But NVIDIA should not be too worried: its AI systems still provide market-leading performance and enable simple integration; its walled garden approach retains captive developers, underscoring its value proposition for customers; and it has a very strong verticalized commercial strategy. And it is not resting on its laurels—the launch and continuous expansion of NeMo (an end-to-end platform targeting AI developers, including enterprises, for deploying generative AI), the acceleration of its hardware roadmap, including upgrades to its flagship GPUs, and the decision to increase the cadence of hardware releases from every 2 years to once per year are all evidence of activity aiming to further entrench its position. The availability of alternatives does not immediately spell trouble for NVIDIA, but this is an important space to watch, especially as Intel and AMD's investments in AI hardware and software ecosystems mature.