Not only will the company push bikes worldwide, but they're also going to use bike parts, accessories, and soft goods to springboard their renaissance. Redefining their footprint, Harley will tread in 10 markets deemed most important to their success, although they didn't define what those markets were during the press conference. E-motorcycles were deemed important to Harley's future, and their commitment was restated, along with declaring that their LiveWire e-motorbike is the leader among plug-ins worldwide, likely a point of contention in India or China. Spreading out the wealth, or perhaps the risk, Harley-Davidson is offering equity grants to its 4,500 employees, giving each of them an opportunity to own a bit of the bar and shield. In calling it a new approach to inclusive stakeholder management, this action was taken to recognize workers who create and deliver their signature products.