These include: The Glenlivet Distillery, The Wild Monkey Distillery, Beefeater Gin Distillery, Jameson Distillery Bow Street, and Indigo by Martell, to name just a few. Pernod Ricard hopes to have welcomed 10 million visitors across its sites by 2030. Martina Dell, head of projects and consultancy, The SRA (Sustainable Restaurant Association), said: "By working together to establish a robust, evidence-based validation process, we believe that Pernod Ricard can confidently celebrate the impact that its responsible drinking initiatives are having on millions of visitors."