Separately, Richemont has also been quite aggressively pursued by activist investors dissatisfied with the group's governance (namely the control powers granted to the class of shares owned by Rupert family). The latest such activist, Bluebell, has been trying to appoint former Bulgari CEO Francesco Trapani as board director to represent holders of Richemont's A shares. The group was successful in repelling the push during its September 7th AGM, citing Trapani's links to LVMH. Does the LVMH connection really matter? Both groups are listed, meaning a lot of information on their strategies is publicly available. Plus, both groups employ powerful executives that have previously worked for the other.