"The first two years will clearly be an open race, everybody will do very well. I believe all three [consoles] are worth supporting in different ways." Electronic Arts is confident it has the portfolio of franchises to spread across each home console, playing to each machine's respective strengths. "Something like Harry Potter is a very clear candidate to lead on the Wii," offered Florin. "Shooters like Medal of Honor, Black, we will clearly concentrate on PlayStation 3 because we need Cell processor power." "Then we've got more strategic, online-orientated games that we concentrate more on 360," he added. Cannonball into a fresh pool of industry news every day at GamesIndustry.biz.