LONGMONT, Colo. (Dec. 18, 2015) —Whole Foods Market today announced plans to open its 21st Colorado location, in Longmont in December 2016. The Longmont store is in development at the corner of South Hover Road and Ken Pratt Boulevard. The updated timeline is aligned with Whole Foods Market's plan to increase square footage at a more moderate pace, as detailed on the company's fourth quarter earnings conference call held Nov. 5. "We continue to grow and evolve at Whole Foods Market," said Heather Larrabee, executive marketing coordinator for Whole Foods Market's Rocky Mountain Region. "Our company mission and commitment to quality, transparency and value are as strong today as they have ever been. We deeply care about our customers and the communities we serve and are thrilled to be part of the vibrant growth underway in Longmont.