I do think Garmin needs to do more to differentiate this product from others in their lineup. They needed take features 'away' from the Fenix series or the higher end Forerunner's, but they can find ways to go the extra mile. The mapping I mentioned earlier is a great example of that. For this market and this price point Garmin should absolutely be providing detailed maps globally included. It shouldn't even be a discussion point, it should just be there. Find a reason, a draw, for someone that's teetering between the Fenix series and the MARQ series to just press the easy button on MARQ. Right now, that draw evaporates after we talk materialistic differences.