By choosing our renewable labeling materials brands can move even further in their quest to use more renewable packaging. Furthermore, these materials are identical in quality and performance to conventional fossil-based materials and an easy way to add the final touch to a sustainable package," explains Oona Koski, sustainability manager at UPM Raflatac. UPM Raflatac is emphasizing the use of sustainable raw materials to create new products and services based on wood fiber, biomolecules, residues and side streams. "The main raw material of these products is UPM BioVerno naphtha made from tall oil, a residue of pulp production. They are a great example of new product innovations orginating from sustainably managed forests and concrete steps towards a future beyond fossils," explains Panu Routasalo, vice president, UPM Biofuels.