Private labeled and store brand food and beverage products from German retailer Netto are now digitized using Digimarc's product digitization technology, including incorporating covert Digimarc digital watermarks into the packaging. In this system, vision hardware at various locations of a package's journey—from packaging operations, to supply chain, to checkout, and finally at collection and recovery at a material recovery facility—can read this digital watermark and access information specific about the package, such as its material content for sorting and recycling.