The three-year program 'YES To POSHAN' will be executed across 5 villages in Krishna district in Andhra Pradesh under P&G Health's SEHAT CSR initiative Interventions include a five-fold behaviour change campaign, surveys, growth monitoring, and capacity building of Anganwadi workers and Poshan Sakhis to promote diet diversity Procter & Gamble Health Limited announced today a 3-year collaboration with Tata Trusts for 'YES To POSHAN' a new program which aims to advance the nutritional status of women and children in the Krishna district of Andhra Pradesh, under its flagship corporate social responsibility initiative SEHAT (meaning Health). Malnutrition is a complex public health problem which has inter-generational repercussions.