Louise Evans, British Airways' Director of Communications & Sustainability, said: "We're thrilled to support Sport Relief, which inspires the UK to raise money and take on some of the world's problems through the power of sport. At British Airways, we've got our sports kits on and are taking on a selection of challenges for a whole week, starting with achieving a Guinness World Records title, to help raise money to support people living tough lives in the UK and around the world."