When Zobel assumed leadership of Ayala in 1994, he navigated the company through periods of significant economic and political transformation in the Philippines. Under his direction, Ayala diversified its investments across multiple sectors, including telecommunications, banking, real estate, energy, infrastructure, healthcare, and education. Zobel's vision for Ayala has consistently combined business growth with a strong commitment to social impact. A core principle of Zobel's leadership is fostering an organizational culture where responsibility is shared, and innovation is empowered. By encouraging autonomy within Ayala's various business units, Zobel has cultivated an environment where leaders are motivated to drive progress and align decisions with the company's broader mission. Zobel's commitment to creating lasting social change has earned him several esteemed national accolades, including the Presidential Medal of Merit and the Philippine Legion of Honor.