Although an official statement from YG Entertainment has yet to be released, financial analyst Hanwha Investment & Securities Researcher Ji In Hae shared that BLACKPINK expanding into the Western market is highly possible. Jisoo, Jennie, Rose, and Lisa may have already garnered a lot of success since they debuted back in 2016, but their recent comeback had definitely catapulted them to superstardom, which is a huge advantage for the label. "This year is the year to focus on the momentum of the rookie group as the new group is on the verge of a period of growth," Ji In Hae said.