Boohoo insisted that all the goods it now sources from GN Euro come from its factory in Tangier, where it is trading under the name Euro Touch. Whilst there is no suggestion that GN Euro is not complying with Boohoo's improved ethical standard, it will raise questions as to why Boohoo is re-engaging with old suppliers. It comes as Boohoo co-founder and chairman Mahmud Kamani is caught in a bitter power struggle with Mike Ashley. The Frasers billionaire, who has become Boohoo's biggest shareholder, has launched a boardroom coup. He has cited a "leadership crisis" and claimed the board has lost its ability to manage the business and its various brands.