"At the same time, demand for cameras and camcorders continues shrinking, and the TV business has lost ground in a contracting market to put it further behind South Korea's Samsung and LG Electronics Inc. "Sony's share of global TV revenue fell to 7.5 percent in the third quarter last year from 8.1 percent the previous quarter, according to NPD DisplaySearch. Sony ranked third, trailing Samsung and LG." CNN money reports that Sony had briefly jumped into profitability last year, but "things are now so bad that Moody's has decided that Sony is no longer worthy of an investment-grade credit rating." The credit rating agency downgraded Sony's credit to junk status in January. The AP said analysts have warned that Sony was juggling too many businesses for years. "The moves announced Thursday might even be too little too late," the news service adds. Copyright 2021 NPR.