The Chapter 11 filing is intended to provide Hostess Brands the opportunity to re-engineer the company and, upon emergence, to execute a business plan that will transform Hostess Brands into a competitive wholesale baker that can provide employment on competitive terms and continue to efficiently service all of its customers. The business plan is designed to create a sustainable cost structure with competitive employee benefit plans while allowing the company to invest in modern systems, fleets and facilities to meet changing customer needs and consumer tastes. "With these changes, we can access capital to reinvest in our company again and begin to level the playing field with our competitors," Driscoll said. "This company has tremendous potential if we can remove the barriers to success." The company has established a toll-free restructuring information line at 855-239-1428.