comments Reuben Tozman, COO of NexTech. "Having all three major eCommerce platforms up and running with our patent pending technology solidifies us as the first mover in the AR eComm space". NexTech is continuing to test and build out its AR eCommerce offerings which includes using AI to create a guided and knowledgeable curator who knows an individual shopper's style, sizes and preferences, as well as AR holograms acting as personal shopping assistants. About Shopify Shopify is the leading cloud-based, multi-channel commerce platform. Merchants can use the software to design, set up, and manage their stores across multiple sales channels, including web, mobile, social media, marketplaces, brick-and-mortar locations, and pop-up shops. The platform also provides merchants with a powerful back office and a single view of their business.