The company is targeting to launch this project during H2, FY25," it said. Shriram Properties has a strong pipeline of 42 projects with 42 million sq ft of saleable area, including 26 ongoing projects with 24.3 million sq ft of saleable area as of June 30, 2024. Shriram Properties Chairman & Managing Director Murali Malayappan said, "This investment is consistent with our asset light strategy for accelerated growth. Pune is a promising market, and we see significant potential for large, established brands like Shriram." Shriram Properties Ltd (SPL) is one of South India's leading residential real estate development companies, primarily focused on the mid-market and affordable housing categories. Its key markets include Bengaluru, Chennai, and Kolkata, which together account for nearly 85 per cent of its development activities.