been there... at the end of someone else's abuse in a jailcell of pure suffering.
Why do I help? Because I firmly believe if you can, you must. If I were her, someone outside of my country would give a darn about my wrongful incarceration, I'd feel humble and honored that my pleas don't just fall on the deaf ears of my theocratic government. Contributing is something I can do without too much effort, it would be quite indifferent of me (in my life) to turn a blind eye because of no blood relation or different cosmetic conditions.
Why do I help? Because I can, so I must.
I never forget, I could be her. I was her. And that makes it not even a choice to try to help. It's a natural succession in my choices that I would contribute, as it is the kind of action I've committed my life to.
In that sense, there is no difference in her case than millions of others, but the difference for me is I can access her cause. I cannot access every cause, but I should definitely keep in mind what is within the sphere of my choices... That is why I try.
EDIT: This case has already gotten postponed a lot, because of worldwide attention. The press and social activists are responsible for putting pressure of attention on Iran's government, this is good news. Bullies should be held accountable for bullying.
Had it not been for those who make a point to rally for this woman, she'd be dead already, as she was sentenced to stoning a while back... it just keeps getting pushed back, because the Iranian youth is irritated with their leadership, and I'm sure there are government fears of complete insurrection... so it's not just this woman's fate anymore, but possibly a very significant historical landmark in Iranian history and peoples.
Might just be me, but I bow at the depth of this single event. Her freedom is nothing to scoff at or ignore because in it lies the germinal seed of the fate of Iran's citizenry itself... and the people sense it, even if they don't name it, all the old ways are dying, and at a social level this unrest will find its manifestation in the conditions it has to manifest... does that make sense... it is because it must be, we are only acknowledging its depth of meaning to fellow humans.