Adobe announced 14 new versions of Creative Cloud applications, as well as four new mobile apps. Adobe also announced the availability of a new Adobe Creative Cloud Photography plan for hobbyists that costs $9.99 a month. The updates to Creative Cloud could provide "the next catalyst" to attract subscribers, Sterne Agee analyst Robert Breza said in a research note Wednesday. "We believe this event could lead to an adoption increase beyond guidance of 1 million net new subscribers in the second half of FY14 and also accelerate adoption into FY15," Breza said. Adobe expects to add 1 million net new Creative Cloud subscriptions in the second half of the year, with sequential growth in each quarter. It is forecasting 3.3 million Creative Cloud subscriptions by year's end, which is 300,000 higher than the target set at the start of the year. In Q2, annualized recurring revenue from Adobe's Creative business grew to $1.2 billion.