At Q3 2016 time, I argued that General Mills' ( NYSE: GIS ) results were starting to impress. Reported results still looked disappointing courtesy (chiefly) to currency headwinds, but underlying performance was improving noticeably. Come to the end of the fiscal year and I remain impressed by the company's progress. There is still some way to go. Yet the company appears to be positioning itself strongly for the future and, as such, is becoming increasingly attractive as an investment. Let's me explain why. Unattractive Reported Revenue Results (Still) We have to open with reported revenue results first, however. As mentioned above, they were hardly the most striking reading. Revenue declined by a hefty 6%. Nonetheless, a great deal of this was external to the underlying business heading into FY2017. For instance, over 4% of that decline was caused by currency headwinds in its increasingly important international segment.