Looking at the big picture, buying Fitbit and making a renewed effort to capture the wearable market will also help Google better establish an ecosystem of Google services, delivered through a variety of "made by Google" products. During its latest hardware launch event last month, Google highlighted its vision for building a future of "ambient computing" where Google's services, led by Google Assistant, is accessible throughout various contexts — whether it be at home, at work, or in the car — in a consistent and personalized manner. To make that vision a reality, wearables would play a big role in filling out some of those in-between spaces that are currently filled by mobile. In addition, Fitbit's engineering team, and the patents they hold, could also help Google develop better products in other wearable categories as well, such as wireless earphones, which will further extend the reach and accessibility of Google Assistant as well as Google Pay.