Brightcove Beacon has the ability to help deliver content as wide as possible. This is especially important in a country like India where the demographic segmentation is so vast based on language alone all the way down to the preferred device of choice. Brightcove Beacon also provides flexible monetization models to optimize its audience reach. Staying ahead of the curve is paramount for Brightcove and this is not just for our technology. We need dedicated and passionate employees to help us build our next innovative solution. How is cloud technology driving better video quality? The benefits of using cloud technology in the video workflow include more flexibility, cost savings, and better delivery. Imagine an OTT platform that is just starting out, leveraging cloud technology will help streamline costs by having a non-physical infrastructure. As they start to grow in audience and content, cloud infrastructure provides the flexibility for the platform to seamlessly scale its operations.