Procter & Gamble ( PG ) released its Q2'17 earnings on January 20th. The company continued to outperform analyst expectations owing to it cost savings program and premiumization. This is the second consecutive quarter where P&G's net sales have remained relatively flat instead of falling, despite the foreign exchange headwind of 2%. The organic sales of the company grew by 2% due to the growth in its two biggest markets, i.e the U.S. and China.