This exciting new partnership brings together two quintessentially British success stories to collaborate and forge a range of creative content together that focusses on both Aston Martin Racing's motorsport activities in the FIA World Endurance Championship, and Aston Martin Lagonda's growth under its second century business plan. The contract, which covers the full 2018/19 FIA World Endurance Championship 'Super Season', will allow customers from Sky's loyalty program, Sky VIP, unprecedented behind-the-scenes access to Aston Martin Racing at both the British and French rounds of the leading motorsport series; the 6 Hours of Silverstone and 24 Hours of Le Mans. Not limited to the race circuit, the partnership will also provide Sky VIP customers with a variety of unique experiences throughout the year, bringing them closer to Aston Martin's world-class luxury sportscars and UK production facilities.