Spotify's AI DJ is About to Get a Whole Lot Smarter As a result, Spotify's AI DJ is set to become even more interactive, generating more personalized music recommendations. Spotify's AI experience is about to get "much more interactive," as the music streaming giant might introduce advanced models that can "reason" with users over their song preferences. The company just held its second quarter earnings call, where Spotify Chief Product and Technology Officer Gustav Söderström teased some AI advancements coming to the Spotify app. He discussed the new and improved AI DJ that takes requests. The executive noted that people are having conversations with the AI DJ, helping the company learn what phrases relate to which type of songs. Söderström explained that the voice interactions are offering Spotify a completely new dataset, which is unique and very valuable. That is why the company is collecting the data, and it could help the future experience with the AI getting "much more interactive".