PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising's supply chain of the future, has today announced a partnership with Internews, an international non-profit supporting independent media in 100+ countries. The partnership makes advertising across responsible content accessible on a global scale, allowing brands to embrace news-encompassing marketing strategies that produce social impact, economic returns and enable them to reach and gain affinity with more customers. The partnership is underpinned by Internews' Ads for News Initiative, which employs in-country media experts to vet local news websites, ensuring the quality of supply. This non-profit work is conducted globally, using extensive evaluation criteria including the Global Alliance for Responsible Media (GARM) brand safety and suitability standards.