Mr. Samir Choudhry, Managing Director, Trident Automobiles, added, "The Trident Group has been a proud representative of the ISUZU brand in this region. During our association, we have built a strong base of happy and enthusiastic customers by consistently meeting the exacting standards of sales and service set by Isuzu Motors in India. The ISUZU mu-X SUV nicely combines the characteristics of a thrilling off-roader and a full-size 7 seater premium SUV – a combination that has been lacking in the current set of premium 7 seater SUVs in the market. Bengaluru is a large market for SUVs and there is a large segment of SUV buyers here who also seek spaciousness and comfort in their vehicles. We are very excited with the launch of the ISUZU mu-X today. It will surely up the ante in the SUV market in Bengaluru. "