BlackRock (NYSE: BLK) is the world's largest asset management firm, with Assets under Management of $6.8 trillion at the end of Q2 2019. It has a global footprint with employees in over 24 countries, retail and institutional investors in over 100 countries, and investments in capital markets across the globe. Its offerings include Equity Investments, Fixed Income Investments, Multi-Asset Class Investments, Currencies & Other Alternative Investments, Advisory Services and Cash Management services to retail & institutional investors. BlackRock faces stiff challenges and competition from offerings by its competitors such as State Street, Vanguard, BNY Mellon and JPMorgan.