Consumers shopping on eBay take less from the planet and get more value at the same time. Buying green is easier than consumers think. eBay encourages Canadian consumers to follow these three guidelines: Compare the carbon footprint of reusing products found on eBay in comparison with that of comparable items purchased new (calculations provided by Cooler, Inc.): About the survey The online survey was conducted for eBay Canada by Leger Marketing's Web panel, the sole Canadian representative of the Gallup International Association, between March 8th and March 10th, 2010, with a representative sample of 1503 adult Canadians. The survey is considered accurate within +/-2.5 per cent, 19 times out of 20. About eBay Canada Founded in 1995 in San Jose, Calif., eBay Inc. connects millions of buyers and sellers globally on a daily basis through eBay, the world's largest online marketplace, and PayPal, which enables individuals and businesses to securely, easily and quickly send and receive online payments.