"Once they are in your organisation you have to listen to the diverse people and change your organisation to accommodate them. If drinking wine or playing golf was the thing, then it is incumbent on you as the leader to find something to bring them inside the loop," he says. "Expecting the diverse person to change their behaviour to accommodate you is furthering the problem, you have to be just as thoughtful." Kevin Ubelein, the outgoing CEO of AIMCo and chair and founder of the AIMCo Foundation for Financial Education, agrees that creating an inclusive culture has to come from within. "If you've already got a foothold no matter what it is, then unleash the power of those individuals," he says. "Ask for their help, have them form a diversity and inclusion council which is one practical thing we have done and it's been reverberating. They will make demands on the organisation and help you." He also believes change needs to be driven by the top and be part of a live, ongoing engagement to change behaviour.