For the past year AMC has been saying that they are willing to speak with studios about PVoD provided that whatever plan is agreed upon benefit the company. Last May, Adam Aron, the CEO of AMC, admitted his circuit was in talks with Hollywood distributors when he stated during an earnings call, "If we cannot forge an agreement on a new window that advances our interests, we'll take any and all necessary actions to vigorously protect the long-term interest of AMC and those of our shareholders. Fortunately though, we have a seat at this table."