US-based Intel is set to review its chip strategy in order to reduce pressure from AMD and others, Reuters reported. The world's second-largest chipmaker by revenue – behind Samsung — will be upgrading its existing chips and combine them with a new memory technology, Navin Shenoy, Intel's data center chief, said. Analysts expect AMD to eat in to Intel's market share with its planned launch next year of chips with a tiny 7 nanometers between transistors. Intel chips have 14 nanometers between transistors, indicating slower speed. There is some dispute about the measurements, with analysts saying Intel's numbers are better than headline figures convey, but AMD appears to have secured a lead for 2019. Intel will not launch its own 10-nanometer chips in PCs until late 2019, with server chips coming in 2020.