From its technology-driven philosophy to nationwide network building, JDL has brought enterprise customers strong operational efficiency driving high quality service, such as optimizing the inventory turnover rate, as well as making accurate sales forecasts. JDL has reduced JD's fulfillment expenses ratio from 7.2% in 2016 to 6.5% in the nine months ending September 30, 2020. Since its establishment in 2007, JD Logistics aims to solve the problem of a lack of high quality logistics service providers, which had previously affected JD's customer experience. Now with approximately 90% of total online retail orders processed for JD through JDL's networks being delivered on the same day or the day after the order was placed, JDL is renowned among Chinese customers, and has formed a superior brand image and customer experience. According to the State Post Bureau, the customer satisfaction of JD Express was among the country's Top 3 from 2018 to 2020.