In Consumer Beauty, Coty will roll out new fragrance lines with key retailers and expand into adjacent categories. Innovation will be supported by new technologies across cosmetics. These efforts are backed by a focus on winning channels like e-commerce and TikTok Shop to reinforce Coty's global fragrance leadership.Challenges Tempering Coty's PerformanceCoty's U.S. operations, critical to its global footprint, were the primary driver of the like-for-like sales decline in the third quarter of fiscal 2025 and represented the biggest headwind to year-to-date performance. In response, Coty has announced U.S. market leadership changes and organizational restructuring aimed at enhancing agility and execution across its U.S. operations.