Starbucks Advocates Gratuitous Hugging of Bears
For its cavity-sweet Pass the Cheer campaign, Starbucks has opted to try warming hearts online and possibly on television.
In this spot, a bummed-out girl trudges out in the snow and hugs a bear.
Strangely, the bear hugs her back.
And stranger still, there's a bunny involved. We're not really sure why (aside from that it proves useful for nudging a warm drink into the shot with its nose), but it sure does amp up the cute overload.
Pass the cheer!