"The Gallery CTA feature enables us to be flexible in advertising different material depending on the user. For new users, the prominent call-to-action promotes giving. For logged-in users with full access to our DSO Replay archive, we can promote upcoming concerts, ticket sales, and subscriptions." Calls-to-Action for Marketers The new Brightcove Gallery CTA feature offers the ability to publish a range of calls-to-action, such as lead forms, custom buttons, banners, display ads, custom HTML, related links, or images onto video pages. Gallery CTAs enable marketers to trigger marketing actions using on-page elements, capture new contacts, and drive engagement that yields new insight and marketing results.