That means having a deep and diverse library that allows people to dive into their own personal content journey where they can discover anything from Hollywood blockbusters and classics to subgenres and subcultures that just might lead them down the perfect rabbit hole for them." Fox bought Tubi in 2020 for $440 million and on Fox's fiscal Q2 earnings call on February 8th, Murdoch said Tubi ad revenues has grown 25 per cent. Bloomberg reported a couple of days later that Lachlan Murdoch, CEO of Fox, had turned down a $2 billion offer for Tubi. Tubi reportedly currently has around 61 million monthly users.