" Vendors like NetApp are paving the way for customers who are rapidly transitioning to flash-optimized, software-defined storage architectures with rich and proven data services that monetize big-data analytics by delivering meaningful insight for making critical, fact-based decisions for their businesses ." Maximizing Value of Data Across Flash, Disk and Cloud Deployments New features in ONTAP 9 include: NetApp also refreshed its portfolio of ONTAP-powered all-flash and hybrid arrays, to provide customers with scale, speed, and data services as they transform their IT. New features and capabilities introduced today include: " Simplification is a key enabler for today's digital transformation, " said Joel Reich, EVP, products and operations, NetApp. " NetApp's new ONTAP software and flash systems give customers a way to bridge existing and emerging IT architectures as they build and evolve their hybrid cloud.