Diageo and its creative agencies are about to discover the most untapped pool of creative talent in the ad industry – women directors. We look forward to seeing the results of this unprecedented collaboration." Diageo prides itself on championing gender diversity and has also made steps to tackle gender disparity within the company itself. Its executive committee is made up of 40% women and its board of directors will achieve gender parity when Ursula Burns takes up her position in April 2018. This commitment to diversity extends beyond higher-level hires as the company also ensures 50% of hires to its global graduate programme and mid-career development programmes are women. The company has been recognised for its role in gender diversity. In January, Diageo was one of just 100 companies included in the Bloomberg Gender-Equality Index for performance and disclosure around gender equality.