The Plastic Lao Paise Kamao – a closed loop plastic recycling campaign, initiated in September 2018 is part of our wider sustainability agenda to reduce our ecological footprint. The program launched in Big Bazaar stores in Mumbai and parts of Maharashtra has seen increasing number of customers bring back bottles to stores and gain a financial reward in their Future Pay wallets. As a retailer, Big Bazaar is aligned with the Government's Swachh Bharat Mission and is taking necessary actions in keeping with the Prime Minister's call for a plastic free India." Marico's sustainability agenda aims to maximise resource efficiency and mitigate negative ecological impact. With our stated purpose to always 'Make a Difference', the organisation ensures its action creates a positive impact on all stakeholders.