But then it goes right back to Sony, talking about Sony Corporation CEO Kenichiro Yoshida explaining how the PlayStation network would be a "very strong entertainment platform for all of Sony- very suitable for video and music content." Business Insider believes that it shouldn't take the route of an all-in-one entertainment network, as "core gaming audiences have repeatedly demonstrated their lack of interest in gaming platforms being broadened." (Microsoft called its Xbox One an "all-purpose machine" during its press conference, which many hardcore gamers balked at.)