Meta, the parent company of Facebook, reported significant progress in its social media endeavours. CEO Mark Zuckerberg revealed during the quarterly earnings call on Wednesday that Meta's latest social media platform, Threads, has achieved an impressive milestone. Launched in early July, Threads, positioned as a direct competitor to Elon Musk's X (formerly Twitter), has garnered just under 100 million monthly users in a span of three months. Mark Zuckerberg expressed his satisfaction with the platform's growth trajectory, echoing the positive sentiments he previously shared in an interview with The Verge.