Google and Bing are continually striving to produce results to queries that are locally oriented (when possible). For example, your IP address may dictate if you receive local results for simply the search, “dentist”. If you were located in St. Louis, Missouri, then you would receive a batch of five to six results in Google that highlight dentists close to your location.
27% of Search is Local
Approximately 27% of all search queries have local intent. This percentage increases drastically when people search using their mobile devices.
Local SEO combines specific off-page optimization strategies with on-page optimization. We connect the dots for you so that your website is relevant for your targeted search phrases that produce local search results. Local SEO involves claiming your business on directories like Yelp, Yellowpages and other high traffic websites; creating and optimizing your Google+ account; and setting the stage to get positive reviews.