Despite the overall growth of the RV market, competition has become increasingly fierce with more and more brands entering the Australasian market. American brand Jayco has the highest market share, reaching 31.5% in 2023 and holding a leading position. The world's largest RV manufacturers such as Thor Industries and Forest River are also continuously competing for market share. To stay ahead of the competition and achieve further development, it is essential for New Gonow Recreational Vehicles to continuously introduce new products, technologies, and services to improve its competitiveness and market share.