Publicis Groupe took a minority stake in BBH in 2002 (through a larger acquisition of BCom3 Group), before buying the remainder in 2012. Since then, BBH has occupied an unusual place within the French parent company, which continued to give the ad agency a degree of autonomy and allowed it to operate a relatively small micro-network of offices in London, New York, Los Angeles, Shanghai, Singapore Mumbai and Stockholm. That has been in contrast to bigger, sister networks such as Leo Burnett and Saatchi & Saatchi, which have dozens of offices and have been more involved in group-wide efforts as part of Publicis Groupe's "Power of One" strategy of bringing different capabilities together for clients.