Its founding members are Elopak, Evergreen Packaging, SIG Combibloc and Tetra Pak. It endeavours to advance sustainable recycling solutions in Canada by promoting both recycling technology and local collection programs to divert cartons from landfills. It provides a platform for carton manufacturers in Canada to benchmark and profile cartons as renewable, recyclable and low-carbon packaging solutions. Engaging with stakeholders and partners seeking high environmental stewardship, it contributes expertise to environmental policy and legislation. SOURCE: Hill+Knowlton Stratégies - Montréal Source: Virginie Bussières, Éco Entreprises Québec; Élisabeth Comère, Carton Council of Canada; Information: Jade Lavallée Labossière, Senior Consultant, Public Relations, H+K Stratégies, Telephone: 514-375-2730, Cell: 514-349-9090, E-mail: