To lure shoppers, Toys R Us is selling toys that can't be found elsewhere, having worked with toy makers to develop more exclusive products. Among them are a miniature Hummer from Little Tykes and a fashion mall for Barbie from Mattel. Toys R Us is also hoping to recharge sales of past holiday hits such as Fisher-Price's Hokey Pokey Elmo and Hasbro Inc.'s Go Go My Walking Pup, an interactive plush dog, by becoming the exclusive seller. Barbour said he feels encouraged by what he believes are "a lot more good toys" this season compared with a year ago. They include personal video players for preteens, more electronic learning toys and modern versions of retro products like Schwinn's Sting-Ray bike. Despite its market share losses, Toys R Us does have many fans.