Brioche Pasquier, a family-owned brioche bakery in France since 1974, announced the continued U.S. expansion of brioche products, now available in all 248 Northern California Safeway store locations. The Safeway stores will carry Brioche Tressee, a sliced brioche loaf, Pain au Lait, small brioche milk rolls, and Pitch, small brioche rolls filled with chocolate or chocolate chips. Brioche Pasquier products have a 14-day shelf life and are trans-fat free, preservative-free and made with non-GMO ingredients. In 1936, Gabriel Pasquier started his family bakery in a small village in Les Cerqueux, France.