Lead manager Douglas Brodie said Ocado's announcement of several licensing deals with large retail firms around the world "endorsed our view that it has the most compelling solution for selling online grocery at scale". "The most notable of these licensing deals is with Kroger, the second largest grocer in the US. This could see up to 20 Ocado-powered warehouses built in the US over the coming years," said Brodie. "It is a transformational event for Ocado and a clear endorsement of how forward-thinking supermarkets are approaching the changes in consumer habits."