Portman's Dick says: "A driver may have problems en route and will need a good local network in the country they are operating in." Enterprise has over 370 branches in the UK – 24 at airports – while Europcar has increased the number of its locations to more than 250 in the UK. "We have also introduced pop-up stations to cater for travellers on an ad-hoc basis and have created super-sites in five major UK cities, to support smaller rental stations should demand increase," says managing director of Europcar UK Group Ken McCall. And Thrifty adds staff and fleet at servicing locations to meet needs; however, Gallagher says: "Depending on the number of hires required, it may be more feasible to consider opening a new location in an area, which we will do on a case by case basis. We also offer a 'no turndown' service by utilising local rental companies, if this suits the end user."