Procter & Gamble, a big user of packaging, has moved deftly to avoid becoming the object of the public's wrath toward environmental offenders. The company has launched pilot projects to test the composting and recycling of disposable diapers in St. Cloud, Minnesota and Seattle, Washington. It has also taken some initiatives in other areas of waste reduction, including redesign of some of its packaging to make it more recyclable and production of some packaging from recycled materials.