"The company's focus on increasing profitability has resulted in over $1.25B in cost savings since 2018 with an additional ~$50M expected in 2H23. While MAT has not outlined incremental cost savings beyond 2023, increasing profitability remains one of the primary cited pillars of its long-term strategy, driven by ongoing optimization of its operations," the analyst said. Of course, this increasing profitability has directly resulted from Mattel's strong industry-leading position — and the unprecedented success of the "Barbie" movie.