Specifically, MTN, the largest telecom operator in Nigeria by subscriber number recorded N279.5 billion as data revenue between July and September this year. This represents 38.9% compared with the N201.1 billion it recorded in the same period last year. According to Airtel Africa's financial result for the quarter ended September 2023, Airtel Nigeria earned N123.7 billion ($157 million) from data subscriptions. This also represents a 29.3% growth in data revenue for the company.