So a bit of flag-waving may help Wal-Mart tread a middle course--though it's not clear the company's latest proposals will do much for the overall economy. Wal-Mart staunchly denies that it's rolling out feel-good proposals as a way to counteract bad publicity. It has published testimonials from veterans' advocates--including first lady Michelle Obama and Republican Arizona Senator John McCain--praising its focus on hiring former soldiers, who face a higher unemployment rate than the overall population. And Wal-Mart suppliers, including textile manufacturer 1888 Mills and camping-gear producer Coleman, have said the giant purchaser's commitment to providing longer contracts and other incentives will help them support or revive domestic manufacturing.