"Opening a What A Sandwich franchise cost me less than half of what a typical QSR outlet would," says Ravi Sharma, a franchisee in Malerkotla, Punjab. "Within three months, I was getting 80-100 orders per day just through Swiggy, with zero ad spend from my end." This low CapEx model, coupled with end-to-end backend support, makes it an ideal choice for first-time business owners, food delivery veterans, and entrepreneurs looking to expand their portfolio without breaking the bank. A Truly Pan-India Presence — From Metros to Micro-Towns While many cloud kitchen brands tend to cluster in Tier 1 markets, What A Sandwich's success lies in its democratic footprint. Today, it operates in major metros like Mumbai, Delhi, and Bangalore, but also in Tier 3 and Tier 4 cities such as Bhadrak (Odisha), Malerkotla (Punjab), and Bhiwani (Haryana) — places typically underserved by modern QSR brands. This scalability is no accident.