This is the third year that Nestlé® Pure Life® has been the lead sponsor of Recycle-Bowl. "Every year Recycle-Bowl is gaining strength. Now you have hundreds of thousands of students enthusiastically recycling and an almost 30 percent increase in recycled material in participating schools," said Heidi Paul, executive vice president, corporate affairs, Nestlé Waters North America producer of Nestlé® Pure Life® Purified Water. "I see the increase in the number of schools turning to Recycle-Bowl to start a school recycling program as a demonstration of its value."