An interesting phenomenon that is apparent in this falling market is the rise and rise of IndiGo. This, even as Jet Airways and its low-cost arm JetLite dropped down in the marketshare pecking order. According to the Ministry of Civil Aviation, IndiGo remained the single largest domestic airline for the fourth month in a row, marginally increasing its share from July to settle at 27.6 percent (27 percent) in August.