ITV PLC, Britain's biggest commercial broadcaster, reported a full-year loss of STG2.56 billion ($A5.61 billion) on Wednesday and said it wants to cut 600 jobs and sell its Friends Reunited social networking web site. The heavy loss compared to a profit of 137 million pounds in 2007. ITV booked impairment charges of STG2.7 billion ($A5.92 billion) for the year, reflecting a drop in advertising revenue and the uncertain outlook for 2009. Revenue was down 2.5 per cent to STG2.03 billion ($A4.45 billion), and the company suspended its final dividend. The company said it plans to cut 600 positions, or 11.5 per cent of its staff of 5,232 at year's end, to help meet a target of 50 million pounds in cost savings. ITV shares were up one per cent at 24 pence in early trading on the London Stock Exchange.