Fans' calls to release Snyder's vision of the movie were loud, frequent, and eventually supported by members of the cast, the crew, and by Snyder himself, who rarely instigated, but always supported, their efforts. He took to a small social media platform called Vero, founded by a friend of Snyder's who had appeared in a cameo role in Batman v Superman, to tease scenes, characters, and subplots he had planned but which were removed from the studio's theatrical cut. "Snyder Cut" fans became omnipresent in social media threads about all things DC, Warner Bros, and eventually HBO Max, the streaming platform that Warner really, really wants to succeed.