As part of the Planet Positive Initiative, Starbucks has made a multi-decade commitment to reducing its waste, water and carbon footprints by 50 percent by the year 2030. This April the company will highlight the initiative with an Earth Month Game for loyalty members, the Starbucks Odyssey Blend Coffee, Starbucks Earth Day To-Go Hot and Cold Cups and the reusable Siren Waves Tote Bag.