Competition: Amazon India has been facing stiff competition from home-grown e-commerce companies such as Flipkart and Snapdeal. The primary competition for the Indian e-commerce market is currently between Amazon India and Flipkart. The Indian e-commerce market is expected to touch $50 billion in sales by 2020, so both companies are aggressively trying to grab a larger market share. About the Founder : Parent company Amazon, Inc. was founded by Jeff Bezos in 1994. Jeff Bezos plays varied roles, including that of an entrepreneur, investor, and philanthropist. He studied at Princetown University, where he completedhis Bachelor of Science degrees in electrical engineering and computer science. Bezos had earlier worked at Wall Street, as a computer science profession, prior to launching Amazon.