The product prioritizes sustainability while maintaining an excellent consumer "unboxing experience" of everyday packages. H.B. Fuller palletizing adhesives are another example. They enable Consumer Packaged Goods (CPG) manufacturers to design products with a waste-out approach, dematerializing the pallet packaging used throughout the supply chain, such as trays, slip sheets and stretch wrap around pallets that use polyethylene plastic, a material that is not recyclable in some parts of the world. Thus, when applied to the top of finished goods packaging, H.B. Fuller adhesives grip corrugated cases, bags and shrink-wrapped bottles into place and prevent pallet loads from shifting during transit – reducing the need to use plastic stretch wrap for pallet stability. Staab continues, "Being more sustainable can mean different things to different people. It could mean easy to recycle. Or have a low carbon footprint. Or designed using circular economy principles.