The company, which is focusing on emerging markets, is strategising to strengthen its presence in Africa. It bought South African company Cipla Medpro in November 2012 for $538.81 million. Bank of America Merill Lynch (BoFA ML) analysts said in a January 14 report that the Cipla Medpro acquisition will not only enable Cipla to consolidate its presence in the South African market, but will also provide an opportunity to build its pan-Africa presence. ? Cipla is consolidating its position in these markets by acquiring/merging with the distributors as the company is looking to build the front-end in these markets. Cipla management is of the view that Africa, as a market, can be a long-term growth driver with a potential to contribute over billion-dollar revenue by 2020 from the current base of $350 million,? BoFA ML analysts added. The company also announced on June 17 that it will acquire a 60% stake for $14 million in its Sri Lanka-based distributor which will market Cipla?s products in the island country.