Zillow revealed that the Zillow Offers business could add $20 billion in annual revenue for the company over the next 3-5 years. "I see lots of parallels here as we take Zillow Group into the next phase with what we saw at Netflix when we moved from DVDs by mail to streaming and then to originals," said Barton on a conference call via MarketWatch. "It's that kind of change." Barton is a Netflix board member.