In response to Icahn a year ago, Apple revealed a big increase to its dividend and share repurchase program by about $30 billion to more than $130 billion, as well as said it planned to give investors six additional shares of stock for every Apple share they owned as of June 2, 2014. Because of the split, shares now trade at a much lower level than in the past, but it also makes the stock more accessible to investors. It's much cheaper to own a chunk of Apple at about $100 versus $600.