Originally Posted by michal
I dont think those are photoshop graphics. It's called light painting. You set the camera to a long exposure and walk around the car with some source of light.
This, 100%. The long exposure allows the camera to absorb all the ambient light without needing a flash. See any flash reflections in the paint? Mmmmm, nope. And he walked around the car (or someone else did) with some sort of light waving it around like they were at a Deadmau5 concert.