HEINEKEN Beverages is thrilled to announce the celebration of its Green Seeds Mentorship Programme's graduating class of 2024 and the introduction of its new cohort for 2025. This event underscores HEINEKEN Beverages' commitment to fostering local entrepreneurship as part of its Brewing a Better World sustainability approach, helping small, micro, and medium enterprises (SMMEs) unlock their potential within South Africa's vibrant communities. Supporting Local Business Growth and Economic Impact Rooted in HEINEKEN's entrepreneurial history, the Green Seeds Programme focuses on empowering local businesses with tools for success, offering a comprehensive approach to business development through compliance assistance, market access, and financial support. By nurturing community-based enterprises into thriving, self-sufficient businesses, HEINEKEN Beverages aims to promote sustainable economic development and job creation.