Environmental Attitudes and Behavior
The Environmental Attitudes and Behavior Program explored public attitudes about the environment and how such attitudes translate into personal and political decisionmaking. Originally supported by the Yale Center for Environmental Law and Policy, the program has grown into the Yale Project on Climate Change Communication (YPCCC).
YPCCC, headed by Tony Leiserowitz, conducts research on public climate knowledge, risk perceptions, decisionmaking and behavior; designs and tests new strategies to engage the public in climate science and solutions; and empowers educators and communicators with the knowledge and tools to more effectively engage their audiences.
For more information, visit the the Yale Project on Climate Change Communication website.