The addition of Green's adds eight New York and New Jersey stores to HCMC's portfolio…an interesting story in Business Insider which notes that as Kroger (pre-Albertsons merger announcement) continues to grow its digital platforms it will inevitably be in direct competition with Instacart (which currently partners with Kroger). To me that's a no brainer because Kroger – and almost every other retailer – should already consider Instacart a threat when seeking vendor money through media advertising and perhaps actual trade funds in the future. The food merchants are still in control (especially the larger ones) and once they find that Instacart no longer fills a void that they can't cover on their own, Instacart will lose that battle, even with the recent technology investments that the San Francisco-based delivery company offers. Of course, smaller merchants might always need to have a third party to deliver groceries or provide a level of technology they can't afford.