Coca-Cola's shift from soda giant to "total beverage company," a long-stated goal of Quincey's, has come into sharper focus over recent months, as established brands within its portfolio have taken on new roles. In January, Coca-Cola Energy launched in the U.S., and Coca-Cola With Coffee is set to follow next year. Meanwhile, Coke has positioned flavored sparkling water line AHA, launched in March, to play in conventional retailers, while premium carbonated mineral water Topo Chico will see Coke's first alcoholic product, Topo Chico Hard Seltzer, released in 2021.