PRESS RELEASE Amsterdam, March 10, 2025 JDE Peet's (EURONEXT: JDEP), the world's leading pure-play coffee and tea company, today announced that it has repurchased 1,284,361 shares in the period from March 3, 2025 up to and including March 7, 2025. The shares were repurchased at an average price of EUR 18.25 per share for a total consideration of EUR 23.4 million. These repurchases were made as part of the EUR 250 million share buyback programme announced on March 3, 2025. More details on the progress of the buyback programme are available here. This press release is issued in connection with the disclosure and reporting obligation set out in Article 2(3) of the EU Regulation 2016/1052 that contains technical standards for buyback programmes.