Further, they consume only 1/10th of water, another crucial resource for our well-being and future." Konica Minolta, a Japanese technology company offering enterprise business solutions integrates circular economy practices into its operations by refurbishing its machines and using recycled PET plastic. Mr Katsuhisa Asari, Managing Director, Konica Minolta Business Solutions India said circularity ensures that the manufacturer remains invested in an environmental recycling chain throughout the lifecycle of the products, which decentralizes production and recentres sustainability. Discussing about Konica Minolta's products, he revealed that about 88% of their outer body material is made from recycled PET plastic. The company has a program to collect empty toner bottles, which are recycled and repurposed into new products. Currently, about 40% of their toner bottles are crafted from recycled milk bottles.