Far-field voice command technology, compatible with both Amazon Alexa and SFR's voice control application, delivers smart assistant services via the subscriber's television screen. A software solution developed by Wiztivi, a company for multiscreen user interfaces (UI), means that users can control and interact with the television through voice commands – with no need for a physical television remote control. The Smart Media Device features a connected speaker to deliver enhanced audio experience that operates across entertainment, smart assistant and control scenarios. Subscribers can also access IPTV and OTT services through the Smart Media Device. "SFR Box 8 will set a new standard for consumer entertainment and connected experiences in the home," said Gregory Rabuel, executive president at SFR. SFR Box 8 is part of the emerging category of Smart Media Devices being manufactured by CommScope.