If the evolving language inside mutual fund prospectuses is a guide, financial advisers should brace for an expanding selection of funds focused on environmental, social and corporate governance issues. The record $8.9 billion of net inflows into ESG-strategy funds through the first six months of this year illustrates the ferocious demand for funds that are aimed at an increasingly conscious investor base, led by millennials and women. The midyear net flows, as tracked by Morningstar, compare to $5.5 billion for all of 2018. This growing appetite has not been lost on the mutual fund industry, which has been quietly updating fund prospectuses with language suggesting potential ESG portfolio management considerations. According to Morningstar, the prospectuses of more than 100 "conventional funds" have added ESG criteria since the start of the year, nearly doubling the total number of non-ESG fund prospectuses that now sport such language.