Annie Pin, chief commercial officer at ALD Automotive, added: "One of the key drivers of leasing for private individuals is to provide offers in line with their expectations and flexibility, simplicity and digitalisation are essential components to make this successful. This new cooperation leverages our leading position in the private lease segment for operational leasing in Europe and supports our strategic development plan, Move 2025, which aims to extend the reach of our mobility solutions and further expand our customer base."