Manifested as Zero Accident Vision, Volvo's definitive goal of its all-encompassing safety initiative is to ensure no Volvo vehicle is ever involved in an accident. "We have always put safety first, as do the members of BISC," said Michael Power, VP, marketing, at Prevost & Nova Bus. "It is in our DNA to plan and design vehicles that lead the industry in safety and protection. Our hope for our sponsorship of BISC is to help instill all bus and coach operators with a similarly robust safety philosophy."