But although there were quite a lot of new IPs making their appearance, with a big part of them coming from Electronic Arts, a publisher infamous for its milking of franchises, a lot of gamers went for sequels to satisfy their gaming needs. As a consequence, players largely omitted new and promising titles like Mirror's Edge or Dead Space, despite their positive review scores. However, now it seems that EA has seen the error of its ways, as it launched the titles in a very busy time frame, and will not do so with new IPs.