Typically, zero is considered a throw-away number, insignificant, and sub-par. But when it comes to the time-tested Zero Bar, nothing could be further from the truth. This sweet concoction of caramel, peanut, almond, and nougat, all covered with white fudge, has been around since 1920- although then it was known as the Double Zero Bar.
Over the years, the Zero bar became known for its surprisingly white exterior and a slogan boasting that it's cool as zero degrees. And although they no longer sell for merely a penny a piece, they're still made with the original formula. So have a zero bar, or two, and take a bite out of a true fixture of American candy history.
The Zero Bar has an ironic twist in its history, as it was originally created in the 1930's by the Hollywood Candy Company which was located in Hollywood, Minnesota.
The extended photograph is of an original Zero Bar wrapper circa 1931 when the product was being manufactured by Hollywood Candy Co. To learn more about the History of Zero Bars, check out their article in our History of Candy series.