Coursera users are instantly verified through an easy-to-use interface that improved Coursera's successful verification rates while not compromising on fraud detection. Knowing learner success is a vital factor for Coursera, Persona also created tailored metrics to help the corporate monitor success. Persona's automation-first approach and international capabilities modify its identity verification services to scale with Coursera's continuing growth across the world and help support learners in new locations or with new use cases such as student IDs. "As a global growth company, Coursera needs an identity verification provider which will keep up with demand for online learning," said Goli. "Persona enables us to seamlessly customize the verification process, accounting for the unique needs and types of identification across Coursera's global learner community."