Sports company PUMA reduced its greenhouse gas (GHG) emissions by 24% in 2023 compared to 2022, despite strong sales growth. Compared with the 2017 baseline, this means an absolute greenhouse gas emission reduction of 29%. With an 85% reduction of own emissions and a 65% reduction of supply chain emissions relative to sales, PUMA achieved its first science-based greenhouse gas reduction target in 2023, seven years ahead of the target year 2030. In 2023, PUMA's core suppliers doubled their use of renewable energy compared to the previous year. Additionally, the company increased the use of less carbon-intensive materials in its products; used renewable electricity or purchased renewable energy certificates at its own operations; and invested in electric vehicles in its car fleet. Another factor contributing to PUMA's GHG emissions reduction was the introduction of low-carbon shipment tariffs by the company's logistics partner Maersk.