Crocs Inc. is based in Niwot, Colo. and states that it "is a world leader in innovative casual footwear for women, men, and children, combining comfort and style with a value that consumers know and love. The vast majority of shoes within Crocs' collection contains Croslite material, a proprietary, molded footwear technology, delivering extraordinary comfort with each step". The company has more than $1 billion in annual sales and employs more than 4,000 people globally in its headquarters, regional offices, retail and distribution centers and sells its products in 90 about countries. Since opening in 2002, the firm has sold more than 600 million pairs of shoes worldwide.