Shockingly, this stemmed not from any attempts to actively seek-out data to support my foregone conclusion thesis that Aeropostale is grossly over valued, but rather from aimless fucking-around on Facebook around 2am the other night, but that's neither here nor there.
Insofar as social network popularity can be considered a proxy for "real world" popularity, ARO's position on the above chart represents a significant outlier compared to the rest of the sample set.
Its painfully clear that at least per this information, that Aeropostale lacks the brand equity, and likely the "stickiness" that some of its competitors may. Unless they can find a way to develop longer-term brand loyalty, I'm inclined to guess that whenever we see sustainable economic "recovery" or whatever.
I'm working on some more "traditional" research into ARO, hopefully I should be done in a week or two time depending, so stay tuned kiddies.