Nintendo has revealed it is looking to make games easier to discover on its digital eShop. The publisher revealed the news during a press briefing at GDC 2018 in San Francisco. According to Eurogamer, publisher relations manager Damon Baker noted that Nintendo is listening and acting on feedback from fans about the eShop. "I can assure you steps are being taken over the course of the year to improve the functionality in terms of discoverability and visibility, to highlight all of that great content." Further, it was revealed that Nintendo's digital sales are actually leapfrogging physical purchases in North America, putting them in the same wheelhouse as other digital publishers. "We're setting a very similar course to the likes of EA, Activision, Ubisoft, Take-Two - all those guys are 50-60 of their total revenue is digital". Nintendo is also prioritizing highlighting the eShop in other aspects of its business, namely through social media and the Nintendo website.