For example, Autodesk recently began offering its Autodesk Maya and Autodesk 3ds Max animation software products for 90-day rental in North America, Australia and New Zealand. This can help teams have greater control of their software usage during critical project phases. Cloud-based services such as Autodesk PLM 360, Autodesk Simulation 360, Autodesk BIM 360 Glue, and the forthcoming Autodesk Fusion 360, are also available on a term-based subscription basis. More than 15 million professional customers have accessed Autodesk cloud products since their introduction in September 2011. Autodesk has invested in new markets like personal fabrication and digital art, attracting millions of new customers every month to use Autodesk design apps and products.