Speaking to several hundred people in the audience, Conway outlined the steps that PeopleSoft will take to improve its enterprise software products in order to help customers reduce costs and improve efficiencies within their businesses. He also outlined the advantages of the companys $1.75 billion bid to buy Denver-based J.D. Edwards & Co.—including expanding PeopleSofts markets and growing its product line—and that industry reaction validated the move. Separately, PeopleSoft this morning officially commenced its offer to exchange J.D. Edwards stock for PeopleSoft stock.