Since then, their infamy has only grown with the combined Anonymous/ LulzSec attack on Sony's Playstation Network in 2011 which cost Sony $171 million in lost revenue alone (with some estimates placing the cost at a staggering $24 billion), the recent takedowns of the Department of Justice (DOJ), CIA and FBI websites, the recent attack on the NASDAQ, and now the most recent threat from Anonymous to effectively disable the internet, hacking is a very real, very present risk to consider. It is easy to simply dismiss these activities as random acts of tomfoolery, and even easier to assume that it will never happen to you but that is a dangerous and potentially costly notion. In my most recent report, " Building The Always-On, Always-Available Extended Enterprise ", I discuss the cost of downtime and show how costly a website outage can be for just a couple hours. Whether you run an eBusiness website or not, the revenue and reputation damages of an outage can be astronomical.