CEO of Smurfit Kappa Europe, Saverio Mayer, emphasized the company's commitment to the Bag-in-Box division and its multi-country expansion plan. He pointed out the impressive investment of €90 million in the Ibi plant over the last decade, which has significantly improved the company's offering. Moreover, he highlighted that choosing Smurfit Kappa means customers can expect a beautifully designed bag-in-box with a reduced carbon footprint.