Along with that, there's also total store management for online Shopify clients, and management of Shopify POS, too, for customers who are also using their brick-and-mortar sales solution. New for online merchants are notifications of each new order as they come in, as well as the ability to dispatch shipping notifications, and total control over inventory management so that you can snap product photos with your iPhone, delete old ones and more. The Shopify POS companion features let you make changes to your inventory and pricing, too, and with the help of the card reader, it doubles as another register in addition to the existing iPad-based software. Shopify obviously isn't resting on its laurels after its big raise and valuation of $1 billion, both announced at the end of 2013. This is its first product launch of 2014, but it definitely won't be the last, the company says.