The safety alert from the Consumer Product Safety Commission and Fisher-Price includes a warning from the CPSC for consumers to stop using the product when infants turn 3 months old or "as soon as an infant exhibits rollover capabilities." The alert cites reports of "10 infant deaths in the Rock 'n Play that have occurred since 2015, after the infants rolled from their back to their stomach or side, while unrestrained." Despite these numbers, the product has not been recalled by Fisher-Price, part of the children's products giant Mattel, which had about $4.5 billion in sales in 2018. The deaths have prompted only warnings from the company and the CPSC, which does not have a mandatory safety standard for infant inclined sleep products. Fisher-Price told CR in an emailed statement, "The loss of a child is a devastating tragedy. We will continue to do all we can to ensure that parents and caregivers have the information necessary to create a safe sleep environment for infants."