Apple Inc. (NASDAQ:AAPL) is still a strong company and a strong competitor. Later on this year, Apple will introduce the highly anticipated iPhone 6. It's also predicted that Apple Inc. (NASDAQ:AAPL) will release the iPhone Mini, their answer to Samsung's Galaxy S4 Mini. However, the growing market needs lower priced and more budget friendly phones. This is why Samsung Electronics Co., Ltd. (LON:BC94) (KRX:005930) and Apple are making budget phones to ensure they corner all the markets.