We think in pictures. Strategic Illustration (also referred to as graphic recording) involves capturing people's ideas and expressions—in pictures. It is a perfect tool for bridging the experience of a group with the world of visual thinking to illuminate what’s happening, what decisions are being made, and what are the collective thoughts of the participants.
By showcasing this visual language, audiences sense instantly that something different and fun is about to happen that’s worth paying attention to. People are naturally curious and will engage with a picture. When you marry that picture to their experience, they make deeper meaning of the content and retain what they learn.