CARY, N.C.– Zift Solutions, a leading provider of Partner Relationship Management (PRM) and Through-Channel Marketing Automation (TCMA) software, today announced a new premium feature to improve how partners connect their customer relationship management (CRM) tools to ZiftONE, the company's award-winning PRM platform. Through this add-on capability, Advanced Partner CRM Integration, suppliers can enable channel partners to work out of their own Salesforce platform. Advanced Partner CRM Integration was designed for use by both distributors and significant national partners. The integration allows these partners to enter deals and leads through Salesforce without requiring the additional step of logging into the ZiftONE portal.