Based on the company's projections, demand growth will reach as high as 1,059MW in 2024; and will climb higher to 1,110MW in 2028. In its forecast of coincident peak demand, Meralco noted it factored in franchise demand growth rate of 2.76-percent and has likewise taken into account the pace of migration of contestable customers. The contestable end-users are those customers that can already exercise their freedom of choice in contracting their power supply with their preferred electricity suppliers – being the mandate under the Retail Competition and Open Access (RCOA) policy as sanctioned by the Electric Power Industry Reform Act for the liberalized power sector.