Argyilan joined the company last year to revamp Albertsons' advertising arm into a new internal team called Albertsons Media Collective. She has since partnered with adtech firm Pacvue to allow advertisers to buy and manage search ad campaigns. Argyilan has also said that she sees an opportunity to work with brands that don't sell items in Albertsons' stores, like automakers, and develop ad products for newer platforms like streaming TV.