In the days since then, big names in e-commerce have taken action similar to Nike's: Walmart, Target, and Dick's Sporting Goods, not official NFL sponsors, all pulled Redskins merchandise from their websites. Now three minority owners of the Redskins, including Smith, have reportedly hired an advisory firm to look into selling their stakes, which amount to 40% ownership; some onlookers see it as a tactic to push the NFL to get Snyder to sell.