To avoid this, manufacturers may adopt advanced recycling methods for their plastic waste. One England-based company called Recycling Technologies converts plastic waste into a wax/oil product that can be used to produce new wax and plastic products. British grocery chain Tesco partnered with Recycling Technologies to divert soft plastic waste from the landfill and into recyclable materials. Today, Tesco has soft plastic collection points throughout its chain of stores. The plastic will be recycled into new packaging. Here in the U.S., Hefty launched its EnergyBag program, which diverts non-recyclable plastic items from landfills. Consumers can place these plastics in special orange bags that are sent to energy conversion facilities. Manufacturing plants that produce hard-to-recycle plastic waste can look into advanced, or chemical recycling options. One company to watch is PureCycle Technologies, developed by Procter & Gamble.