Cintas is a company whose mission is to improve its customer's brand identity and safety in the workplace through a broad portfolio of products and services aimed at both small businesses and large, mega-cap corporations. With a client base of over 900,000 organizations worldwide, Cintas is shielded from any one customer leaving, since no one client accounts for more than 1% of the company's total revenue. The more businesses Cintas services, and the larger those businesses become, the more money Cintas rakes in. Because of the nature of their clients and their products, Cintas is very sensitive to economic changes and how they affect business activity. In a situation where many businesses lack confidence or are unwilling to expand, Cintas's revenue growth might suffer. However, in situations where businesses are looking to expand and improve, Cintas is easily able to take advantage of this positive shift and bring more clients into its revenue base.