Nestlé USA this week formally launched Vital Pursuit, a line of prepackaged meals designed for GLP-1 users and consumers focused on weight management, at retailers including Walmart, Target and Kroger. (We previewed Nestlé's Vital Pursuit plans in the May 24 edition of this column .) The line includes 14 frozen small-portioned meals that are high in protein (at least 20 grams) and contain "essential nutrients like vitamin A, vitamin C, potassium, calcium or iron," per a brand announcement. The brand also announced plans to release a ready-to-drink beverage, with 30 grams of protein and no added sugar, in 2025. Previously: " Nestlé launches online informational and product hub targeting GLP-1 medication users," from the June 28 edition of this column.