Cadbury's failure to follow new EU-wide hygiene rules, known as Hazard Analysis and Critical Control Point (HACCP) analysis, also serves as a warning to other processors who may also have been tardy in making sure the system is in place at all their plants. The company now faces possible regulatory action and consumer suits over its failure to report to food regulators that its private testing in January had found the rare Salmonella strain in its products. After the Food Standards Agency made the news public in June, Cadbury withdrew seven of its products, amounting to one million chocolate bars, from the UK market.