The company will now concentrate its OLED activities on developing market-ready OLED lighting products.As a result, the OLED display manufacturing line in Penang, Malaysia, will cease production at the end of the year.The 270 employees there will be transferred toother activities within OSRAM OptoSemiconductors, including a new LEDchip production facility in Penang. Since the end of 2003, OSRAM OptoSemiconductors has been manufacturing and marketing passive matrix displays based on OLEDs under the brand name of Pictiva.Worldwide demand for the displays, which are used predominantly incommunication systems, industrial applications and mobile consumer electronics, has lagged far behind the company's expectations. "We have decided for strategic reasons to withdraw from the passive matrix display business,"said Rüdiger Müller,CEO of OSRAM Opto Semiconductors."Obviously we shall honor our obligations toward our customers and employees and look for constructive solutions in close cooperation with these groups."