Remember Blockbusters? In 2004 then CEO John Antioco planned to invest heavily in an online platform. He was ousted by activist investor Carl Icahn who disagreed. Sticking to the old business model, Blockbusters took only five years to slither into bankruptcy. When George E. Sherman was appointed as GameStop's new CEO in April 2019, he was keen to avoid a similar fate. He embarked on a two-fold strategy: cost reduction in the old brick-and-mortar business and expansion of the digital platform. Holiday sales in 2020 suggest that he is on the right track. As the company decreased its store base by 11%, comparable store sales increased by 4.8% and e-commerce sales by 309%. With the addition of Chewy founder Ryan Cohen and two of his associates to GameStop's board we can expect the acceleration of the journey towards digital. On the surface, such a transition seems to embrace the overwhelming logic that the future is digital without ignoring the existence of a large legacy business.