Glebe Farm now bites back with their billboard calling out Oatly, amongst other brands. A recent study commissioned by Glebe Farm showed 92% of Brits would prefer to buy dairy-free milk made from UK ingredients, with two thirds saying it's because they want to support British farmers. This highlights the importance of the UK-based facility on its farm in Cambridgeshire allows the business to bring high quality, plant-based milks using British core ingredients to the UK market – thereby offering a lower carbon footprint than its European rivals can achieve.