You may be excused for not knowing the full name of Fenerbahçe Ülker star basketball player Ekpe Udoh (it is Ekpedeme Friday "Ekpe" Udoh) but not hearing about his book club is simply unforgivable. The 28-year-old basketball player was a pick in the 2010 NBA draft by the Golden State Warriors, later played with the Israeli team Bnei Herzliya and signed with Fenerbahçe Ülker last summer. Among fans in Turkey he is known as an energetic, clever and powerful figure; on the Ekşi Sözlük website, Udoh is described as "a player with a big heart" alongside numerous comments praising his fantastic blocks. One entry reads: "Ekpe, we love you man!" Udoh started his book club during the 2013-14 season when numerous injuries threatened his basketball career. At the time he found himself more attracted to books and the book recommendations of people around him. He started picking up books and decided to share his experiences through social media.