They are truly deserving of this honor." The award honors a corporation that demonstrates outstanding commitment through financial support and encouragement and motivation of others to take on leadership roles in their communities. Guided by its motto, "We Give Where We Live," TELUS, its team members and retirees have contributed $158 million to charitable and not-for-profit organizations and volunteered more than 3 million hours of service to local communities since 2000. TELUS gave $24 million in 2009 alone to a variety of community initiatives, including support to children's hospitals, food banks, military family funds, Alpine Canada Alpin, and the Juvenile Diabetes Research Foundation, who TELUS also partners with to hold the annual TELUS Walk to Cure Diabetes. "The TELUS team is deeply honoured to be recognized for our culture of giving," said Darren Entwistle, TELUS president and CEO. "We are a company that measures success not only by profitable returns, but by the contributions we make to society.