Nvidia, a dominant player in GPUs with first-mover advantage, will likely sustain leadership in data center training and deep learning inference, especially with its new game-changing GPU platform. Based on the Turing architecture developed over the past 10 years, the company's recently launched RTX platform combines tensor cores for AI inferencing with ray tracing capabilities to accelerate workloads. The new chip delivers 6x more performance than its predecessor Pascal. Nvidia claims that this new GPU architecture represents a fundamental shift in capabilities and could drive the entire industry towards a new mode of graphic rendering using ray tracing. The equity market has rewarded Nvidia's market dominance and impressive growth with a nearly 10x rise in its share price in the past 3 years.