These key indicators build upon the primary pillars of sustainability—environmental, social and economic—helping to ensure true sustainability at each stage of the beef supply chain. "The goals and their corresponding sector targets provide a sound foundation on which each segment of the beef supply chain can continue to build their unique sustainability efforts," said Sara Place, Ph.D., USRSB goals committee co-chair and chief sustainability officer for Elanco. "To help ensure stakeholders have everything they need to succeed, USRSB will continue to add to our suite of science-based tools and resources which will enable all segments of the industry to continue advancing their sustainability efforts with confidence." To help the industry work towards achieving these goals, USRSB will continue to create and build upon their existing free tools and resources.