At the heart of Hasbro's growth strategy are its iconic brands, which it licenses to create new sources of revenue. You can play Scrabble and Monopoly on your iPhone, for instance, or see Transformers action figures come to life on the big screen. Films inspired by Hasbro brands Battleship and G.I. Joe are slated for release this spring, and others based on Candyland, Stretch Armstrong and Risk are also in the works.