"The security industry is facing an 'identity crisis' as persistent identity-based attacks are among the most dangerous and costly challenges for security teams," said Cisco President and Chief Product Officer Jeetu Patel. "Attackers don't need to hack in when they can simply log in. While identity is the foundation of strong security, traditional IAM solutions have failed to prioritize security despite increasingly sophisticated threats. With this massive innovation, Duo is moving beyond MFA and restoring trust in identity security with a fundamentally different approach that attackers hate and users love."