Another City source said: "A key thing as well is that it has very high margins. A sale might not be for 12 months, so its turnover and profit could be significantly larger then too, but until it confirms there's definitely a sale, this is academic." The company has recently expanded, introducing a third production oven to its factory site as demand continues to grow. In its most recently published accounts, Gosh's sales rocketed 84% to £10m in the year ended 31 May 2017, while pre-tax profits more than doubled to £1.9m. Gosh also markets itself as a "naturally free-from" brand, as its vegan products are free of a number of key allergens, including gluten, egg, dairy, nut and soya. The company had been known as Great Food Limited until August 2018, with some products still branded Great Food until an overhaul this summer. Houlihan Lokey declined to comment. Gosh did not respond to requests for comment.