JC Muyl, based in DarioHealth's New York City office, will focus on boosting Dario Engage sales and onboarding of healthcare providers, insurers, clinics and employers that seek a digital platform to deliver user-centric, efficient diabetes monitoring, engagement and management for their patients and employees. Mr. Muyl is a U.S.-based digital health executive with a successful track record in launching and growing multiple healthcare service lines into global multi-million dollar businesses. He was instrumental in growing C3i Solutions, a healthcare customer engagement company, from a 30-person startup to a 1,400-employee global player. Joao Mendes-Roter, V.P. of Marketing, will focus on expanding DarioHealth's highly successful direct-to-consumer marketing and customer acquisition activities in all territories where the Company's blood glucose monitoring system has received regulatory registrations.