Jeans and T-shirts will be allowed at Hyundai Motor offices from March 4 as the auto group's heir apparent Chung Eui-sun looks for new ways to give the automaker a younger, trendier feel. On Monday morning, Hyundai Motor employees at its headquarters in southern Seoul were told that they are free to dress however they want from next month. Unlike a no-tie day, Hyundai's new dress code didn't include any special rules or guidelines. The free dress code applies to all Hyundai office workers, according to the company spokesperson, but not for workers at production facilities due to safety issues. While some time will be needed for Hyundai employees, who are much more familiar with formal suits, to get used to their new fashion freedom, industry sources say the move is likely to spread to Hyundai affiliates soon. Hyundai has long been considered one of most conservative Korean companies, as with most other companies in the traditional manufacturing sector like shipbuilding and steel.