"New Orleanians are keen to recycle their electronic waste in a responsible manner," said Bill Caesar, president of WM Recycle Services. "This special collection event provides a convenient solution, while demonstrating LG Electronics' and the NCAA's shared commitment to providing leadership in environmental stewardship." "LG is taking a proactive approach to helping consumers responsibly dispose of end-of-life electronics by joining forces with the NCAA and Waste Management to offer this free collection and recycling program to New Orleans residents," said Wayne Park, president and CEO, LG Electronics USA, which collected more than 10 million pounds of unused electronics for recycling in 2011. "We encourage consumers to take advantage of this opportunity to dispose of unwanted electronics in an environmentally responsible manner. Life's good when you live green," he said.