According to the company's own figures, the sales in the BRIC area (Brazil, Russia, India and China) 'have increased four-fold in the past ten years and now account for one-third of car sales worldwide. Non-European new car sales are expected to expand by 50 per cent between 2010 and 2016.' Renault had earlier announced plans to set up its own distribution network in India to support the new products it will launch later this year. The company has aggressive plans for expansions in India and over the next 20 months, Renault will try to build its own identity with the launch of new cars and the setting up of Renault brand dealerships. For the past 18months, the company had frozen investments at its Chennai plant, but it has now started investing in India again. There will be no sudden growth in terms of volumes, and Renault wants to escalate its volumes gradually. By end-2011, Renault will have around 10-15 dealerships where it plans to sell the Fluence and Koleos.