For more information on Apple, visit the IBD Stock Checkup. Fitbit shares climbed 3.7% to close at 5.94 on the stock market today. Fitbit hit an all-time low of 4.90 on June 22. Fitbit Ionic will compete with Apple Watch, Samsung Gear and other smartwatches. The Fitbit Ionic looks like a solid product, CFRA analyst Angelo Zino said in a report. "We think its 4-day battery life and cross-platform compatibility remain key competitive advantages to the Apple Watch," Zino said. Plus, the Fitbit Flyer wireless headphones "expands Fitbit into a high-growth adjacent market." Zino reiterated his strong buy rating on Fitbit stock. Apple sells two main types of smartwatches: the Apple Watch Series 1 starting at $269 and Series 2 starting at $369.