Clients have the option to fully outsource social media care to Teleperformance, or they can only hire part of it. Teleperformance is already known for its unique approach to the market, and with e-Performance, it is reinforcing this brand image. "With e-Performance, companies will be able to anticipate their customer needs or requirements, solve problems in a shorter time spam, and transform the company's clients through unofficial spokespersons of the brand, thus giving them the chance to live the brand experience with a complete engagement," concluded Gonzalez. "e-Performance will directly impact how companies are perceived by their customers, generating value for their businesses and positively affecting the partnership Teleperformance has with its clients." For once again showing the market its innovative, cutting-edge spirit, Frost & Sullivan is proud to present Teleperformance with the 2012 Latin American Competitive Strategy Leadership Award.