Humedica NorthStar goes beyond traditional transactional databases and anecdotal market research. Our clinical intelligence platform is designed to offer in-depth insights into clinical drivers of care. By integrating detailed, de-identified data from multiple clinical and financial systems, life science organizations can unlock data in the EHR in ways never before available.
Humedica NorthStar at-a-glance:
Clinical intelligence to answer the most important questions about your brand and business.
- What are clinical outcomes for specific patient segments?
- How do we identify unmet needs and market opportunities?
- How do we tailor marketing messages to specific provider groups and patient cohorts?
- Are we attracting the right patient segments based on our product’s unique clinical profile?
- How does the clinical profile of patients on our brand compare to those of competitors, both branded and generic?
- In which patient segments does our brand outperform the competition in terms of clinical outcomes and cost effectiveness?
- How do we maximize pricing and reimbursement?