Generous shoppers in Burnham-On-Sea can help a fundraising campaign to support medical research aimed at eradicating food allergies. For the sixth year running, Tesco is partnering with The Natasha Allergy Research Foundation to promote awareness of food allergies. Through campaigning, education and research, the charity's mission is to 'Make Allergy History', in particular food allergy. During Allergy Awareness Week (21-28 April), Tesco stores in Burnham-on-Sea will donate 10p to the charity from the sale of more than 151 Free From and Tesco allergy medication products bought in store or online. Burnham-on-Sea customers will also have the opportunity to round up their shopping to the nearest £1 at self-service checkouts from 21 April to 4 May. All the money raised will help Natasha's Foundation to improve the lives of people affected by food allergies.