Mercedes-Benz is celebrating a unique milestone on Instagram: of all the Top 100 Interbrand marques the luxury brand has the most "likes" on Instagram. According to a current study by the analysis firm T4Media a few days ago, Mercedes-Benz cracked the magic milestone of one billion "likes" – the first of the " Best Global Brands 2018 " to do so among those named annually by the renowned US brand consultancy company Interbrand. Support from fans and followers is being honoured with an exhibition of photos at the Mercedes-Benz Museum in Stuttgart, showing highlights of the social media activities by the brand with the star.