Ada's Salesforce strategy is designed to bring the power of accessible AI to organizations seeking to deliver best-in-class customer experiences. The company has long partnered with Salesforce to enable customers to deliver personalized, automated interactions that drive self-service behaviors and instant resolution. When human support is needed, Ada seamlessly and contextually hands off to the sales or support team in Salesforce via Live Agent, creating a case or creating a lead. With Ada's AI-powered, personalized chatbot platform, businesses can reduce more than 80% of customer inquiries and boost live agent productivity, improving the overall customer support experience while saving millions in support costs.