The Competition and Markets Authority (CMA) has launched an investigation into Carlsberg's anticipated acquisition of Britvic, a leading soft drink manufacturer. This preliminary examination seeks to determine if the merger might significantly reduce competition within the UK's beverage market. The CMA has called for public comments as part of its initial review process. Carlsberg's £3.3 billion offer for Britvic comes after two previously rejected proposals. PepsiCo Europe CEO has expressed optimism about the merger's potential benefits. The United Kingdom's Competition and Markets Authority (CMA) has taken the initial steps towards scrutinising Carlsberg's proposed acquisition of Britvic, a prominent player in the soft drinks sector. This investigation aims to evaluate whether this merger could result in a substantial lessening of competition within the UK, specifically in the overlapping markets of soft drinks and alcoholic beverages.