"I'm honored to work with Pepsi Stronger Together to create opportunities for the next generation of multicultural leaders and give them the resources to pursue their dreams in music and arts," Fat Joe said. "As an entertainer with a public platform, I take my responsibility to blaze a trail for the future very seriously. It's important that we empower our youth – especially from underserved communities – so they have the confidence and foundation to reach their full potential." Fat Joe, Angie Martinez, Ruben Diaz, Jr. and Tony Sunshine on the Pepsi Stronger Together x Gamesa … [+] float at the Puerto Rican Day Parade. PepsiCo Angie Martinez added in response to the program: "As someone who has spent much of my life deep in the music industry, I understand the importance of music and the arts to the youth in our communities," she said. "It's an honor to work with Pepsi Stronger Together to encourage young people to turn their creativity into a lifelong passion or career."