This new model will provide service provider channel partners previously managed under Citrix's service provider programs with greater enablement, flexibility and support in how they consume and manage their Citrix licenses. Eric Nowak, president of Arrow's global enterprise computing solutions business, said, "Arrow is committed to exploring new models of engagement within the channel. Building on our experience and past success with Citrix, whose solutions are trusted by thousands of organizations worldwide, we are perfectly positioned to take responsibility for supporting this key segment." Ethan Fitzsimons, vice president and head of global channels for Citrix, said, "Citrix is committed to building an improved channel-centric approach designed for growth and scaling our business globally.