"This investment … is designed to propel growth and seize the abundant opportunities that the Mexican market presents." The company is not the only multinational brewer heading to Mexico's Gulf Coast: Constellation Brands, which owns the Modelo beer brands in the US, is building a facility in the Veracruz region after its initial plans to add a new site near the border prompted local protests around water usage. In results for the first six months of this year, reported in late July, sales in Heineken's 'Americas' region, which includes Mexico, increased by 8.6% versus the corresponding period in 2022. 123 Why a sustainability strategy makes a company "focused, well managed and efficient" – ESG