French/West/Vaughan (FWV), one of the nation's leading independent public relations and brand communications agencies, has been tapped by Bassett Furniture to spearhead media outreach efforts surrounding new store openings across the United States. The first grand opening event will be for Bassett Furniture's newest store in Birmingham, Ala. on Nov. 1 – 2. Bassett Furniture Industries, Ic. (Nasdaq: BSET) is a leading manufacturer and marketer of high quality, mid-priced home furnishings. With 89 company and licensee-owned stores, Bassett has leveraged its strong brand name in furniture into a network of corporate and licensed stores that focus on providing consumers with a friendly environment for buying furniture and accessories. Bassett's retail strategy includes affordable, custom-built furniture that is ready for home delivery within 30 days.