He also told Reuters that the company would be looking to reduce the number of distributors it used in the U.S., where it currently holds a 28 percent stake in the liquor market, to a single operator per state. Additionally, Diageo intends to take market share from brewers with its portfolio of RTDs, which includes Smirnoff Ice and the upcoming launch of Captain Morgan Gold. Moderator Comment: What is your reaction to the statement made by Diageo North America's CEO? Distribution is the name of the game. [ George Anderson – Moderator ]