Unigroup Spreadtrum & RDA, one of the world's leading chip design companies, today announced the release of its new brand name, identity and definition - UNISOC. The launch of UNISOC officially completes the integration of Spreadtrum and RDA, the two high-tech companies Unigroup has acquired earlier before, realizing a full upgrade to the brand as a whole. Under the guidance of the chip & cloud strategy of Unigroup, UNISOC not only has a brand new look and philosophy, but also will achieve a strategic depth and horizontal layout in its core business, committing to creating new victories in the dynamic era of SOC. New brand New Journey The new brand UNISOC continues the purple and flat design style of the logo of Unigroup. The center of the two connected boxes is radially processed, reflecting the high-tech tension of the double-chip.