The facility is expected to open this November. "When we launched Giant Direct in 2019, we knew that online grocery shopping was going to be a gamechanger for the industry, so it was important for us to build a platform that exceeded expectations and clearly stood out among others in this space," said Nicholas Bertram, president of the Carlisle, PA-based brand. "The time is right for us to invest in a new e-commerce fulfillment center as part of our omnichannel evolution, and Swisslog and Autostore are the right partners to help us transform and elevate the online grocery experience for families in Philadelphia. We're excited to take Giant Direct to the next level with this strategic partnership." In another e-commerce enhancement, TGC will begin utilizing geofencing technology to strengthen the functionality of its Giant Direct app. Customers can enable location services or text functionality when en route to one of more than 150 pickup locations.