Or is it all just hysteria? Eric Johnson: There are a few phenomena going on. Toys have been manufactured in China long before the country was cool in terms of low-cost outsourcing. Most of the big companies, particularly Mattel and Hasbro, have a long series of successful operations in China. So, its not like they are new to China. But there have been some interesting changes in the past decade. Ten years ago, companies like Mattel were outsourcing to some key vendors, but oftentimes they still controlled much of the supply network.