"The anticipation and demand for Shadowlands is the highest it's ever been for a World of Warcraft expansion, and it is important for us to deliver an experience that meets our highest expectations and those of our players," World of Warcraft executive producer John Hight said. "With that in mind, we made the decision to do what's right for the game and take the extra time, and we think players will enjoy this expansion even more as a result of the additional work." ( See ATVI stock analysis on TipRanks ) Stifel Nicolaus analyst Drew Crum reiterated Buy rating on the stock as he views the video game delay as just a timing issue.