In April 2018, Brightcove appointed Hugh Jefferson (Jeff) Ray III as its CEO. Mr. Ray had served successfully in leadership roles at several technology companies, including Ellucian, Ventyx, DS Solidworks, Progress Software and Compuware. Brightcove Chairman Gary Haroian said that Mr. Ray "has demonstrated an ability to enhance go-to-market strategies, scale enterprises and expand business opportunities at global technology companies." His "deep operational and enterprise sales experience will be instrumental in positioning Brightcove for improved market share and long-term profitable growth."