But if anyone still wondered just how bad Sears' financial picture is, the sale of Craftsman, one of its iconic and proprietary brands, for only $900 million to Stanley Black & Decker is further proof. Back in October, Stanley Black & Decker was mentioned as the lead candidate to acquire the company, with speculation that talks were centered on a purchase price of nearly $2 billion. Given the 55 percent reduction, observers say Stanley Black & Decker got a great brand at a fire sale price.