As the voting was closing, Cadbury's workers gathered in central London to urge the British government to do all they could to protect Cadbury's UK workforce and investment at its British sites as they join with Kraft's 98,000 global staff. During an acrimonious near five-month bid battle, Cadbury Chairman Roger Carr has attacked Kraft's business model, financial performance and record of integrating businesses, leaving Kraft's CEO Irene Rosenfeld to try and soothe worries. Rosenfeld is expected to outline her strategy to win the hearts and minds of Cadbury's staff, while delivering the cost savings and revenue growth she has promised to keep her largest shareholder Warren Buffett happy.