The TENCEL™ brand has been supporting customers and partners in the textile and apparel industry with sustainable fibre innovations since 1992. In 2022, Lenzing is celebrating the 30th anniversary of its premium textile brand, which today stands for high-quality, sustainable fibres, digital technologies and transparency in the supply chain worldwide, and is the fastest growing ingredient brand on the market. This brand success is also reflected in the company's collaboration with more than 300 partner brands. Since February, Lenzing has been conducting customer and employee activities in various regions under the motto " Feel Good Fibres Since 1992 " in order to mark the brand anniversary.